With me today is serial entrepreneur, experienced business owner and super connector, Jules Brooke. We’re talking today about the need for role models and support for young women in corporate environments and how lifting each other up will enable women to have greater levels of influence.

Jules is the founder of She's the Boss, a group that hosts events to connect women in business and the host of the She's the Boss podcast and YouTube channel. A PR guru, Jules is also the founder of Handle Your Own PR and is passionate about empowering women and making them more visible in the business world.

In a world where women over 50 appear in less than 4% of media globally, it is crucial to create visibility and role models for women in business. In this conversation, we talk about Jules’ mission to change this narrative, the importance of women supporting women, the challenges faced by women in corporate environments, and the need for women to make themselves more visible.

While progress has been made in gender equality, women still face very real challenges in corporate environments where competition and survival of the fittest is still the norm. We talk about the need to challenge the patriarchal model and promote collaboration and empathy and how this will reshape corporate cultures and create more inclusive and supportive work environments. This will of course lead to increased innovation, better decision making, and improved overall performance.

Jules talks about the need for women to support each other and how a lack of support from other women can stem from a fear of competition and a scarcity mindset. However, when women learn to lift each other up, they empower the next generation to pursue their dreams and overcome any self-doubt or imposter syndrome they may face.

By supporting each other, we’re going to see a much needed increase in the representation of women in leadership positions and a more inclusive and diverse business landscape. I know you’re going to love Jule’s contagious personality and passion that shines through in this conversation today.

LINKS

Connect with Jules Brooke

• Handle Your Own PR website: https://www.handleyourownpr.com.au/
• She’s The Boss website: https://shesthebossgroup.com/
• She's The Boss YouTube: https://www.youtube.com/channel/UCUCcrB5bSn6kEpOvaf2NyyQ
• She’s The Boss Podcast: https://www.shestheboss.com.au/chats
• She's The Boss Facebook group: https://www.facebook.com/groups/shesthebossgroup
• LinkedIn: https://www.linkedin.com/in/julesbrooke/

Connect with Julie:

LinkedIn: https://www.linkedin.com/in/julie-hyde/

Instagram: @juliehydeleads

Website: https://juliehyde.com.au

See omnystudio.com/listener for privacy information.

Today I’m joined by the wonderful and inspiring Jo Gaines, a seasoned professional who has worked in the technology and media sector for over two decades. Jo's career journey has seen her work for high-profile companies including CBS, Krux, Yahoo and more recently, as Area Vice President of Salesforce. Jo is also a dedicated mother-of-two and a fierce advocate for equality, lending her support as an ambassador for women's shelters. She shares with us her journey through hardship to finding resilience and how changing her mindset helped reshape her story.

Through facing a challenging turning point in her career due to redundancy, Jo embarked on a transformative journey of self-discovery that saw her turn to practices such as weight training, breathwork and meditation. She shares the new mindset she adopted through these practices, and how her determination to thrive in the face of uncertainty led to a completely new outlook on life.

In our conversation, Jo shares the grief she experienced when her role at Salesforce came to an end, and how lost she felt when it came to her future. However, she notes there are two choices we can make when it comes to facing adversity. Either we can see it as a downfall, or treat it as an opportunity to expand. Jo chose the latter, and decided to view this new path as one she was destined to be on.

Resilience can often be misunderstood as a suppression of emotions or ignoring our problems. However, we define what resilience really is and discuss its ability to help effectively manage our thoughts and feelings. Jo believes that releasing control and trusting everything will eventually work out can free us from fear and the temptation to give up.

We talk about how navigating through our own life challenges produces empathy, and when we view others through this lens, we become more effective leaders. Recognising that everyone experiences change, particularly in a post-pandemic world, we’re able to rally with our team and prioritise their wellbeing. How can we communicate in a way that resonates for each individual? How do we lead in a way that not only gets them through, but also builds resilience?

Jo also shares her shift in perspective that inspired her to live more fully in the present and pursue the passions that had been sitting on the backburner for too long. She talks about the bucket list she created and the importance of making time and space in life to achieve each goal.

Jo's story is a powerful testament to the transformation resilience can create, and the potential for growth when we embrace change with gratitude. I just know you’ll be as inspired as I was by Jo’s incredible wisdom, and hope you find confidence to implement strategies for a full and rewarding life in leadership and beyond.

LINKS

Connect with Jo Gaines

LinkedIn: https://au.linkedin.com/in/jogaines

Instagram: @gogaino

Connect with Julie:

LinkedIn: https://www.linkedin.com/in/julie-hyde/

Instagram: @juliehydeleads

Website: https://juliehyde.com.au

See omnystudio.com/listener for privacy information.