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Let's Talk Loyalty

Let's Talk Loyalty

De: Paula Thomas
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“Let’s Talk Loyalty” is an industry podcast for loyalty marketing professionals. If you work in loyalty marketing, join us every week to learn the latest ideas and marketing insights from loyalty specialists around the world.Paula Thomas Economía Marketing Marketing y Ventas
Episodios
  • Loyalty Lessons ex Starbucks USA – Joy Das Gupta (#696)
    Aug 19 2025

    Today we are re-publishing this fantastic episode from our archive as our planned episode has been delayed for technical reasons.

    Our guest Joy Das Gupta has built an incredible career in loyalty, spending over thirteen years shaping many of the most exciting and innovative propositions at Starbucks in the US market.

    Now an independent loyalty consultant, Joy works with clients such as Brooks Running and has previously supported global brands including Coca-Cola, Stanley Black & Decker, Cisco Systems, and Samsung during his time at Merkle.

    In this episode, Joy shares valuable insights along with common pitfalls that loyalty professionals should watch out for, making this conversation as relevant today as ever.

    Listen to enjoy our conversation with Joy Das Gupta from Das Gupta Consulting LLC.

    Show Notes:

    1) Joy Das Gupta

    2) Watch the full interview at www.Loyalty.TV

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    41 m
  • Head of Myer One Shows Why It’s the World’s Best Loyalty Programme (#695)
    Aug 14 2025

    This episode is available in audio format on our Let's Talk Loyalty podcast and in video format on www.Loyalty.TV.

    Recognised as the most decorated loyalty brand in global awards, Myer One has been on an extraordinary journey of transformation since 2019.

    In this episode, Rob Pope, GM Customer at Myer, reveals how the program has evolved into the ‘beating heart’ and ‘engine room’ of Australia’s second-largest apparel retailer. With data as the driving force, Myer One has crafted a powerful, customer-first success story.

    Hosted by Amanda Cromhout.

    Show Notes:

    1) Myer One

    2) Intrapreneuring (Book)

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    46 m
  • Lisa Brightwell from Bright Insights Consulting Joins the LTL / LTV Hosting Team (694)
    Aug 12 2025

    This episode is available in audio format on our Let's Talk Loyalty podcast and in video format on www.Loyalty.TV.

    Hosted by Paula Thomas, today's episode features the announcement of guest host Lisa Brightwell – the Founder and Managing Director of Bright Insights Consulting - a boutique loyalty consultancy firm based in the UAE.

    Bright Insights is a renowned consulting firm who are designing, building and running loyalty programs for some of the best known and most respected brands in this region.

    In today’s episode, you’ll hear the extraordinary expertise that Lisa will be sharing with you each month, including her own insights, insights from her guests and her extended team of industry experts.

    Please enjoy today’s conversation with Lisa Brightwell from Bright Insights Consulting.


    Show notes:

    1) Lisa Brightwell

    2) Bright Insights Consulting

    3) The Monk Who Sold His Ferrari

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    41 m
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