• EP313 - AI Client Side with Helen Dooner

  • Feb 26 2025
  • Duración: 25 m
  • Podcast

EP313 - AI Client Side with Helen Dooner

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  • Resumen

  • #ppcchat Anu Adegbola chats with in-house Paid Search expert, Helen Dooner, about how her in-house team uses AI and giving PPC-ers advice on how to approach PPC in 2025"


    Q1 What was the biggest shift for you in how you run PPC campaign when you moved in-house

    Q2 What are your general feelings towards AI

    Q3 What wouldn’t you allow AI to touch

    Q4 What has AI changed the most for you

    Q5 Does your Lead Gen team use Performance Max


    Exit questions:

    What’s one thing you want to leave people with

    Advice to freelancers wanting to pitch - what is important to you as a client

    Best advice you have been given

    Imposter Syndrome moment


    Thank you for listening!

    Please help grow the podcast - and rate/review on Spotify, Amazon, Apple Podcast & more - ⁠⁠⁠⁠⁠⁠linktr.ee/ppcchat_roundup⁠⁠
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