Episodios

  • Building an AI-First Agency: Embrace Failure, Empower Teams, and Win with Brent Weaver
    Sep 19 2025

    Have you ever wondered why most AI projects fail and what separates the few that actually transform businesses?


    Brent Weaver, CEO of E2M Solutions Inc. and longtime agency growth leader, has spent years helping agencies adopt AI the right way. His specialty? Turning failed experiments into future wins by building a culture where teams feel empowered, not replaced.


    Instead of chasing every shiny AI tool, Brent shows why failure is part of the plan and how the smartest agencies turn it into their competitive edge. From failure rates to creating AI-powered “superheroes,” his insights reveal what it really takes to thrive in the AI era. You’ll discover how to build momentum with AI inside your team, avoid costly pitfalls, and position your agency for long-term success.


    What You’ll Learn:
    • The “Not Yet” folder strategy for future-proofing ideas
    • How AI First Saturdays keep teams engaged and innovative
    • Simple tools E2M built to cut costs and save time
    • How to turn employees into AI-powered “superheroes”


    Connect with Brent & E2M Solutions:
    • LinkedIn: https://www.linkedin.com/in/brentweaver
    • Website: https://www.e2msolutions.com/
    • Event: https://joinvistara.com/
    • Email: brent@e2msolutions.com


    Resources:
    • Connect with Ian
    • Download a Tackle Box!
    • Supercharge your marketing and grow your business with video case stories today!
    • Subscribe to the YouTube Channel


    Hosted on Acast. See acast.com/privacy for more information.

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    38 m
  • Law Firm Intake Specialists Shannon and Will Dukes of FecundFig Reveal How to Train Your Team
    Sep 17 2025

    What if the real reason your business isn’t closing clients has nothing to do with your ads, SEO, or lead volume but with what happens after the phone rings?


    Shannon & Will Dukes, the team behind FecundFig, a sales consulting agency for law firms, sit down with Ian to reveal why intake and follow-up are the most overlooked drivers of business growth. For over 15 years, they’ve helped firms stop wasting money on bad leads by fixing scripts, training teams, and responding to prospects within minutes.


    From replacing voicemail with live intake, to building 26-week nurture systems that convert long after the first call, Shannon & Will explain how law firms can finally turn missed leads into consistent clients. They share the 5-minute rule, the power of referral systems, and why intake is the green zone where all the money is made.


    Whether you run a law firm, agency, or service-based business, this episode will change how you think about sales. It will also show you why fixing intake and follow-up will grow your business faster than any new ad campaign.


    What You’ll Learn in This Episode:

    • Why lost sales aren’t really a lead problem
    • The 5-minute rule for converting prospects
    • Scripts & training that turn calls into clients
    • How 26 weeks of follow-up closes more deals
    • Turning unqualified leads into 5-star reviews



    Connect with Shannon & Will Dukes:

    Website: FecundFig

    Shannon Dukes

    Will Dukes




    Resources:
    • Connect with Ian
    • Download a Tackle Box!
    • Supercharge your marketing and grow your business with video case stories today!
    • Subscribe to the YouTube Channel

    Hosted on Acast. See acast.com/privacy for more information.

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    37 m
  • Beat AI Spam with Authentic LinkedIn Messaging and Land Fortune 500 Clients
    Sep 10 2025

    What’s the fastest way to ruin a potential deal on LinkedIn before it even starts?


    Kelly Atwater knows the answer because she’s been there herself. With nearly 30 years in sales development, she’s made and learned from every mistake in outbound marketing. Those lessons have shaped a process that now delivers consistent, high-quality meetings with executives who were once thought impossible to reach.


    She reveals why selling too soon kills deals, how she grew one client’s Social Selling Index by 52% in just three months, and why she refuses to rely on AI-driven spam. She also shares her authentic, relationship-first approach that makes her the “easy button” for LinkedIn leads. From security startups to Fortune 500 wins, her results prove that personalization and patience drive real success.


