Nimble Lab Podcast Por Fabio Matos Cruz arte de portada

Nimble Lab

Nimble Lab

De: Fabio Matos Cruz
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Nimble Lab brings you inside the minds of top creatives and agencies using AI to rethink how work gets done.

© 2025 Nimble Lab
Episodios
  • What It’s Like to Run AI at a Global Agency
    Jun 16 2025

    In this episode of the Nimble Lab podcast, I sit down with Miriam Alba, AI Supervisor at Hogarth.

    Miriam is part of one of the most globally distributed AI teams in the creative industry, helping shape campaigns like a recent AI ad for Verizon.

    From orchestrating AI workflows across time zones to finding surprising calm in the process, her team's approach blends technical leadership with human nuance.

    00:00
    The Journey into AI Tools

    02:57
    Learning and Experimentation in a Fast-Paced Environment

    05:57
    The Mindfulness of AI: Patience and Focus

    08:52
    Challenges of Consistency in AI Production

    12:00
    The Dynamics of AI Production at Hogarth

    14:58
    Hybrid Production: Merging Traditional and AI Techniques

    22:00
    The Role of AI in Creative Processes

    24:25
    Challenges in AI-Driven Production

    28:50
    Navigating Time Zones and Client Expectations

    31:31
    Reflections on AI Production Outcomes

    35:05
    Future Aspirations for AI in Creativity


    🔗 Links & Mentions

    Hogarth's virtual production studio: https://www.instagram.com/reel/DGA6ghSJQHH/

    Check my services: https://www.nimblelab.digital
    Drop me a line: hello@nimblelab.digital

    Más Menos
    42 m
  • This Studio Treats AI Like Play (And Clients Love It)
    May 26 2025

    In this episode of the Nimble Lab podcast, I sit down with Andy Hopkinson, Executive Producer at FutureDeluxe.

    FutureDeluxe is pushing the boundaries of design, AI and storytelling. From letting artists dedicate 3 days a month to pure exploration, to prototyping entire projects with generative tools before a single storyboard is made, their workflow is anything but traditional.

    If you work in creative tech, innovation or design, this is the future of how creative work gets done.

    🔗 Links & Mentions

    FutureDeluxe: https://futuredeluxe.com
    Beats Powerbeats Pro 2 Project: https://www.youtube.com/watch?v=poYWNrf1dLU&ab_channel=BeatsbyDre

    Check my services: https://www.nimblelab.digital
    Drop me a line: hello@nimblelab.digital

    Más Menos
    48 m
  • AI Isn’t the Problem. Your Workflow Is.
    May 19 2025

    In this first voice note, I share why so many creative teams feel stuck when it comes to AI, and why the problem isn’t the tech.

    It’s raw, unfiltered and straight from the phone, like a WhatsApp voice message to you.

    If you’re leading a creative team and this hits home, this is exactly the kind of challenge I help teams navigate through AI training and consulting.

    Check my services: https://www.nimblelab.digital
    Drop me a line: hello@nimblelab.digital

    Más Menos
    6 m
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