Agents and Investors who see consistent movement in probate aren’t saying more on their calls.
They’re creating conversations that feel steady enough for families to stay in.

This coaching session looks at how value messaging shapes outcomes long before follow-ups or systems come into play.

You’ll see:

➡️ Why probate leads respond differently than traditional sellers

➡️ How clearer positioning affects engagement more than frequency

➡️ What separates conversations that continue from ones that end early

➡️ how support systems carry long timelines without adding pressure

This isn’t a walkthrough of scripts or outreach volume.

It’s a discussion about the kind of operator probate requires you to be,
and the kind of messaging that supports that role.

If you’re deciding whether probate fits how you want to work,
or refining how you show up inside it,
This session gives the context most folks look for before committing further.

Timestamps:

00:00 How the way value is communicated affects a PR’s decision more than the service itself
12:10 What belongs in a strong CPE resource package, and how a systematic pipeline can support agents who want fewer calls and more quality conversations
20:58 What numbers matter when checking if a county qualifies for a marketing partnership
34:50 How to understand harsh reactions and what they reveal about the clarity of your value message
38:30 What to say to keep probate leads engaged instead of letting the call end too fast

This session gives practical steps for presenting value, creating momentum with probate leads, and keeping conversations steady on long probate timelines. If your goal is to improve probate lead flow and build trust from the first call, then this discussion will help you move in that direction.


🔵 Start Building Your Probate Real Estate Expertise:

Want to Close 2 Probate Deals a Month?
👉 Get this free mini-training now: https://courses.probatemastery.com/Close-2-Probate-Deals-Every-Month

Probate Mastery Certification Course (Agents + Investors): Learn how to speak to any probate lead and offer solutions your competition doesn’t.
👉 https://probatemastery.com

E.A.R.N. – Earn Attorney Referrals Now: Build relationships that matter, the smart way.
👉 https://probatemastery.com/earn-attorney-referrals-now-course-pricing/

Advanced 1-on-1 Coaching: Get custom help scaling your probate real estate business.
👉 https://probatemastery.com/discovery-call/

💬 Drop a comment with your thoughts or questions.
👍 Like, subscribe, and hit the bell for more real-world probate business strategies.

📺 ABOUT OUR CHANNEL
Probate Mastery is your go-to channel for probate real estate expertise. Whether you're an agent or investor, we share expert advice, strategies, and tools to help you grow your probate business.

📍 Check out our channel:
https://www.youtube.com/@realestateinprobate

✅ Subscribe so you don’t miss the next video!

📬 CONNECT WITH US
Website: https://probatemastery.com
Email: support@probatemastery.com
Facebook: https://www.facebook.com/ProbateMastery/
Instagram: https://www.instagram.com/coachbrucehill/
Podcast: https://estateprofessionalsmastermind.buzzsprout.com/share

Learn more at www.probatemastery.com

Probate leads move at their own pace. Some families respond fast, others take weeks, and some go quiet for long stretches. When timelines slow down, your approach to follow up becomes the key that keeps everything steady.

This coaching call walks through simple ways to keep probate leads warm, responsive, and moving forward without pressure. You’ll learn how to ask questions that open awareness, support families through delays, and keep your probate lead flow active even when updates are rare.

Timestamps:

2:00 What to focus on first when you want your probate leads to grow through referral sources instead of consumer marketing.
3:29 How to stand out when probate leads already have a realtor and still be remembered as the one who solves problems.
9:47 How to keep probate leads moving when they rarely have updates.
14:29 A gentle approach for probate leads who delay decisions with vague reasons.
22:44 How to support probate leads when a property has tenant or title issues.
32:35 What to do when a personal representative is overseas, and the attorney delays or slows the entire file.
43:33 How to rebuild your probate lead pipeline when your main attorney retires, or referrals slow down.
51:51 What to consider when probate leads involve messy estates, foreclosure pressure, or buying beneficiary rights.

