When change hits, even great leaders can lose their footing. Cliff sits down with executive coach and three-time founder Beverly to uncover how to stay steady when roles evolve, markets shift, and the stakes rise. From building and selling a janitorial company to launching an EdTech venture and now coaching high-performing executives, Beverly brings a rare mix of operational grit, financial acumen, and human insight that turns chaos into clarity.

We dig into the lessons that actually compound: hire operational muscle early when the work is physical or process-heavy, treat silence from prospects as “not yet,” and build a pipeline with patience rather than panic. Beverly dismantles the myth that entrepreneurship guarantees balance; instead, she shows how self-care and boundaries are daily practices that protect long-term performance. On team building, she shares why character beats credentials, how to invite dissent to spark innovation, and where Radical Candor—challenging directly while caring personally—elevates trust and results.

You’ll also get practical tactics you can use today. Beverly’s paper-and-pen reset helps overwhelmed founders translate noise into next steps. Her focus on commitment, discipline, and execution turns good ideas into measurable progress. Looking ahead, she’s rolling out group Enneagram coaching for management teams, giving leaders a shared language for collaboration, conflict, and decision speed—ideal for companies navigating growth and change.

If you’re a small business owner, founder, or executive aiming for resilient growth, this conversation delivers clear strategies, mindset shifts, and tools you can put to work immediately. Subscribe, share with a fellow leader who needs steadiness right now, and leave a review to tell us the tactic you’re trying first.

Guest contact info:

beverly@beverlycoaching.com

www.beverlycoaching.com

https://www.linkedin.com/in/beverly-jurenko/

beverly.coaching

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

Ever wish tough money talks felt lighter, clearer, and a lot more human? We sit down with Christine Virost—financial professional and the mind behind Yellow Lucky Duck—to explore how a memorable brand, simple language, and patient follow-through can turn financial anxiety into confident action. From annuities and insurance to everyday budgeting and long-term goals, Christine shows how to protect the people you love while still living your life today.

We dive into the art of persistence without sounding desperate, the real timelines behind a client’s “yes,” and why most deals happen after multiple sincere touchpoints. Christine shares practical lines for follow-ups, how to let prospects opt out gracefully, and a reframing that saves your energy: they’re not ignoring you, they’re busy. She also breaks down the myth of constant competition, making a strong case for collaboration and community among local business owners who share a client-first mindset.

On the entrepreneurial side, we get candid about discipline over motivation, launching imperfectly, and hiring for learnability, grit, and honesty. Christine’s approach to work-life harmony is refreshingly realistic—no false emergencies, clear boundaries, and a quick reset ritual for overwhelm that actually works. We round it out with actionable planning tips to align family needs, business growth, and risk protection, plus upcoming community events where Yellow Lucky Duck meets people where they are.

If you want a practical playbook for client trust, sustainable growth, and financial protection that respects real life, this conversation delivers. Subscribe, share with a friend who’s building something, and leave a review with your biggest takeaway—we read every one.

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

🎧 Tune in now and tag a trades business owner who needs to hear this!

A layoff at 45 could have been the end of the story. For Chris Rocher, it became the door to Advanced Air Technology of South Carolina—an HVAC company built on discipline, customer experience, and a relentless commitment to follow-through. We talk about what it takes to move from corporate life to hands-on service, how a state retooling program jump-started his skills, and why one bad review can undo months of good will if you don’t design for trust at every step.

Chris breaks down the simple systems that compound: organizing parts and finances, writing clear playbooks for calls and visits, and using tools like WAV and House Pro without losing the human touch. He explains the summer grind in the South—phones lighting up from May to October—and how he guards one day a week for family to stay sane and effective. We dig into the growth engines that actually work: word of mouth fueled by proactive check-ins, BI’s vetted networking ecosystem, and a culture that bans negativity and resets between jobs so the next customer gets your best.

Hiring is refreshingly straightforward: teach the skills, recruit the character. Chris shares what he looks for in techs, how he recovers from mistakes by owning and fixing them fast, and why your business will mirror who you are, online and off. Then we look ahead to HVAC’s future: Wi‑Fi thermostats, zoned ductwork with smart dampers, and home hubs that tie HVAC, appliances, and security into one app. This is comfort, efficiency, and peace of mind delivered through tech and trust.