    What You’ll learn:
    • Why authentic, personalized messages outperform AI-driven spam
    • How improving your Social Selling Index (SSI) boosts visibility and responses
    • Kelly’s “easy button” approach to consistently booking quality meetings
    • Why revenue, not lead volume, should be your ultimate metric
    • Simple DIY outreach tips to improve your own LinkedIn strategy today


    Connect with Kelly and Engage Biz Dev:

    Website - https://engagebizdev.com/

    LinkedIn - https://www.linkedin.com/in/kellyatwater/


    Resources:
    • Connect with Ian
    • Download a Tackle Box!
    • Supercharge your marketing and grow your business with video case stories today!
    • Subscribe to the YouTube Channel


    Hosted on Acast. See acast.com/privacy for more information.

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    26 m
  • The Hidden Money Leak Costing Businesses 30% - Robyn Bowles’ Fix Without Layoffs
    Sep 5 2025

    What if you could find free money in your business without laying off staff, changing vendors, or spending a dime upfront?


    Robyn Bowles, Business Optimization Specialist at Schooley Mitchell, sits down with Ian as she pulls back the curtain on the hidden expenses draining your profits. She also shares how to reclaim them risk-free. In this week’s episode, Robyn reveals how she helps companies uncover hidden savings in shipping, credit card processing, telecom, and more, often slashing costs by 26–30%.


    From busting the “best price” myth to showing why loyalty to a vendor can cost you, Robyn shares real client stories (including a 30% shipping cost reduction and 35% credit card processing savings) and explains her zero-risk approach to cost optimization.


    Whether you’re a small business owner, entrepreneur, or marketing professional looking to free up budget, this conversation will change how you think about expenses. It will also show you how to keep more of your hard-earned revenue starting today.


    What You’ll Learn:
    • How to uncover hidden expenses you didn’t know you had
    • The truth about “best prices” from sales reps
    • Why even small companies can benefit from cost optimization
    • How to standardize services across locations to save big
    • A zero-risk way to free up budget for growth


    Connect with Robyn Bowles:

    Website: https://www.schooleymitchell.com/

    LinkedIn: https://www.linkedin.com/in/robynbowles/


    Resources:
    • Connect with Ian
    • Download a Tackle Box!
    • Supercharge your marketing and grow your business with video case stories today!
    • Subscribe to the YouTube Channel


    Hosted on Acast. See acast.com/privacy for more information.

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    26 m
  • How Niching Down Doubled This Agency’s Revenue and Helped Sell Another
    Sep 3 2025

    What if the fastest way to grow your agency was by narrowing your focus, not broadening it?


    Steve Guberman is a seasoned agency leader and entrepreneur who knows firsthand the challenges of scaling without focus. After years of running a struggling generalist agency, he discovered the power of niching down that tripled his profitability, and eventually sold his business. Along the way, he uncovered the hidden costs of ‘figuring it out,’ the dangers of chasing every client, and why desperation almost always leads to bad deals.


    You’ll also hear real stories: how a manufacturing-focused agency became an industry leader, how a commercial real estate branding shop doubled revenue in a year, and how one 30-year-old agency was destroyed by ignoring AI.


    What You’ll Learn:
    • The costly mistakes of running a generalist agency
    • How Steve found his perfect niche and tripled profitability
    • Why does desperation and chasing every client backfire
    • Overcoming team pushback and fears of “getting bored”
    • The three different ways agencies can niche for long-term success
    • The quickest way to build authority and close deals fast


    Connect with Steve Guberman:

    Agency Bytes Podcast — https://www.agencyoutsight.com/podcast

    Book an Agency Accelerator Call — https://calendly.com/steveguberman

    LinkedIn — https://www.linkedin.com/in/agencycoach/


    Resources:
    • Connect with Ian
    • Download a Tackle Box!
    • Supercharge your marketing and grow your business with video case stories today!
    • Subscribe to the YouTube Channel


    Hosted on Acast. See acast.com/privacy for more information.

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    39 m
  • The Science of Happiness in Life and Business with Dr. Paul Zak
    Aug 29 2025

    What if happiness wasn’t random but measurable and achievable, just like 10,000 steps?


    Joining us again, Dr. Paul Zak, neuroscientist, professor, and founder of Immersion Neuroscience. He has spent 25 years uncovering the biology behind joy, trust, and human connection. His groundbreaking research shows that just six high-value experiences per day can rewire your brain, boost energy, and transform both your personal life and business.


