From Keywords to Connections Podcast Por Mary Walker arte de portada

From Keywords to Connections

From Keywords to Connections

De: Mary Walker
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🎙️ From Keywords to Connections – The Podcast for Therapists & Private Practice Owners Looking to Grow with SEO 🚀

If you’re a therapist, private practice owner, or wellness professional looking to expand your online presence without getting lost in the complexities of SEO, you’re in the right place!

Hosted by Mary Walker, small business owner with a Master’s in Psychology and a Master’s in Marketing, and Winnie Youger-Rash, VP of SEO Services with a Bachelor’s in Psychology, this podcast blends practical SEO education with real-life insights to help mental health professionals grow their businesses online.

In Each Episode, You’ll Discover Things Like:
Simple, effective SEO strategies—without the jargon
Common myths about SEO (and what actually works!)
How to attract your ideal clients through organic search
The balance between marketing, authenticity, and human connection
Conversations on business growth, work-life balance, and personal development

With backgrounds in psychology and marketing, Mary and Winnie bring a unique, human-centered approach to SEO that goes beyond keywords—helping you turn website visitors into meaningful client connections.

© 2025 From Keywords to Connections
Ciencia Ciencias Sociales Economía Marketing Marketing y Ventas
Episodios
  • Episode 18: Gratitude, Empathy & Leadership in Polarized Times: A Thanksgiving Reflection
    Nov 28 2025

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    35 m
  • HerAIgency: Making AI Human — Empowering Women to Work Smarter, Not Harder
    Nov 14 2025

    In this empowering episode of From Keywords to Connections, Mary and Winnie sit down with Jenna Nelson, founder of HerAIgency, an AI consultancy dedicated to helping women-led businesses and entrepreneurs work smarter, not harder.

    Together, they explore how AI can simplify entrepreneurship without sacrificing authenticity, and how women can use automation to reclaim their time, amplify their message, and strengthen their brand voice. Jenna shares practical ways to make technology feel approachable instead of overwhelming, including real examples of how thoughtful automation and AI tools can transform daily business operations.

    From building workflows that save hours to creating content that still sounds human, this conversation breaks down how small business owners can embrace AI as a creative partner, not a replacement.

    💡 Key Takeaways:

    • How to use AI to streamline your business without losing your personal touch
    • Simple automation tools that make your workflow smoother and more intentional
    • How to preserve your brand’s authentic voice in an AI-driven world
    • Why human connection and creativity will always matter most

    If you’ve ever wondered how to make AI work for you instead of overwhelming you, this episode will give you clarity, confidence, and actionable ideas to start today.

    🔗 Explore Jenna’s work and resources:

    • Visit HerAIgency.com
      for tools, courses, and guidance on integrating AI into your business with intention.
    • Read Jenna’s insightful post, Will AI Replace Me?, a must-read for every entrepreneur navigating the balance between automation and authenticity.

    🎧 And don’t forget to follow From Keywords to Connections for more conversations that bridge strategy with humanity — helping small business owners grow ethically, sustainably, and with purpose.

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    44 m
  • Beyond “Near Me”: How Local SEO Helps Clients Find You
    Oct 3 2025

    In this episode of From Keywords to Connections, Winnie and Mary sit down with Sterling, Simplified’s Technical SEO Guru, to demystify Local SEO and why it’s a game-changer for private practices and small businesses.

    We break down what Local SEO really is, why it matters for helping professionals, and how it influences the way clients discover services in their community. From optimizing your Google Business Profile to handling reviews and creating location-focused content, this episode is packed with practical tips to help you strengthen your presence in local search results.

    You’ll also learn about common mistakes to avoid, the latest changes in Local SEO (like AI and hyperlocal ranking signals), and strategies that balance visibility with authenticity. If you’ve ever wondered why your competitor shows up in Google’s map pack when you don’t, this conversation is for you.

    Listen in and discover how Local SEO can make it easier for people in your area to find the support they need—at the exact moment they’re ready to take action.

    #LocalSEO #SEOStrategy #PrivatePracticeMarketing #HelpingProfessionals #DigitalMarketingForTherapists #GoogleBusinessProfile #SEOtips #FromKeywordsToConnections

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    41 m
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