Mission Driven Business Podcast Por Brian Thompson arte de portada

Mission Driven Business

Mission Driven Business

De: Brian Thompson
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Diverse entrepreneurs share their experiences, strength, and hope to help mission-driven businesses thrive. In a series of intimate conversations, attorney and CFP Brian Thompson and his guests provide practical steps to create businesses with impact and profit. Economía Gestión y Liderazgo Liderazgo
Episodios
  • Building Businesses with Purpose and Profit with Rachel Bernier-Green
    Nov 11 2025
    Brian Thompson chats with Rachel Bernier-Green, founder and CEO of the Economic Justice Consortium, a Chicago-based firm that helps mission-driven businesses sustain and amplify their impact through financial and operational excellence. A recovering public accountant turned social entrepreneur, Rachel has dedicated her career to closing the racial wealth gap and redefining what it means to lead with purpose and profit. In this episode, Rachel shares her journey from climbing the corporate ladder in public accounting, to running a social enterprise bakery that partnered with Whole Foods and Starbucks, and now guiding other entrepreneurs in building sustainable, values-driven businesses. She opens up about burnout, courage, and the lessons learned from failure, as well as how she helps clients reject hustle culture and build wealth for their communities. Episode Highlights Mission-driven businesses focus on impact and income. Rachel defines a mission-driven business as one that "has a focus other than profit maximization." Whether seeking to improve the environment, society, or treatment of employees, mission-driven businesses aim to make a positive net impact. "People think if they have a greater purpose, they also don't need to focus on profit," Rachel said. "If you lose that focus on profit, your mission ceases to exist." Turn loss into leadership. Rachel's first entrepreneurial endeavor came when she left a toxic corporate environment and turned to baking as a stress outlet. Her bakery partnered with regenerative farms and hired previously incarcerated individuals, creating jobs that reduced recidivism in her Chicago community. Nine years after starting her first company, a combination of a tragic ceiling collapse and the COVID-19 pandemic ultimately led to the business's closure. While it felt like a failure at the time, the experience led her to a bigger purpose — founding the Economic Justice Consortium to help other mission-driven businesses build sustainable success. "There are some things you can only learn by going through a business that ends," she said. "I do think that business needed to come to an end for me to do the work that I'm doing now, which will have a much more significant impact on the world." Track your Objectives and Key Results (OKRs). Economic Justice Consortium offers fractional CFO services and consulting services for operational systems and big-picture strategy. The firm also relies heavily on the Objectives and Key Results (OKRs) strategic framework, which breaks down specific objectives based on the larger company mission and vision. "We actually utilize our task management tool to track those objectives," she said. "It incorporates a level of accountability. There's an internal dashboard that the entire team has access to in real time, and they can see whether we're on track or not on track with any of our OKRs." Rebuke hustle culture. Rachel recommended the book "Laziness Does Not Exist" by Chicago professor Devin Price, which challenges the culture of overwork and redefines productivity. The book explores how the American work culture is misaligned with data science on productivity and has transformed how Rachel approaches her work and her expectations for her team. "Hustle culture is very damaging on so many levels," she said. "The book challenged me so much I had to sit down and come back to it because I had always prided myself on my work ethic and putting in the hours." Resources + Links Xero accounting software "Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machine" by Mike Michalowicz "The Great Game of Business, Expanded and Updated: The Only Sensible Way to Run a Company" by Jack Stack and Bo Burlingham "Laziness Does Not Exist" by Devon Price Ph.D. Rachel Bernier-Green: LinkedIn Economic Justice Consortium: Website, Instagram, Facebook, LinkedIn, X, TikTok The Purpose Profit Shift Podcast: Apple Podcasts, Spotify, RSS Feed Brian Thompson Financial: Website, Newsletter, Podcast Follow Brian Thompson Online: Instagram, Facebook, LinkedIn, X, Forbes About Brian and the Mission Driven Business Podcast Brian Thompson, JD/CFP, is a tax attorney and Certified Financial Planner® who specializes in providing comprehensive financial planning to LGBTQ+ entrepreneurs who run mission-driven businesses. The Mission Driven Business podcast was born out of his passion for helping social entrepreneurs create businesses with purpose and profit. On the podcast, Brian talks with diverse entrepreneurs and the people who support them. Listeners hear stories of experiences, strength, and hope and get practical advice to help them build businesses that might just change the world, too.
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    36 m
  • The Mission Driven Business Podcast Episode 102: The Power of Clarity
    Oct 28 2025

    Brian Thompson takes a deep dive into one of the most important tenets for mission-driven business owners: clarity. Clarity may sound simple, but it's not easy. If done well, clarity can be the foundation for building a business that truly supports your mission and your life. Once you find clarity, everything else becomes easier, and this episode gives you tips on how to do just that.

    Episode Highlights Clarity enables mission-driven entrepreneurs to build their business around their life.