    He shares why social connection drives half of your happiness, how companies like Google and Disney apply neuroscience to leadership, and why leading with love is more powerful than leading with fear. You’ll also discover practical ways to add gratitude, tolerance, and love into your daily routine without fluff, but backed by hard science.


    What You’ll Learn:
    • Why six daily experiences can rewire your brain for happiness
    • How social connection drives 50% of your joy
    • Google’s neuroscience-backed approach to employee well-being
    • Fear vs. love: the leadership mistake most make
    • Gratitude, tolerance, and virtues that fuel resilience
    • How Ben Franklin inspired Zak’s modern happiness checklist
    • The free YourSix app that tracks happiness


    Connect with Dr. Paul Zak:
    • Book: The Little Book of Happiness - https://tinyurl.com/yeywk4a3
    • SIX: Track Emotional Wellness - https://your6.com/phone
    • Website - https://pauljzak.com/
    • LinkedIn - https://www.linkedin.com/in/paul-j-zak-91123510/


    Resources:
    • Connect with Ian
    • Download a Tackle Box!
    • Supercharge your marketing and grow your business with video case stories today!
    • Subscribe to the YouTube Channel


    Hosted on Acast. See acast.com/privacy for more information.

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    32 m
  • Finding Top Tech Talent in the Age of AI with Declan Link
    Aug 27 2025

    Struggling to find the right tech talent in today’s fast-changing job market?


    Declan Link, President and Founder of Link 2 Solutions LLC, joins Ian to reveal why AI is both helping and hurting the hiring process. This episode unfolds the strategies businesses and job seekers can use to stand out in 2025.


    With over three decades of experience and thousands of hires under his belt, Declan explains why cultural fit is critical, how to sidestep the common mistake of cramming too many roles into one position, and when the hiring market is at its peak. He also shares the simple “10% hack” that makes candidates stand out instantly.


    If you’re at the start of your search for top tech talent, leading HR efforts, or pursuing your next IT role, this episode is filled with insider strategies from Declan to help you succeed.


    What You’ll Learn:
    • Why AI in recruitment is both a blessing and a curse
    • How to stand out in a crowded job market (and avoid being screened out)
    • The “10% Candidate Signal” Recruiters Should Watch For
    • Common hiring mistakes companies make and how to avoid them
    • The truth about cultural fit and why it matters more than ever


    Connect with Declan and Link 2 Solutions LLC.:

    Website - www.link2solutions.us.com/

    LinkedIn - www.linkedin.com/in/declan-link-2-solutions/


    Resources:
    • Connect with Ian
    • Download a Tackle Box!
    • Supercharge your marketing and grow your business with video case stories today!
    • Subscribe to the YouTube Channel


    Hosted on Acast. See acast.com/privacy for more information.

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    39 m
  • How to Add AI to Digital Agencies the Right Way to Increase Profits
    Aug 22 2025

    Everyone’s talking about AI, but when it comes to actually installing it in your agency, where do you even start?


    Manish Dudharejia, founder and President of E2M Solutions Inc., has helped hundreds of digital agencies streamline operations and scale smarter. With over a decade of experience running a 350+ person team, he’s seen firsthand where agencies waste time, lose efficiency, and miss the real opportunity of AI.


    He shares why agencies should focus on AI in operations, not sales. Even small automation wins can free up hours, cut costs, and open new revenue streams. You’ll discover the common pitfalls to avoid, practical examples of AI use cases, and a glimpse into the future of how agencies can thrive by integrating AI the right way.


    What You’ll Learn:
    • Why agencies should focus on AI in operations instead of sales
    • How to avoid the biggest pitfalls of adopting AI too quickly
    • Practical examples of AI automation that save time every day
    • Ways agencies can package AI services into new revenue streams
    • Real-world success stories of agencies using AI effectively
    • The future of AI in agencies and what leaders should prioritize now


    Connect with Manish & E2M Solutions Inc.:
    • Website: https://www.e2msolutions.com/
    • LinkedIn: www.linkedin.com/in/manishdudharejia
    • Event: https://joinvistara.com/


    Resources:
    • Connect with Ian
    • Download a Tackle Box!
    • Supercharge your marketing and grow your business with video case stories today!
    • Subscribe to the YouTube Channel

    Hosted on Acast. See acast.com/privacy for more information.

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    19 m