On this episode of Mastery Unleashed, Christie Ruffino sits down with Dr. Barrett Matthews, a media expert with a background in CBS Sports, television production, and podcasting. Dr. Barrett specializes in helping high-achieving leaders transition into industry icons by leveraging multi-platform media exposure.

Dr. Barrett shares his journey from sports broadcasting to becoming a media strategist, helping professionals amplify their visibility through podcasting, social media, books, and video content. He emphasizes the importance of being “seen everywhere all at once” and reveals how leveraging multiple media channels can rapidly increase credibility and attract more clients.

Listeners will learn:

✅ Three key steps to increase visibility and establish authority.

✅ Why podcasting is the fastest way to build a personal brand.

✅ How to repurpose content across different media platforms for maximum impact.

✅ The biggest mistakes entrepreneurs make when trying to gain media exposure.

✅ Why you need to focus on your core expertise before expanding into other topics.

🚀 Bonus! Dr. Barrett is offering a free video training on “Five Ways to Paying Clients” PLUS a complimentary media strategy session to help listeners create a customized media plan.

📌 Grab your free training & book a session with Dr. Barrett – details in the show notes!

Dr. Barrett Matthews is the visionary behind Media Boss Pro, a media powerhouse that elevates brands, captivates audiences, and boosts visibility. With a background in media production and a trailblazing spirit, Dr. Matthews revolutionizes media presence.

As Assistant Director for WUSA-TV, the top news station in Washington, DC, he honed his skills and delivered compelling stories. He further expanded his expertise as a Production Assistant and Researcher for CBS Sports, capturing the essence of thrilling athletic events with precision and artistry.

Dr. Matthews empowers others as a Host and Executive Producer for renowned shows like the BlackCEO Morning Show and Revenue Radio. Through these platforms, he amplifies the success of entrepreneurs and industry leaders.

In the digital realm, Dr. Matthews hosts the Productive Podcaster and Media Boss Podcast, sharing knowledge and inspiring aspiring media professionals and entrepreneurs.

Founder of Media Boss Pro, Dr. Matthews brings unparalleled creativity and expertise to businesses and individuals, elevating brands and unlocking opportunities.

His achievements include an Honorary Doctorate in Humanities and being named a World Civility Ambassador and Distinguished Leader Honoree. He received the Diplomacy Leadership Award and became a Royal Advisor Development King at large Okogyeman Obremponnsu Kobina Amissah I in Ekumfi Kuotukwa Ghana, West Africa. He was dubbed by the king as the Royal Visionary For Global Media. His most recent recognition was receiving a 2023 United States Presidential Lifetime Achievement Award.

With Dr. Barrett Matthews and Media Boss Pro, your media needs are expertly handled, unlocking your brand's full potential and embracing boundless success.

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www.linkedin.com/in/barrettlmatthews

www.MediaBossPro.com

On this episode of Mastery Unleashed, Christie Ruffino sits down with Renee Cooper, an accomplished speaker, corporate fundraising expert, and Toastmasters leader, to discuss the art of speaking with confidence and connecting with an audience.

Renee shares her inspiring journey, from a childhood dream of becoming the next Oprah Winfrey to overcoming self-doubt and societal expectations, ultimately stepping into her true calling as a speaking coach. With over 15 years of experience in corporate fundraising and public speaking, Renee reveals how storytelling is the key to capturing attention and making a lasting impact.

She provides three powerful strategies to help entrepreneurs, professionals, and aspiring speakers connect more and present less:

1. Know Your "Why": Stay grounded in your message and ensure clarity in your purpose.
2. Start with a Story or Powerful Question: Grab attention immediately and engage your audience emotionally.
3. Master the Power of the Pause & Nonverbal Communication: Own the stage, make eye contact, and let silence work for you.

Listeners can download Renee’s exclusive empowerment speaking tips, a printable resource to boost confidence and elevate their speaking skills in any setting.