If you want a smoother system for managing probate leads, stronger conversations, and steadier follow-up across long probate cycles, this session gives clear direction you can apply right away.


🔵 Start Building Your Probate Real Estate Expertise:

Want to Close 2 Probate Deals a Month?
👉 Get this free mini-training now: https://courses.probatemastery.com/Close-2-Probate-Deals-Every-Month

Probate Mastery Certification Course (Agents + Investors): Learn how to speak to any probate lead and offer solutions your competition doesn’t.
👉 https://probatemastery.com

E.A.R.N. – Earn Attorney Referrals Now: Build relationships that matter, the smart way.
👉 https://probatemastery.com/earn-attorney-referrals-now-course-pricing/

Advanced 1-on-1 Coaching: Get custom help scaling your probate real estate business.
👉 https://probatemastery.com/discovery-call/

💬 Drop a comment with your thoughts or questions.
👍 Like, subscribe, and hit the bell for more real-world probate business strategies.

📺 ABOUT OUR CHANNEL
Probate Mastery is your go-to channel for probate real estate expertise. Whether you're an agent or investor, we share expert advice, strategies, and tools to help you grow your probate business.

📍 Check out our channel:
https://www.youtube.com/@realestateinprobate

✅ Subscribe so you don’t miss the next video!

📬 CONNECT WITH US
Website: https://probatemastery.com
Email: support@probatemastery.com
Facebook: https://www.facebook.com/ProbateMastery/
Instagram: https://www.instagram.com/coachbrucehill/
Podcast: https://estateprofessionalsmastermind.buzzsprout.com/share

Learn more at www.probatemastery.com

Probate can feel slow when families hesitate, attorneys need updates, and cases hit a slowdown over paperwork. If this continues to happen in your workflow, then your marketing system needs to carry more of the weight.

This coaching call walks through practical moves that keep probate real estate marketing steady. You’ll see how bond requirements, partition issues, mailers, attorney outreach, and follow-up systems fit together so your pipeline stays active even when individual cases pause.

If you want clearer steps for building referral lines with attorneys, improving your lead flow, and expanding into new probate markets, then this session gives you a direct look at what to focus on next.

What You'll Learn:

These timestamps demonstrate how they shift an attorney’s perception of you from “another realtor or investor” to “someone who understands my world.”

19:50 “How often do families run into issues with probate bonds?”

36:00 “What happens when four heirs disagree, and three want their portion right away?”

49:03 “What is your business costing you in time and money?”
This will help you think from an operator to a business owner.

59:59 “What does an ISA usually cost?”
( Not just the hourly rate but the opportunity cost. )

These reframes leverage so you stop doing everything yourself and start moving like someone who runs a business, not someone who’s buried in one.

Watch the call to see how these pieces connect and what you can apply today.

🔵 Start Building Your Probate Real Estate Expertise:

Want to Close 2 Probate Deals a Month?
👉 Get this free mini-training now: https://courses.probatemastery.com/Close-2-Probate-Deals-Every-Month

Probate Mastery Certification Course (Agents + Investors): Learn how to speak to any probate lead and offer solutions your competition doesn’t.
👉 https://probatemastery.com

E.A.R.N. – Earn Attorney Referrals Now: Build relationships that matter, the smart way.
👉 https://probatemastery.com/earn-attorney-referrals-now-course-pricing/

Advanced 1-on-1 Coaching: Get custom help scaling your probate real estate business.
👉 https://probatemastery.com/discovery-call/

💬 Drop a comment with your thoughts or questions.
👍 Like, subscribe, and hit the bell for more real-world probate business strategies.

📺 ABOUT OUR CHANNEL
Probate Mastery is your go-to channel for probate real estate expertise. Whether you're an agent or investor, we share expert advice, strategies, and tools to help you grow your probate business.

📍 Check out our channel:
https://www.youtube.com/@realestateinprobate

✅ Subscribe so you don’t miss the next video!

