RIDEOUT: The Other Side of Hard Podcast Por Ken Rideout arte de portada

RIDEOUT: The Other Side of Hard

RIDEOUT: The Other Side of Hard

De: Ken Rideout
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The Other Side of Hard, hosted by Ken Rideout — raw, gripping conversations with people who've pushed past the breaking point. Stories of resilience, redemption, and what's waiting on the other side.© 2025 Ken Rideout Ciencias Sociales Desarrollo Personal Éxito Personal
Episodios
  • From Alcohol to a Non-Alcoholic Empire | Bill Shufelt

    From Alcohol to a Non-Alcoholic Empire | Bill Shufelt
    Jan 28 2026
    Bill Shufelt, CEO and co-founder of Athletic Brewing Company, shares the remarkable journey from high-intensity finance to building the world’s leading non-alcoholic beer brand. In this conversation, Ken Rideout and Bill go deep on the real story behind Athletic: Bill’s personal struggle with alcohol, the moment sobriety changed everything, and the “missionary vs. mercenary” mindset that kept him committed to impact over exits. Bill breaks down what it actually took to get Athletic off the ground—raising early capital through relentless rejection, building breweries from scratch to protect quality, and scaling through multiple economic cycles. They also touch on fitness, endurance, family support, and why younger generations are changing the future of drinking faster than most people realize. Subscribe / listen on all platforms: https://lnk.to/the-other-side-of-hard Thank you to our sponsors Ketone-IQ: ⁠https://ketone.com/rideout Code “RIDEOUT” Athletic Brewing: https://athleticbrewing.com Code "Rideout" V14: ⁠https://v14.com/rideout⁠ Code “RIDEOUT” Chapters (00:00) Introduction and Guest Welcome (00:19) The Journey of Athletic Brewing (02:18) Missionaries vs. Mercenaries (02:45) The Brewing Evolution (06:43) Finance Career Beginnings (08:55) Trading Desk Realities (16:59) The Turning Point: Sobriety (25:36) Discovering a New Path (36:14) The Birth of Athletic Brewing (46:05) Making the Leap (47:55) Facing Rejection and Learning from Setbacks (48:13) The Struggles of Early Capital Raising (50:04) Unexpected Challenges and Small Wins (51:47) Finding the Right Partner and Building the Team (55:16) The Decision to Build Our Own Brewery (01:02:01) Overcoming Economic and Logistical Hurdles (01:18:31) The Importance of Passion and Community (01:20:46) Marketing Wins and Lessons Learned (01:25:14) The Journey of Growth and Future Plans (01:33:38) Final Thoughts and Reflections Learn more about your ad choices. Visit megaphone.fm/adchoices
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    1 h y 35 m
  • From Undrafted to the Front Office | Ran Carthon

    From Undrafted to the Front Office | Ran Carthon
    Jan 21 2026
    Ran Carthon has lived football from every angle — from undrafted NFL running back fighting to stay on rosters, to working his way through scouting and personnel, to eventually becoming General Manager of the Tennessee Titans. In this conversation, Ken Rideout goes beyond wins and losses to explore the human side of the NFL: pressure, family sacrifice, leadership, and what it really takes to earn trust inside an organization. Ran reflects on his upbringing as a military kid, finding home in Key West, and the lessons passed down from his father’s long NFL playing and coaching career. He shares the reality of being undrafted, the intensity of being coached by his own father, the behind-the-scenes grind of front office life, and what true collaboration actually looks like inside winning teams. Ran also opens up about being let go publicly — and how he rebuilt his mindset around peace, joy, and purpose beyond the job. Subscribe / listen on all platforms: https://lnk.to/the-other-side-of-hard Thank you to our sponsors Ketone-IQ - ketone.com/rideout code RIDEOUT Rho Nutrition - rhonutrition.com code RIDEOUT Athletic Nicotine - athleticnicotine.com/rideout code RIDEOUT Chapters (00:00) Introduction and Guest Background (00:20) Family Legacy in Football (00:59) Challenges and Hardships in Football (02:32) Training and Practice Insights (04:42) Adoption and Community Support (07:15) Racial Differences and Community (18:14) Growing Up in Key West (21:34) High School Football and Recruitment (37:35) Sponsor: Liposomal NAD+ (RO Nutrition) (38:47) NFL Journey: From Undrafted to Camp (41:04) Father-Son Coaching Experience (45:14) Transition to the Indianapolis Colts (54:22) Fan Culture and Player Respect (01:00:59) Challenges for Black Coaches in the NFL (01:04:23) Path to Becoming an NFL Executive (01:19:48) 49ers Draft Room + Building Reputation (01:23:29) Transition to the Tennessee Titans (01:28:21) Challenges of Being a GM (01:31:13) Balancing Family and Career (01:38:51) Life After the Titans + Reset Mindset (01:46:58) Final Thoughts and Super Bowl Predictions (02:01:38) Outro Learn more about your ad choices. Visit megaphone.fm/adchoices
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    2 h y 4 m
  • From Chaos to Kona: A Transformational Journey | John Joseph

