• Inside Marketing with MarketSurge

  • De: Reed Hansen
  • Podcast

Inside Marketing with MarketSurge

De: Reed Hansen
  • Resumen

  • Welcome to Inside Marketing with MarketSurge — your front-row seat to the boldest business insights, marketing breakthroughs, and entrepreneurial real talk. Hosted by Reed Hansen, Chief Growth Officer at MarketSurge and a digital marketing veteran who's helped scale everything from scrappy startups to Fortune 500 giants, this podcast dives deep into what’s really moving the needle in today’s marketing world. Find us at Marketsurge.io Each week, we’ll break down the latest marketing and business news (minus the fluff), explore tech trends you actually need to know, and feature unfiltered conversations with the most interesting minds in entrepreneurship and marketing. Whether you're a founder, a marketer, or just a curious hustler looking to level up, this is where growth happens—loudly, smartly, and with just the right amount of sass. Subscribe, tune in, and let’s scale something legendary. 🚀
    @2025 MarketSurge LLC
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Episodios
  • Leadership, Livestreams, and Lasting Growth: Small Business Wisdom with Andrew Frazier
    Apr 28 2025

    Unlock Leadership Potential & Scale Your Business with Andrew Frazier | Inside Marketing Podcast

    Join us in this episode of The Inside Marketing with Market Surge Podcast as host Reed Hansen chats with Andrew Frazier, MBA, CFA, and founder of Small Business Pro University. They delve into Andrew’s journey from a paper route at a young age to becoming a renowned business leader and coach. Andrew shares insights from his Masterpreneur Playbook Framework, which helps entrepreneurs overcome challenges and drive sustainable growth. Learn about effective marketing strategies, sales tips, and the importance of building relationships. Discover how consistent effort and practical applications of AI can elevate your business success. Tune in for actionable advice and inspiration!

    Small Business Pro University: https://www.sbprou.com/

    Andrew's Linkedin: https://www.linkedin.com/in/andrewfrazier/

    Book a 15 Minute Meeting: https://link.marketsurge.io/widget/bookings/15minutevalueorfreecoffee

    Our homepage https://marketsurge.io

    Facebook https://www.facebook.com/profile.php?id=100035121171654

    Linkedin https://www.linkedin.com/company/marketsurgeio
    X https://x.com/marketsurging
    Podcast: https://marketsurge.transistor.fm/

    00:00 Introduction and Guest Welcome
    00:27 Andrew Frazier's Background and Expertise
    02:52 Andrew's Entrepreneurial Journey
    07:51 Early Marketing Strategies and Lessons
    10:58 Effective Marketing Channels and Strategies
    13:33 Common Marketing Mistakes
    15:46 Building a Coaching Business
    20:12 Engaging with the Community
    24:10 The Role of AI in Marketing
    27:21 Final Advice and Contact Information

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    32 m
  • Unlock Business Insights from 'Severance'
    Apr 24 2025

    Unlock Business Insights from 'Severance' | Inside Marketing with Market Surge

    In this episode of Inside Marketing with Market Surge, host Reed Hansen discusses the Apple TV+ series 'Severance,' exploring its profound themes and their parallels to real business environments. Reed examines lessons on culture, leadership, authenticity, and organizational fit, while incorporating insights from fan communities and sharing his personal theories. The discussion covers how 'Severance' reflects challenges in modern work culture, the importance of bringing your whole self to work, and the symbolic use of design and branding in the show. Reed wraps up with a call for workplaces that thrive on trust, flexibility, and genuine empowerment.

    Book a 15 Minute Meeting: https://link.marketsurge.io/widget/bookings/15minutevalueorfreecoffee

    Our homepage https://marketsurge.io

    Facebook https://www.facebook.com/profile.php?id=100035121171654

    Linkedin https://www.linkedin.com/company/marketsurgeio

    X https://x.com/marketsurging

    Podcast: https://marketsurge.transistor.fm/

    00:00 Introduction to Inside Marketing With Market Surge
    00:36 Exploring the Series 'Severance'
    00:55 Business Lessons from 'Severance'
    01:18 Visual and Emotional Storytelling in 'Severance'
    02:15 Work Culture and Organizational Fit
    04:44 The Illusion of Control and Empowerment
    06:11 Design and Branding Influence of 'Severance'
    07:01 Fan Theories and Speculations
    09:56 Final Thoughts and Takeaways
    10:35 Closing Remarks and Call to Action

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    11 m
  • Hudson Roberts
    Apr 17 2025

    Boost Your Marketing with Tried-and-True Tactics Featuring Hudson Roberts

    Join Reed Hansen, Chief Growth Officer of Market Surge, in an illuminating discussion with Hudson Roberts, Head of In-House Sales, Retention, and Digital Marketing at Tri Guard Pest Control. In this episode of Inside Marketing with Market Surge, Hudson shares his journey from door-to-door sales to heading multiple departments and implementing successful marketing strategies at Tri Guard. Learn about their high-level marketing playbook, their prioritization of Google Ads, the role of reviews, and how leveraging both automation and human touch drives their business growth. Hudson also discusses the integration of AI in content creation and customer interaction, ensuring the business remains adaptable and ahead of the curve.

    00:00 Introduction and Guest Welcome
    00:36 Hudson's Journey into Sales and Marketing
    03:02 Tri Guard's Marketing Strategies
    05:46 Geographical Expansion and Market Insights
    07:41 Balancing Door-to-Door and Digital Sales
    12:44 Challenges and Solutions in Door-to-Door Sales
    17:32 Innovative Marketing Hacks and Customer Engagement
    21:03 Exploring Digital Email Strategies
    21:31 Organizing Client Interactions
    22:31 Effective Door-to-Door Sales Techniques
    23:07 The Importance of Drip Campaigns
    26:34 Key Performance Indicators for Business Success
    29:07 Maximizing Google Ads for Lead Generation
    32:39 The Role of AI in Sales and Marketing
    39:01 Adapting to Market Changes
    40:24 Conclusion and Future Insights

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    41 m
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