• How to Boost Your Sales and Engagement Using Video with Steven Lai, Founder of VideoStar mmhmm Academy | Ep 216

  • Mar 13 2025
  • Duración: 51 m
  • Podcast

How to Boost Your Sales and Engagement Using Video with Steven Lai, Founder of VideoStar mmhmm Academy | Ep 216

Escúchala gratis

Ver detalles del espectáculo

  • Resumen

  • 🎙 Join me in this episode of the Systemize Your Success podcast, where I had the pleasure of speaking with Steven Lai, an expert in using video to enhance sales for small businesses. As someone who has been utilising video in my own business for years, I was still blown away by the innovative strategies Steven shared. We delved into how video can streamline communication, improve customer service, and even personalise outreach in ways that traditional methods simply can't match. Steven provided real-life examples that highlighted the effectiveness of video in the sales process, from initial outreach to follow-up after a call. His insights on leveraging video for marketing and building genuine connections resonated deeply with me, and I hope they inspire you as much as they did me. KEY TAKEAWAYS 💡 Utilizing Video for Communication: Video can enhance communication in small businesses by making interactions more personal and engaging. Simple video messages can replace lengthy emails, allowing quicker and clearer communication. 💡Personalization in Customer Service: Using video to respond to frequently asked questions can significantly improve customer service. Businesses can create a memorable experience that stands out from standard text replies by addressing customers directly and personally. 💡Video in Outbound Sales: Incorporating video messages in outbound sales efforts can increase engagement. Personalised video outreach is more likely to capture attention compared to traditional text-based messages, making it easier to connect with potential clients. 💡Engagement During Live Calls: Keeping video on during sales calls is crucial for building rapport and trust. Engaging with clients visually helps maintain attention and fosters a more interactive and compelling conversation. 💡Content Creation and Social Selling: Regularly sharing video content on social media can establish authority and build relationships with potential clients. Authentic, unpolished videos can resonate more with audiences, making it easier to connect and attract the right customers. BEST MOMENTS 05:08 - 💬 “If you speak it out, people like me who can't type for toffee, you can speak it much faster than you can definitely type.” - Steven Lai 08:52 - 💬 “You know what the FAQs are because you have to FAQ them all the time. So now you just record a video answer for your FAQ. So now you've got your FAQs, but in a video content vault.” - Steven Lai 20:53 - 💬 “Would you click a link from someone you didn't know, or would you click a link of a visual thumbnail of a person saying this is what I want to get in contact with you?” - Steven Lai 39:43 - 💬 “At the moment, everybody's leaning into technology to make everything so polished, so perfect; go against the grain and just be yourself. Being less perfect, less polished, but keeping it real and keeping it raw.” - Steven Lai 42:28 - 💬 “Video can be put into AI now, and you can create blog posts from it- real genuine thought leadership, but using AI to create something more digestible.” - Steve Day TIMESTAMPED OVERVIEW 00:00 “Boost Sales with Video” 05:49 Personalized Email Response Strategy 07:52 Video Pitching and FAQ Automation 10:33 “Outbound Strategies for Business Owners” 15:25 “LinkedIn: Your Networking Tool” 17:29 Evolving Sales Techniques 20:23 “Eye-Catching Podcast Invite Strategy” 25:44 “Impactful Video Messaging Over Text” 28:33 Video Call Engagement Strategies 32:31 “Video On: Crucial for Engagement” 34:19 “AI Bot Enhances Meeting Efficiency” 37:32 Digital Due Diligence: Trust & Preference 40:55 Video Preference Reveals Ideal Customers LINKS TO CONNECT WITH THE GUEST Website: https://youareavideostar.com/LinkedIn: https://www.linkedin.com/in/superstevenlai/ ABOUT THE GUEST Steven Lai is a seasoned presenter and video marketing expert dedicated to helping individuals and businesses enhance their online presence through effective video strategies. As a presenter, he knows the power of captivating an audience and delivering a message that sticks. As an entrepreneur, he understands the challenges and opportunities that come with growing a business. But what sets him apart is his background in photography, sales and leveraging the power of video to capture attention and drive response. LINKS TO CONNECT WITH THE HOST Podcast: https://www.systemizeyoursuccess.comWebsite: https://systemsandoutsourcing.com/Facebook Group: https://facebook.com/groups/systemsandoutsourcing/LinkedIn: https://linkedin.com/company/systemsandoutsourcing/Instagram: https://instagram.com/systems_and_outsourcing/YouTube: https://youtube.com/@drsteveday42 ABOUT THE HOST Steve used to be a slave to his business, but moving to Sweden in 2015 forced him to change how he worked. He switched to running his businesses remotely. After totally nailing this concept, he spent his time helping other small business owners do the...
    Más Menos
Más Menos
adbl_web_global_use_to_activate_webcro805_stickypopup

Lo que los oyentes dicen sobre How to Boost Your Sales and Engagement Using Video with Steven Lai, Founder of VideoStar mmhmm Academy | Ep 216

Calificaciones medias de los clientes

Reseñas - Selecciona las pestañas a continuación para cambiar el origen de las reseñas.

Reseñas de Audible.com

Opiniones de Amazon
No hay comentarios disponibles