    From Chaos to Kona: A Transformational Journey | John Joseph
    Jan 14 2026
    John Joseph grew up in extreme violence, neglect, and instability. Raised by a violent, alcoholic father, he spent years in abusive foster homes, experienced homelessness on the streets of New York City as a teenager, battled addiction, and cycled through incarceration and institutional lock-ups at a young age. By every conventional measure, his life was headed toward an early end. This episode traces John’s journey through that chaos—and the single principle that allowed him to survive it: discipline. From punk rock and life on the streets, to sobriety, plant-based living, endurance sports, and completing multiple Ironman triathlons, John rebuilt his life one deliberate decision at a time. We talk about breaking cycles of abuse and addiction, replacing self-destruction with structure, and why discipline—not motivation—is the foundation for lasting change. This is a conversation about accountability, resilience, and what it actually takes to turn suffering into strength when there’s no safety net and no one coming to save you. Subscribe / listen on all platforms: https://lnk.to/the-other-side-of-hard John Joseph: Website: www.johnjosephdiscipline.com Instagram: @johnjosephdiscipline YouTube: @hardtruthwithjohnjoseph5582 Thank you to our sponsors Ketone-IQ: ⁠https://ketone.com/rideout Athletic Brewing: https://athleticbrewing.com Code "Rideout" V14: ⁠v14.com/rideout⁠ code "RIDEOUT" Chapters (00:00) Introduction to John Joseph (00:20) Meeting at Crunch Gym (01:16) First Ironman Experience (02:09) Ironman Journey and Achievements (05:58) Sponsorship and Endorsements (06:50) John Joseph's Origin Story (09:59) Life in Foster Care (13:37) Surviving Abuse and Finding Strength (26:46) Transition to a Better Foster Home (32:18) Life on the Streets and Early Hustles (34:45) Involvement in Drug Trade and Punk Scene (41:41) Dark Times and Escaping Danger (47:17) Muscle Mike and Mob Justice (48:01) Surviving Spofford: Tyson's Story (48:11) First Night Fight: Establishing Dominance (49:55) Escape Plan on the Bus (51:20) Sentenced to Upstate: Family Connections (53:20) Navy Recruiter Saves the Day (53:41) Joining the Navy: A New Beginning (58:20) Punk Rock and the Bad Brains (01:02:22) Drug Bust and Going AWOL (01:08:41) Life on the Run: Punk Scene and Street Fights (01:14:05) Reconnecting with the Bad Brains (01:15:16) Plant-Based Lifestyle and Sobriety (01:18:19) Krishna Consciousness and Blood Clot Band (01:24:30) Struggles with Addiction and Betrayal (01:25:59) Life of Crime: Robberies and Escapes (01:29:46) High-Speed Chase and Robbery (01:32:01) Narrow Escape from the Police (01:33:19) Plane Ride Panic (01:35:45) Crack House Attack (01:36:36) Path to Sobriety (01:38:37) Family Tragedy and Addiction (01:40:46) Confronting the Past (01:46:21) Breaking the Cycle of Addiction (01:48:14) Positive Obsessions and Endurance Sports (01:50:34) Confronting Online Critics (01:52:51) Music and New Projects (02:11:08) Final Reflections and Farewell Learn more about your ad choices. Visit megaphone.fm/adchoices
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    2 h y 15 m
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