📬 CONNECT WITH US
Website: https://probatemastery.com
Email: support@probatemastery.com
Facebook: https://www.facebook.com/ProbateMastery/
Instagram: https://www.instagram.com/coachbrucehill/
Podcast: https://estateprofessionalsmastermind.buzzsprout.com/share

Learn more at www.probatemastery.com

Probate real estate referrals are built on trust.

In this coaching call, Bill Gross breaks down how he’s built long-term referral pipelines with probate attorneys, vendors, and other professionals in his local market.
He explains how to set clear daily goals, approach attorneys without pressure, and stay consistent even when cases move slowly.

You’ll also learn how to use AI to simplify your follow-ups, organize your outreach, and keep your touchpoints personal, not robotic.

⏱ Timestamps
0:11:15 — How to nurture relationships with attorneys
0:24:11 — What to say when approaching attorneys and starting conversations
0:48:18 — How to identify ways to help attorneys or potential vendor partners beyond real estate deals

If you’ve been trying to grow your probate business through better relationships and systems, this call gives you a clear direction to start.

🔵 Start Building Your Probate Real Estate Expertise:

Want to Close 2 Probate Deals a Month ?
👉 Get this free mini-training now: https://courses.probatemastery.com/Close-2-Probate-Deals-Every-Month

Probate Mastery Certification Course (Agents + Investors): Learn how to speak to any probate lead and offer solutions your competition doesn’t.
👉 https://probatemastery.com

E.A.R.N. – Earn Attorney Referrals Now: Build relationships that matter, the smart way.
👉 https://probatemastery.com/earn-attorney-referrals-now-course-pricing/

Advanced 1-on-1 Coaching: Get custom help scaling your probate real estate business.
👉 https://probatemastery.com/discovery-call/

💬 Drop a comment with your thoughts or questions.
👍 Like, subscribe, and hit the bell for more real-world probate business strategies.

📺 ABOUT OUR CHANNEL
Probate Mastery is your go-to channel for probate real estate expertise. Whether you're an agent or investor, we share expert advice, strategies, and tools to help you grow your probate business.

📍 Check out our channel:
https://www.youtube.com/@realestateinprobate

✅ Subscribe so you don’t miss the next video!

📬 CONNECT WITH US
Website: https://probatemastery.com
Email: support@probatemastery.com
Facebook: https://www.facebook.com/ProbateMastery/
Instagram: https://www.instagram.com/coachbrucehill/
Podcast: https://estateprofessionalsmastermind.buzzsprout.com/share

Learn more at www.probatemastery.com

There isn’t one formula for a Probate Real Estate Business...there’s a landscape.

Some agents lead with relationships and build steady referrals.
Others prefer systems: consistent mail, structured calls, or ISAs managing first contact.
Each path works for a different reason, shaped by personality, timing, and focus.

In this discussion, Bruce Hill maps out five approaches that agents are using right now to build predictable probate pipelines:

1️⃣ Referral-based partnerships
2️⃣ Mail-focused outreach
3️⃣ Call-forward strategies
4️⃣ Combo models blending mail and calls
5️⃣ Automated ISA setups for scale

You’ll hear where each model fits, what challenges come with it, and how other agents shape their business around it.
By the end, you’ll know which setup makes the most sense for how you actually like to work.

⏱️ Timestamps

4:23 — Different Business Models
Overview of how five models fit into the Probate Real Estate Business landscape.

28:36 — ISA Valuation & KPIs
How performance tracking keeps ISA roles fair and productive.

47:44 — When Clients Can’t Afford Maintenance
How service-first gestures build credibility that leads to listings later.


