Loan officers aren't struggling from lack of activity… they're struggling because they're skipping the most important step: making the offer.

In this high-impact episode of the Loan Officer Leadership Podcast, Steve Kyles and Frank Garay break down the Million Dollar Formula that turns conversations into closings:

Here's what you'll learn:

• The 3 core groups you should be asking for business (and how)
• 9 repeatable, scalable ways to make effective offers
• Word-for-word scripts for emails, texts, and calls
• How to increase referrals without sounding "salesy"
• The mindset shift: Get over the fear of rejection, repetition, and feedback

The formula is simple:
Offers – No's = Money. The more you ask, the more you close.

Ready to start converting activity into income?
Book your free strategy call at FreedomPlanningCall.com.

Loan officers often overcomplicate success: chasing new tools, CRMs, and shiny widgets… when the truth is, winning with agents comes down to just three things.

In this episode of the Loan Officer Leadership Podcast, Steve Kyles and Frank Garay reveal the simple, proven formula that will win you business and build long-term trust with qualified agents.

You'll learn:

• The three things every agent truly wants from their lender
• How to remove chaos and become their competitive advantage
• Why consistency beats every marketing trick in the book
• How to turn communication and follow-up into new referrals

Stop chasing the next silver bullet. Do these three things well, and word will spread fast. Book a free strategy call to learn how to implement this system at FreedomPlanningCall.com.

In this episode of the Loan Officer Leadership Podcast, Steve Kyles and Chelsea Gardner dive into the real reason most originators struggle to stay visible, and how to fix it fast.

You'll learn:

• How to build trust with agents using the "7-11-4" strategy
• Why targeted Facebook and Instagram ads create an "everywhere" effect
• What to do if you have more time than money, or more money than time
• The difference between "done-for-you" and "done-with-you" ad services
• How just one closed loan can pay for an entire year of marketing

If you're tired of cold calls and ready to build real influence, this episode will show you exactly how to become the most visible, trusted lender in your market.

To learn more about Chelsea's ad services and mentorship, visit FullyAlignedMarketing.com and use code STEVE20 to save on your first month of membership.