If you’re feeling stuck or overwhelmed, Chris’s advice is direct: step back, audit the gaps, and seek serious peers even if they cost more—you’ll get it back in time, clarity, and better decisions. Subscribe for more candid conversations on entrepreneurship, share this with a business owner who needs a lift, and leave a review with your biggest takeaway so we can keep raising the bar together.

If this conversation helped you, follow the show, share it with a friend, and leave a quick review with your favorite takeaway—we read every one.

📲Guest contact info:

aatsc911@gmail.com

advancedairtechnologysc.com

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

🎙️In this episode, we pull back the curtain on who Galen Walter really is and how Haven Realty Team grew from a “second income” side gig into a fast-scaling real estate business in Western North Carolina and South Florida. Galen shares how his background in sales and entrepreneurship set the foundation for getting licensed just before COVID and then riding — and surviving — the market surge by simply showing up, staying hungry, and surrounding himself with driven, like‑minded people.

You’ll hear the hard lessons he learned about overcomplicating systems, leaning on proven tools instead of reinventing the wheel, and why taxes blindside so many self‑employed agents and business owners. Galen also talks candidly about work‑life balance, what it really takes to unplug as a self‑employed entrepreneur, and how he decides which opportunities are “now,” “tomorrow,” or “not at all.”

We dive into the DNA of Haven Realty Team—why he hires first for being likable, adaptable, and trainable, and how he keeps a mostly virtual team connected, positive, and self‑motivated. In a rapid‑fire round, Galen unpacks his real take on education, planning vs. adaptability, inspiration, discipline, and execution, and then closes with honest advice for any business owner feeling stuck, overwhelmed, or wondering if it’s time to pivot.

If you’re a small business owner, aspiring entrepreneur, or real estate professional looking for a grounded, no‑fluff conversation about building a business that actually fits your life, this episode is for you.

If this conversation helped you, follow the show, share it with a friend, and leave a quick review with your favorite takeaway—we read every one.

Guest contact info:

Galen at GalenWalter.com

@galen.avl / @galenwalter_.

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

In this episode, Mandy and Richie Caudill share how HandyMandy went from a “happy accident” side gig during COVID to a full-time renovation business serving the Upstate, fueled almost entirely by social media and word-of-mouth. Mandy explains how her background in wedding photography, years of DIY rental and home projects, and a willingness to “learn it on YouTube, then do it right” positioned her to say yes when a friend asked for help—and how one kitchen remodel unlocked a flood of inquiries. She and Richie open up about undercharging in the early days, learning the financial and bookkeeping side the hard way, hiring a business coach to understand true profitability, and why “handyman” does not mean “cheap labor” when you’re supporting a family and bringing real expertise to every project.

They also tackle the myth that owning a business means more freedom, talk candidly about 24/7 mental load, and define their ideal clients as people who value their time and want trusted pros to handle the work. Mandy shares how hyper-intentional social media posting in local residents’ groups and consistent networking filled their calendar to the point she now hesitates to post because demand spikes so quickly. For owners feeling stuck or overwhelmed, she offers grounded advice: change what you’re doing, get out of your head, put yourself in new rooms, and stay hungry to learn rather than hiding behind “this is how I’ve always done it.”

Looking ahead, Mandy talks about the scary but necessary next step of hiring help—ideally a skilled 1099 contractor who loves the work but not the business side—so they can grow without burning out and reclaim more family time. If you’re a small service-based business or trades professional, this conversation delivers honest perspective on pricing, planning, networking, continuous education, and building a people-first business that clients find—and trust—long before you ever print a business card.

If this conversation helped you, follow the show, share it with a friend, and leave a quick review with your favorite takeaway—we read every one.

Guest contact info:

handymandydesign@gmail.com

https://www.facebook.com/mandy.caudill

@mandyleigh_allthethings

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

🎧Taylor Wright of 828 Builders shares his raw journey from landscaping to building lifetime homes in Western North Carolina—after a $300K lesson on why "contract, contract, contract" is non-negotiable.

