Last week, we went over how to market to the government and the different agencies and personnel you should get in contact with. Well on this week's episode; we take another close look at the importance of marketing to the Federal government and how the resources are here for small businesses. OSDBU is for small businesses and they make sure the agencies are awarding awards to set aside small business. Utilizing the free webinars and workshops that the SBA and the Small Business Center has.

We talked about the Capability statement and the different parts that you want to make sure you have on yours. Marketing your capability statement to the right agency is very important. You want to do your due diligence on the agency that is going to benefit your small business. Remember the two websites I mentioned in earlier shows.

Today I go over “Who” you are marketing to in the Federal Government. Engagement emails and different strategies to create a relationship with keep personnel that will make your GovCon experience a lot smoother. There is a ton of information for FREE that goes over how to Market but finding out who you are to market to is some information that comes from the Agencies. Here is the website I was telling you about. Thank me by subscribing to the Podcast.

https://webarchive.library.unt.edu/eot2008/20080916004434/http:/osdbu.gov/offices.html#Department%20of%20the%20Navy

In today's episode I go over what a Capability Statement is and what it is used for. I also go over the 5 Key areas of the Capability Statement that you will need; to have an Award Winning Capability Statement. There isn’t a one set way to create your Capability Statement but I give you some advice on where you can look to get some GREAT ideas. Remember your Certifications are NOT a differentiator!!

calendly.com/govconwithcortney

The Importance of Minority-Owned businesses in Government Contracting with local municipalities. I go over some benefits of diversity and inclusion in government contracting. Best practices for increasing diversity and inclusion in government contracts. I give some real life examples of what Ive seen so far in this space and how it has been for me so far. Government is the BIGGEST spender in The United States and their budget goes up every year; it's time for us to get some of it!!

In this episode I bring on the Small Business owner of 2385 Landscaping and Host of Cain Is Able Podcast, Cain. I go over the importance of working with a mentor and how collaboration is important in government contracting. Building strategic partnerships with other businesses to expand capabilities and the importance of building relationships.

In this episode, I go over some examples of some RFP, RFQ in Iredell County, NC and go through an actual past awarded contract. Going over some things that I've learned while networking with the local governments. When it comes to doing business with your local government, networking and building relationships is very important. When it comes to government contracting, you're going to have to do a lot of reading.

My name is Cortney Hayden and I am the Ceo/Founder of a government contracting firm. We help small businesses get into government contracting, help them grow and scale by procuring Government Contracts on a local, state and federal level; on their behalf. In this episode we do a quick dive into my background, where I'm from, some skills and why I choose to pursue Government Contracting. I also start going over the steps to get started in your local municipality.