Mindset, Metrics & Messaging: What Top Probate Pros Know That Most Don’t!

Discover why celebrating small wins, tracking the right KPIs, and owning your unique voice in content creation are game-changers in probate real estate

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00:00 Introduction
03:58 Mindset Shift: Celebrate Wins Beyond Closings
07:14 Bruce on Tracking KPIs for Probate Success
10:00 Bill on Delegating Content Creation: Why AI Can’t Replace Your Voice
11:25 Bruce on Building a High-Value Lead Pipeline With Smart Follow-Up Systems
15:38 Kevin’s Tip: Why Scope of Work Matters With Vendors
16:16 Bruce’s Cautionary Tale: Vet Your Vendors Carefully
16:55 Where to Find Powerful 2-Liner Scripts for Probate Leads
17:01 Bruce Shares His ChatGPT-Generated 2-Liner Scripts
19:04 Bruce Shares a Fun New ChatGPT Win
22:21 Reine Teases Next Week’s Topic: Building Attorney Relationships
23:30 Probate Mastery Commercial
24:43 Bruce Shares Strategy: Monthly Farming Publication & Local Event Promotion
27:47 Probate Case Drama: Administrator Stalls While Beneficiaries Push to Sell
28:52 Why Selling a Probate Property Now Could Be a Smart Tax Move
33:21 Avoid Extra Costs: Why Selling Before Probate Closes Saves More
37:43 What to Put on Your Real Estate Website: Rigo’s Foreclosure Strategy
40:26 Track Your KPIs: Core Activities That Drive Probate Success
44:10 Do You Need to Transfer Property Before Closing Probate?
48:02 Helping Stuck Heirs Move Forward in Probate
54:34 Navigating Spousal Rights and Wills in Probate
55:19 Persuasion Tips from “Exactly What to Say”
57:45 Handling Hesitant Clients: Robin’s Go-To Strategy

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