    Building a business — particularly a mission-driven one — is filled with ambiguity. There's no single blueprint or one-size-fits-all formula. Without clarity, decisions feel overwhelming. But with clarity, decisions become faster and more intentional. You build a business that fits your life, instead of trying to fit your life around your business.

    The Discovery process cultivates clarity.

    In Brian's financial planning business, the first phase is the Discovery process, which includes three key meetings: the Get Organized meeting, the Vision meeting, and the Knowledge meeting. Rather than creating a rigid five-year plan, entrepreneurs design a framework that allows for flexibility, growth, and evolution.

    Clarity isn't a luxury. It's a necessity.

    Without clarity, you're stuck in reactive mode, chasing whatever opportunity lands in your inbox and making decisions based on fear. Intentional planning brings clarity, and clarity empowers action. If you're feeling pulled in too many directions, ask yourself: Do I know what I want? Do I have a plan that aligns with my values? Am I building a business that supports your life, or one that consumes it.

    Resources + Links
    • Identifying Your Values exercise

    • Kinder Three Questions For Business Owners

    • Brian Thompson Financial: Website, Newsletter, Podcast

    • Follow Brian Thompson Online: Instagram, Facebook, LinkedIn, X, Forbes

    About Brian and the Mission Driven Business Podcast

    Brian Thompson, JD/CFP, is a tax attorney and Certified Financial Planner® who specializes in providing comprehensive financial planning to LGBTQ+ entrepreneurs who run mission-driven businesses. The Mission Driven Business podcast was born out of his passion for helping social entrepreneurs create businesses with purpose and profit.

    On the podcast, Brian talks with diverse entrepreneurs and the people who support them. Listeners hear stories of experiences, strength, and hope and get practical advice to help them build businesses that might just change the world, too.

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    13 m
  • The Mission Driven Business Podcast Episode 101: 101 Sketches To Start Meaningful Conversations with Carl Richards
    Oct 14 2025
    Brian Thompson chats with Carl Richards — Certified Financial Planner™, creator of The New York Times "Sketch Guy" column, and bestselling author of "The Behavior Gap" and "The One-Page Financial Plan." Carl's simple Sharpie sketches have transformed how millions of people think and talk about money. In his latest book, "Your Money: Reimagining Wealth in Simple Sketches", he shares 101 drawings and essays designed to spark deeper conversations about money, values, and what matters most. In this conversation, Brian and Carl dive into the emotional side of money and debate whether money actually can buy happiness. Episode Highlights A good sketch can start a conversation. Carl said the impetus behind his new book is simple: we're not talking about money in the right way. Instead of focusing on financial "noise" like markets and TV pundits, he wanted to give people tools to have conversations that align money with their values. "Really good financial decisions happen when we make a little bit of meaning out of money," Carl said. "We're getting clear about our purpose." Money = feelings. Carl's first sketch in the book, and arguably the most powerful, is simply, "Money = Feelings." He emphasized that money evokes an emotional response, whether that's anxiety, freedom, or joy. "We're not talking about spreadsheets and calculators," Carl said. Order can be powerful. Bringing order to chaos can provide a sense of control when life feels overwhelming. Whether it's finally sorting through a pile of unopened mail or cleaning the garage, creating a sense of order can help ease anxiety and overwhelm. "There are so many global things going on that are out of our control," Carl said. "If you feel nervous or scared, go clean the garage, do the dishes, do something that gives you a sense of control and order." Money can buy happiness — if you spend it right. Can money buy happiness? Carl believes the answer is yes — if you know how to spend it. Money spent on meaningful experiences with loved ones or exerting more freedom over your time is money well spent. "Nobody wants more money," he said. "They want what they think money will give them, and if you don't do the work to figure out the difference, then more money won't buy you happiness." Resources + Links Carl's newest book: "Your Money: Reimagining Wealth in Simple Sketches" Bulk order "Your Money: Reimagining Wealth in Simple Sketches" and save an additional 5% by using the code YourMoney5 at checkout Carl's other books: The Behavior Gap and The One-Page Financial Plan Episode 40: Making Complex Ideas Simple with Carl Richards Carl's podcast: Behavior Gap Radio The Society of Advice online community of financial planners Carl's New York Times column Follow Carl Richards Online: Website, Instagram, X, LinkedIn Brian Thompson Financial: Website, Newsletter, Podcast Follow Brian Thompson Online: Instagram, Facebook, LinkedIn, X, Forbes About Brian and the Mission Driven Business Podcast Brian Thompson, JD/CFP, is a tax attorney and Certified Financial Planner® who specializes in providing comprehensive financial planning to LGBTQ+ entrepreneurs who run mission-driven businesses. The Mission Driven Business podcast was born out of his passion for helping social entrepreneurs create businesses with purpose and profit. On the podcast, Brian talks with diverse entrepreneurs and the people who support them. Listeners hear stories of experiences, strength, and hope and get practical advice to help them build businesses that might just change the world, too.
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    35 m
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