🔵 Start Building Your Probate Real Estate Expertise:

Want to Close 2 Probate Deals a Month ?
👉 Get this free mini-training now: https://courses.probatemastery.com/Close-2-Probate-Deals-Every-Month

Probate Mastery Certification Course (Agents + Investors): Learn how to speak to any probate lead and offer solutions your competition doesn’t.
👉 https://probatemastery.com

E.A.R.N. – Earn Attorney Referrals Now: Build relationships that matter, the smart way.
👉 https://probatemastery.com/earn-attorney-referrals-now-course-pricing/

Advanced 1-on-1 Coaching: Get custom help scaling your probate real estate business.
👉 https://probatemastery.com/discovery-call/

💬 Drop a comment with your thoughts or questions.
👍 Like, subscribe, and hit the bell for more real-world probate business strategies.

📺 ABOUT OUR CHANNEL
Probate Mastery is your go-to channel for probate real estate expertise. Whether you're an agent or investor, we share expert advice, strategies, and tools to help you grow your probate business.

📍 Check out our channel:
https://www.youtube.com/@realestateinprobate

✅ Subscribe so you don’t miss the next video!

📬 CONNECT WITH US
Website: https://probatemastery.com
Email: support@probatemastery.com
Facebook: https://www.facebook.com/ProbateMastery/
Instagram: https://www.instagram.com/coachbrucehill/
Podcast: https://estateprofessionalsmastermind.buzzsprout.com/share

Learn more at www.probatemastery.com

In this call, the community dove deep into probate prospecting and what really happens when you start practicing the conversations that move your business forward.

If your delivery feels off, it’s usually not because you don’t know what to say.
It’s because you haven't learned how to say it yet.

Bruce explains how to teach yourself through a simple practice called “chanting.”
If you repeat your key lines until they sound natural, then you stop second-guessing yourself.
If you stop second-guessing yourself, then you start sounding confident without even trying.

That’s how every great probate conversation starts...not from memorizing scripts, but from installing the main idea, tone, and trust in your voice.

You’ll discover:
➡️ How to talk to probate leads with confidence
➡️ Why short, practiced lines build more trust than long scripts
➡️ The 3 questions that keep every probate conversation flowing
➡️ How to turn repetition into real communication skill

Hot take / Q and A :

→ 18:33 How to go about phone prospecting and avoid being flagged as a spammer
→ 32:27 What goes into a probate information package ? Do you have separate packages as a realtor and as an investor ?
→ 57:24 How to approach an executor who wants to hire you when their attorney suggests another agent?

1:02:22 → the difference between the first-touch letter and the special nurture/follow-up to send once a seller’s gave a hint of selling plus the timing in sending those letters


🔵 Start Building Your Probate Real Estate Expertise:

Want to Close 2 Probate Deals a Month ?
👉 Get this free mini-training now: https://courses.probatemastery.com/Close-2-Probate-Deals-Every-Month

Probate Mastery Certification Course (Agents + Investors): Learn how to speak to any probate lead and offer solutions your competition doesn’t.
👉 https://probatemastery.com

E.A.R.N. – Earn Attorney Referrals Now: Build relationships that matter, the smart way.
👉 https://probatemastery.com/earn-attorney-referrals-now-course-pricing/

Advanced 1-on-1 Coaching: Get custom help scaling your probate real estate business.
👉 https://probatemastery.com/discovery-call/

💬 Drop a comment with your thoughts or questions.
👍 Like, subscribe, and hit the bell for more real-world probate business strategies.

📺 ABOUT OUR CHANNEL
Probate Mastery is your go-to channel for probate real estate expertise. Whether you're an agent or investor, we share expert advice, strategies, and tools to help you grow your probate business.

📍 Check out our channel:
https://www.youtube.com/@realestateinprobate

✅ Subscribe so you don’t miss the next video!

📬 CONNECT WITH US
Website: https://probatemastery.com
Email: support@probatemastery.com
Facebook: https://www.facebook.com/ProbateMastery/
Instagram: https://www.instagram.com/coachbrucehill/
Podcast: https://estateprofessionalsmastermind.buzzsprout.com/share

Learn more at www.probatemastery.com

Learn how to fix your real estate pipeline by integrating probate leads.
In this clip, Bruce Hill explains the psychology of conversations that reveal real estate opportunities without sounding pushy. You’ll discover how to ask questions that align people with the info you need, filter prospects faster, and build a consistent probate lead system that compounds over time.

