• Episode 66 - The Role of Persistence in Follow-Up Success

  • Apr 3 2025
  • Duración: 15 m
  • Podcast

Episode 66 - The Role of Persistence in Follow-Up Success

  • Resumen

  • In this episode of Call The Damn Leads, we’re talking about one of the biggest factors that separates closers from tire-kickers: persistence in follow-up. Let’s be real—most people don’t buy on the first contact. They get busy, distracted, or just aren’t ready yet. That doesn’t mean they’re a lost cause.

    The truth? 95% of people aren’t ready to buy today—but they might be tomorrow, next month, or even next year. Your job is to stay top of mind without being spammy or obnoxious. I break down real-world examples of how consistent, value-driven follow-up can land massive deals, build trust, and make you the go-to person in your industry.

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    Key Takeaways

    🔥 Follow-Up Wins Deals – Only 5% of leads buy right away. If you aren’t following up, you’re throwing away 95% of your potential sales.

    🔥 Persistence, Not Annoyance – Nobody wants to be the person sending 40,000 messages like a crazy ex. The goal is to stay top of mind with value, not desperation.

    🔥 The 3-Year Follow-Up That Closed Big – I share a wild story about how I followed up with a lead for over three years—and it turned into one of my biggest insurance deals ever.

    🔥 Timing is Everything – People buy when they’re ready, not when you are. Your job is to stay in their orbit so that when their moment comes, they call you.

    🔥 Relationship Over Pressure – Follow-up isn’t just about sales—it’s about building genuine relationships. When people feel like you actually care, they trust you with their business (and their referrals).

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    Actionable Steps

    ✅ Set up a follow-up system (CRM, automation, or at least calendar reminders).
    ✅ Create a touchpoint sequence—mix calls, texts, emails, and even letters.
    ✅ Provide value in every follow-up—don’t just ask for the sale, give them a reason to respond.
    ✅ Track your leads and be patient—your next big deal might take months (or even years).
    Ask for referrals—even if they don’t buy, they might know someone who will.

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    Call The Damn Leads

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