What if one of the easiest ways to create more clients this year wasn’t launching something new or overhauling your marketing... but simply getting in the habit of following up?

In this episode, I’m breaking down how not following up might be quietly costing you money — and why following up (when done right) is actually one of the most respectful, professional things you can do for your business. If the idea of following up feels awkward, uncomfortable, or cringey, we’re going to fix that today.

You’ll learn:

• Why silence doesn’t always mean "no" — and the real reason some people need a second (or third) nudge
• The simple mindset shift that turns following up from awkward to just “closing the loop” (and why it builds so much trust)
• My personal approach to following up without feeling weird, needy, or apologetic
• The key difference between professional persistence and making it personal
• The best way to handle ghosting, no-shows, and “yeses” that quietly turn into “nos"

If you want to create more revenue without piling on more marketing or hustle, this is an episode you won’t want to miss.

Text us and let us know what you thought of the episode

Let's connect!

• Right now, I’m filling 1:1 coaching spots for summer 2025. If you’re looking for highly personalized support to grow a business that fits within your life, accomplishes your goals, and makes sense for your people, apply to work with me 1:1.
• Click here to join my email list for free valuable content, tips, and insights to help you grow your business without the overwhelm.
• Click here to check out my books!
• Join my free Facebook group Online Business Building Women for daily tips for growing your business, networking opportunities, and more.

What if selling didn’t feel icky… and actually felt like you were helping?
In this episode, I’m joined by another Samantha — Samantha Burmeister, founder of Nomad Copy Agency — for a conversation that will take the stress out of writing copy that sells.

If selling has ever felt awkward, pushy, or like something you’d rather avoid altogether, this will shift your perspective and give you new strategies to implement right away (like, as soon as the episode's done).

We talk about why it’s actually a good thing to be obvious and direct in your copy (even if that feels uncomfortable), how to use "client voice," what AI can do for your marketing, and so much more.

You will learn:

• What most business owners get wrong when they try to use client voice in their copy
• The sneaky mistake that makes your sales page feel flat—even when you “did everything right”
• The easiest way to stop second-guessing your copy and start sounding like you
• How to find gold in your sales convos and turn it into scroll-stopping content
• The one shift that turns “ick, I hate selling” into “wait... this feels kind of fun?”

Ready to write in a way that actually feels good and works?

Listen in for a smart, fun and super practical conversation that will leave you feeling more confident in your message — and probably saying “selling is a service” out loud to yourself for the rest of the day.

Links we promised:

• https://www.nomadcopyagency.com/opt-in-copy-bot
• https://www.instagram.com/nomad.copy/
• https://www.nomadcopyagency.com/

Text us and let us know what you thought of the episode

Let's connect!

• Right now, I’m filling 1:1 coaching spots for summer 2025. If you’re looking for highly personalized support to grow a business that fits within your life, accomplishes your goals, and makes sense for your people, apply to work with me 1:1.
• Click here to join my email list for free valuable content, tips, and insights to help you grow your business without the overwhelm.
• Click here to check out my books!
• Join my free Facebook group Online Business Building Women for daily tips for growing your business, networking opportunities, and more.

If you’ve ever thought there must be a secret to making marketing feel easy, I get it — but the real secret is this: marketing is work. It’s a puzzle that you learn to solve, and then re-solve, every time the pieces shift.

In today’s episode, I’m challenging the idea that you’re “bad” at marketing and showing you what actually matters more than any strategy, trend, or tool. We’ll talk about how understanding human behavior changes everything, why marketing always involves experimenting (not just executing perfectly), and the three shifts that will help you think — and market — more like a pro.

You will learn:

• Why your marketing "not working" doesn’t mean you’re bad at it (and what it does mean)
• What every single marketing expert is actually doing behind the scenes (even if they don’t say it out loud)
• The exact questions you can ask yourself to start building better marketing instincts today
• Where you're already a better marketer than you realize — and how to use it to your advantage
• Why understanding human behavior will take you further than any funnel, formula, or social media hack

Ready to take the pressure off your marketing and start making real progress? This episode will show you how to think differently, act smarter, and stay out of the self-doubt spiral — so you can market your business in a way that actually works for you.

Text us and let us know what you thought of the episode

Let's connect!

• Right now, I’m filling 1:1 coaching spots for summer 2025. If you’re looking for highly personalized support to grow a business that fits within your life, accomplishes your goals, and makes sense for your people, apply to work with me 1:1.
• Click here to join my email list for free valuable content, tips, and insights to help you grow your business without the overwhelm.
• Click here to check out my books!
• Join my free Facebook group Online Business Building Women for daily tips for growing your business, networking opportunities, and more.