He gets candid: Ditch investor pressure for values-driven work, take bigger swings if starting over, lead by owning mistakes, and hire for attitude over resumes. Running a business is tougher than a job, but with preparation meeting opportunity (aka "luck"), balance, faith, and team wins, it's worth it.

828 Builders is scaling in Hendersonville with custom homes that last generations.

Guest contact info:

828builders.com

taylor@828builders.com

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

🎙️In this episode, Brian Thompson shares the behind-the-scenes story of taking over the LVP Warehouse of Asheville, a specialty luxury vinyl plank (LVP) supply house serving contractors and homeowners in Western North Carolina.

What began as a situational opportunity quickly became a full commitment. Brian talks openly about the transition from treating the business like a side hustle to going all in — and how that shift in focus sparked real growth. As part of a growing franchise network under Case Flooring, the LVP Warehouse model is built around a streamlined concept: specialize in one high-quality product, keep overhead lean, and deliver exceptional service.

But Brian makes one thing clear — there’s no such thing as passive income.

From broken forklifts and lease negotiations to navigating steep mountain deliveries in Asheville, he shares the “unknown unknowns” of small business ownership. He dives into the myth that entrepreneurship is glamorous or automated, emphasizing instead the daily problem-solving, flexibility, and commitment required to succeed.

Key themes in this episode include:

• Why focus and full commitment accelerate growth
• The advantage small businesses have over big-box competitors
• High highs and low lows of entrepreneurship
• The power of word-of-mouth and customer experience
• Staying disciplined without getting too high or too low
• Balancing flexibility with execution

Brian also explains how being a smaller, local business allows him to cut through red tape and provide a level of accessibility and service that national chains simply can’t match. Whether it’s meeting a contractor after hours or scouting a tricky mountain delivery site, flexibility is part of the value.

Looking ahead, Brian plans to expand showroom availability and grow the team to better serve retail and contractor clients.

This episode is a grounded, honest look at what it really means to run a small business — not flashy, not passive, but personal, adaptable, and built on commitment.

If this conversation helped you, follow the show, share it with a friend, and leave a quick review with your favorite takeaway—we read every one.

Guest contact info:

brian@lvpasheville.com

https://www.lvpasheville.com/

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/

🎙️In this candid and refreshingly honest episode, Tim Young, founder of AAA Extreme Comfort, shares the unfiltered reality of building an HVAC business from the ground up.

With decades of experience in heating and air, Tim started his company after witnessing poor workmanship and inflated pricing practices in the industry. Frustrated by customers being misled and underserved, he set out to create a company built on transparency, quality installs, and doing the job right the first time. His passion? Protecting homeowners and business owners from costly mistakes and delivering honest, dependable service.

But this episode goes deeper than technical expertise.

Tim opens up about the challenges of entrepreneurship — financial missteps, lack of working capital, learning business literacy the hard way, and the reality of still being “in the trenches” five years in. Unlike many polished success stories, Tim speaks from the middle of the journey — not the finish line. He shares lessons about taxes, structuring finances properly, building systems, and why knowing your trade isn’t the same as knowing business.

Key themes in this episode include:

• Why integrity and quality workmanship still matter
• The myth of “get rich quick” entrepreneurship
• The importance of planning, discipline, and execution
• Limiting risk and making calculated moves
• The power of business coaching and mentorship
• Rebranding and repositioning for growth

Tim also discusses the upcoming rebrand of AAA Extreme Comfort and his vision to scale with better structure, stronger branding, and a more strategic foundation.

This episode is for business owners who feel stuck, overwhelmed, or still grinding it out. It’s a reminder that success isn’t always glamorous — sometimes it’s about staying committed, educating yourself, and executing better each time around.

Real. Transparent. In progress.

“If this conversation helped you, follow the show, share it with a friend, and leave a quick review with your favorite takeaway—we read every one.”

Guest contact info:

info@aaaxtremecomfort.com

Thanks for Listening. You may contact me or our team at https://billgilliland.biz/

All the best!
Bill

Please hit the subscribe button, leave us a 5 star review, and share this podcast. You can reach me at williamgilliland@actioncoach.com or at https://billgilliland.biz/