Highlights:

⇢ 3:12 Basic Rules For Adding People To Your Pipeline
( How to know who belongs in your pipeline so you don't waste time on unqualified leads )

⇢ 12:31 Going to the courthouse for free leads and sitting through court hearings to build mastery and local authority

⇢ 15:38 Different Conversation Approaches In Probate

⇢ 19:59 How many leads you need to build a reliable pipeline ( Bruce breaks down 400 raw → 100 conversations → 50 active proposals )

⇢ 23:40 The psychology Bruce uses to get sellers to tell him an indication if there's real estate ( and lead them to say exactly what he needs to know )

⇢ 26:46 About home insurance and no trespassing rules

⇢ 32:45 Questions That Are Impossible To Reject

⇢ 50:00 What Probate Mastery Teaches

🔵 Start Building Your Probate Real Estate Expertise:

Want to Close 2 Probate Deals a Month?
👉 Get this free mini-training now: https://courses.probatemastery.com/Close-2-Probate-Deals-Every-Month

Probate Mastery Certification Course (Agents + Investors): Learn how to speak to any probate lead and offer solutions your competition doesn’t.
👉 https://probatemastery.com

E.A.R.N. – Earn Attorney Referrals Now: Build relationships that matter, the smart way.
👉 https://probatemastery.com/earn-attorney-referrals-now-course-pricing/

Advanced 1-on-1 Coaching: Get custom help scaling your probate real estate business.
👉 https://probatemastery.com/discovery-call/

💬 Drop a comment with your thoughts or questions.
👍 Like, subscribe, and hit the bell for more real-world probate business strategies.

📺 ABOUT OUR CHANNEL
Probate Mastery is your go-to channel for probate real estate expertise. Whether you're an agent or investor, we share expert advice, strategies, and tools to help you grow your probate business.

📍 Check out our channel:
https://www.youtube.com/@realestateinprobate

✅ Subscribe so you don’t miss the next video!

📬 CONNECT WITH US
Website: https://probatemastery.com
Email: support@probatemastery.com
Facebook: https://www.facebook.com/ProbateMastery/
Instagram: https://www.instagram.com/coachbrucehill/
Podcast: https://estateprofessionalsmastermind.buzzsprout.com/share

Learn more at www.probatemastery.com

In this coaching call, Bruce Hill and the Estate Professionals Mastermind community break down exactly how to use omni channel probate real estate marketing to stay everywhere from mailers to short-form videos to attorney interviews without burning through your budget or sounding pushy.

You’ll learn how to:
-Build trust with families, attorneys, and local partners through consistent visibility
-Combine direct mail, video marketing, and outreach into one unified system
-Leverage omnichannel probate real estate marketing to position yourself as the go-to expert in your market
-Create inbound opportunities that make sellers and attorneys come to you

Whether you’re a new realtor or an experienced investor, this approach will help you attract more listings, referrals, and closings all through a smarter, more human marketing strategy.

Highlights and Resources:
1:26 How to spot the 70 % of leads that hold real-estate and how to know which half are ready to sell.
4:04 How to stay top-of-mind with families, attorneys, and your market using omni-channel marketing that keeps you everywhere ... from letters to video to attorney interviews.
47:41 How to Interview a Probate Attorney
(Here’s how to lead the conversation with the right questions so it stays valuable for your audience and market.)
53:32 How to craft your USP and use real-time comparables + absorption-rate data building a listing presentation backed by absorption rates, comparable sales, and local market context

➡️ Resources mentioned:
Market Absorption Rate Analysis
Comprehensive Market Analysis & Competitive Positioning Tool : https://claude.ai/public/artifacts/21...
Close Every Listing Appointment With This Real Estate USP : https://probatemastery.com/is-your-re...

Learn more at www.probatemastery.com