Renee is a Communications expert and has been a Speaker for 15+ years, raising millions of dollars in Corporate Fundraising. Along her journey, many executives and leaders on all levels would ask her how she enjoys speaking so much and how they could consistently appear more authentic. Renee turned her lifelong love for speaking and educating to mentoring, coaching, and training individuals, teams, and organizations to improve their sales and leadership skills, by discovering, developing, and amplifying their voice, the most important instrument we were given. Renee uses a unique and customized interactive approach to help her audience’s create authentic and engaging connections with their audiences, big or small. By using science-backed techniques including Improvisation, coupled with specific voice techniques and her own story overcoming adversity in the workplace, Renee is passionate about improving Communications in the workplace by getting her clients and audiences to walk through the discomfort of speaking, or working through conflict by doing a deep dive in Communications Training so they can reach the next level in their success journey - personally or professionally.

Renee is a Toastmaster through Toastmasters International and a graduate of Dale Carnegie Leadership program. Renee is a speaker for the United Way of Broward County, has been a Speaker for Eagle's Haven in Coral Springs, FL, appears on Virtual Stages, leads Communication Masterclasses on Eventbrite, and runs a private Communications Coaching practice as a Transformative Communications Coach, supporting individuals and leaders in all industries in person and via Zoom. Renee, an educator by heart, was an Improv teacher and has led Improvisation classes at her local community center, to give back to her community.

We have been conditioned, especially throughout school and in our careers, to get our presentations done and over with. Yet most people throughout every industry are still simply presenting. This is because most people simply share their message and hope that it will land for their audiences. Having the ability to take your message, while being able to transform your experience with them, through your voice, so that your audience will step into that message with you, is where authentic connection happens as a Speaker.

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On this episode of Mastery Unleashed, Christie Ruffino interviews Lady Jen Du Plessis, a team-building and scaling expert who helps high-achieving entrepreneurs and executives build world-class teams and scale their businesses with ease. Jen shares her inspiring journey from the mortgage industry to becoming a global speaker, author, and business strategist, emphasizing the importance of shifting from hustle to strategy to achieve sustainable success.

Jen discusses how entrepreneurs often get stuck in the "grind" of daily tasks, preventing them from stepping into true leadership. She outlines her scaling framework—moving from working IN the business to working ON, ABOVE, and BEYOND it—by implementing strong leadership, hiring strategically, and creating efficient systems (SOPs). She also shares her Finder, Minder, and Grinder methods, helping business owners identify where they spend their time and where they need support.

Jen offers her "Seven Strategies to Change Your Business Mindset" assessment, guiding entrepreneurs toward setting boundaries, defining core values, and creating a scalable business model.

Who would have ever thought that little “Jenny Who Ain’t Got a Penny,” now Dame Lady Jen, a member of the Royal House of Cappadocia and the Royal Order of Constantine the Great and Saint Helen, would be a charismatic and award-winning international speaker who brings her stories of sorrow, resilience, tenacity, and triumph to every stage she speaks. With numerous #1 best-selling books, a host of 3 top-ranking podcasts, a professional podcast guest, and producer and hostess of her TV show Business on the Vine, Lady Jen is certainly making her impact in the world.

She is affectionately known as The Team-Building & Scaling Architect. She is the leading expert in helping high-achieving business owners and executives build world-class teams so they can live the business lifestyle they always dreamed of while scaling their business or company with grace and ease by enhancing interpersonal skills to obtain high-performance, tangible outcomes.

Her recent awards include the 2024 Impact Mentor of the Year through IAOTP- the International Association of Top Professionals, the 2024 SheLeads Women of Excellence Award from her international speaking efforts, and the 2023 Network of Outstanding Women Mentor of the Year. In addition, she received the eZway Network Golden Gala Award for her heart-centered work in the world and the Outstanding Leadership Recognition Award from The Los Angeles Tribune.

She is devoted to her philanthropy and charity work, helping homeless women and children, eradicating human trafficking, U.S. Military Veterans, and Animal Shelters.

She believes that we have Acres of Diamonds right under our feet and everything we need to inspire people and leave our mark in this world. Her motto is “move from working IN and ON your business to living ABOVE and BEYOND.”

In business, mindset is everything! This quick assessment will increase your awareness of the vision and values you hold sacred, and perhaps why you are not creating boundaries around them and/or seeking new counsel to assist with your personal and business growth.

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Linktr.ee

https://linktr.ee/jenduplessis

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