Evan Carmichael returns to the Mortgage Marketing Expert podcast to talk about what actually matters right now for already-successful mortgage and real estate professionals who feel like they've plateaued: belief, momentum, and service at a higher level. Evan breaks down how to scale impact through content and team, why most industry content feels inauthentic, and doesn't work, and shares a practical strategy for using interviews with your top local referral partners to build trust, create content naturally, and generate real business. They also cover simple one-timer videos to answer common client questions, how to rebuild momentum when motivation fades, and why borrowing belief from the right voices can keep you consistent long enough to win.

Evan Carmichael is an entrepreneur, author, and speaker best known for creating Believe Nation, a personal-development brand and content platform built to help entrepreneurs strengthen belief, build momentum, and scale impact. He's the author of multiple books, including Built to Serve and The One Word, and his entrepreneurial YouTube content reaches a massive global audience of nearly 4.5 million subscribers on YouTube.

00:00 Navigating Change in a Noisy Digital World
02:46 The Power of Service and Impact
05:17 Scaling Your Influence Through Content
08:01 Building Authentic Relationships in Business
10:40 Creating Engaging and Authentic Content
13:13 Overcoming Confidence Barriers in Content Creation
16:17 Gaining Momentum and Belief in Your Journey
21:31 Practical Tips for Mortgage Professionals

Connect with Evan Carmichael: YouTube | Instagram | Website

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In this episode of the Mortgage Marketing Expert podcast, Phil Treadwell sits down with Mark Perkins for an impromptu, wide-ranging conversation. They break down why most mortgage and real estate professionals stall out, not from lack of tactics, but from lack of resilience, belief, and daily execution. They unpack the dangers of waiting for certainty, the difference between trying and being committed, why mindset always precedes results, and how elite producers build referral-based businesses by delivering standout experiences. This episode is a raw look at coaching, accountability, entrepreneurship, and what it actually takes to stay in the game long enough to win.

Mark Perkins is the CEO & Principal Broker of Pivot Realty Group, Commercial value-add real estate investor, and host of The Necessary Entrepreneur podcast. Mark has built one of the fastest-growing real estate companies in the US, based in the Cincinnati, OH area. His relentless drive and passion for changing the lives of his agents has fueled the company to hundreds of agents across multiple states. He created a podcast that inspires industry professionals to shape their own futures by taking action and making the leap into entrepreneurship, one interview at a time.

00:20 The Importance of Quick Business Planning
02:54 Navigating Uncertainty in Business
05:39 The Role of Resilience in Success
08:23 Commitment vs. Trying in Achieving Goals
11:08 Mindset and Its Impact on Performance
13:53 Building Effective Systems for Success
16:24 The Power of Coaching and Accountability
18:57 Overcoming Fear and Self-Judgment
25:33 The Importance of Being Coachable
27:44 Building Daily Habits for Success
29:44 Transitioning from External to Internal Accountability
30:42 The Power of Referral Business
33:25 Creating Value Through Experience
38:22 Willingness vs. Ability in Achieving Success
44:48 Accountability and the Role of Coaches
50:23 Hiring and Retention in the Mortgage Industry
53:08 Recruitment Strategies for Mortgage Brokers
55:04 The Importance of Honest Communication in Teams
57:20 The Entrepreneurial Journey: From Employee to Owner
01:00:46 Self-Awareness and Personal Growth in Entrepreneurship
01:03:59 Qualities of a Successful Entrepreneur
01:06:00 Contentment vs. Ambition in Entrepreneurship
01:11:19 Embracing the Process of Entrepreneurship

Connect with Mark Perkins: Instagram | LinkedIn | Podcast

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In this episode of the Mortgage Marketing Expert podcast, Phil Treadwell sits down with Justin Freishtat, entrepreneur, investor, and sales leader, to discuss what it takes to build modern, scalable businesses. Justin shares his journey of scaling Heartland Foods to over $87 million in revenue before its acquisition by a private equity firm, and how that experience shaped his transition into capital advisory, investing, and personal brand building.

Throughout the conversation, they explore why authenticity and emotional intelligence have become the most underutilized skills in sales today, how to flip lead generation from outbound to inbound, and how high performers reframe fear, build resilience, and maintain momentum over the long term.

Justin Freishtat is an entrepreneur, investor, and sales leader with experience building and scaling high-growth companies. After spending over a decade growing Heartland Foods to more than $87 million in revenue before its acquisition in 2022, he now works in capital advisory, fund management, and private investing across real estate and private equity, while helping individuals and businesses grow their brands and drive revenue through modern sales and marketing strategies.

00:20 Introduction to Justin Freishtat
01:30 Scaling Heartland Foods: Lessons Learned
05:08 The Power of Authenticity in Branding
06:18 Building Relationships in Mortgage & Real Estate
08:34 Underutilized Sales Habits for Success
11:33 The Role of Physical & Mental Health in Performance
18:28 Comeback Stories and Long-Term Resilience
19:25 Reframing Fear and Staying in Momentum
22:15 Goals vs. Dreams: What Actually Drives Progress
23:35 Why Daily Actions Matter More Than Motivation
28:21 Curiosity, Learning, and Tactical Leveling Up
29:52 Building a Personal Brand That Creates Inbound Opportunity
32:11 Playing the Long Game in Business

Connect with Justin: Instagram | LinkedIn

If you are enjoying the MME podcast, please take a second to LEAVE US A REVIEW, and JOIN the FREE M1A Monthly Mastermind Group