Episodios

  • Eggs 439: The Art of Hard Work: Avoiding the "Talent" Trap with Kevin Murphy
    Nov 6 2025

    Summary

    In this conversation, Kevin Murphy recounts his inspiring journey from a challenging upbringing in the Bronx to building a thriving career as an illustrator and entrepreneur. He highlights how hard work, confidence, and taking risks are essential to success in the arts. Kevin discusses the crucial role of education and mentorship in honing artistic skills, questioning the idea that talent alone determines achievement. Alongside Ryan Roghaar, he explores themes such as talent versus training, the impact of mentorship, and the importance of experience in artistic growth. Together, they emphasize that success—whether in art or any field—is less about innate talent and more about dedication, effort, and guidance. The conversation also underscores the value of mastering fundamentals and facing the fear of failure, showing how these elements lead to personal growth and empowerment through creative expression.


    Takeaways

    • Kevin grew up poor and faced many challenges.
    • He struggled academically but found a passion for reading and art.
    • Kevin transitioned from construction work to illustration without knowing the odds.
    • He emphasizes hard work over talent in achieving success.
    • Kevin founded Evolve Artist to provide accessible art education.
    • Confidence is built through taking risks and proving oneself.
    • The importance of mentorship and learning from others in the field.
    • Art can be a metaphor for risk-taking in life.
    • The program at Evolve Artist is designed for all skill levels.
    • Success in art comes from dedication and the right education. Choosing the right mentor can significantly impact your success.
    • Talent is often a result of training and effort, not just innate ability.
    • Understanding the fundamentals is crucial for artistic development.
    • Experience plays a vital role in skill acquisition and mastery.
    • Mindset and overcoming fear of failure are essential for growth.
    • Art can be a means of personal enrichment and expression.
    • Investing time in practice can lead to significant improvement.
    • The journey of learning art is about the process, not just the outcome.
    • Everyone has the potential to create and express themselves artistically.
    • Commitment to your craft can lead to unexpected opportunities and fulfillment.


    Chapters


    00:00 From Humble Beginnings to Artistic Success

    10:04 Building a Business: The Evolve Artist Journey

    20:05 The Importance of Confidence and Risk-Taking in Art

    29:58 Talent vs. Hard Work: The Real Path to Mastery

    33:35 The Importance of Choosing the Right Mentor

    36:10 Talent vs. Training: The Real Path to Success

    39:04 Understanding the Fundamentals of Art

    43:53 The Role of Experience in Skill Development

    50:13 Mindset and Overcoming Fear of Failure

    57:10 Empowerment Through Art and Personal Growth


    Check out Evolve Artist and get a special deal. Learn more here: https://evolveartist.com/eggs


    Credits:

    Hosted by Ryan Roghaar and Michael Smith

    Produced by Ryan Roghaar

    Theme music: "Perfect Day" by OPM

    The Eggs Podcast Spotify playlist:

    bit.ly/eggstunes


    The Plugs:

    The Show: eggscast.com

    @eggshow on X and Instagram


    On iTunes: itun.es/i6dX3pCOn

    Stitcher: bit.ly/eggs_on_stitcher

    Also available on Google Play Music!


    Mike "DJ Ontic":

    Shows and info: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠djontic.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    @djontic on twitter


    Ryan Roghaar:

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠rogha.ar

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    1 h y 9 m
  • Eggs 438: Mixing for the Human Element with Chris Leonard
    Oct 30 2025

    Summary

    In this conversation, Chris Leonard shares his extensive journey in the live audio industry, detailing his early experiences, the transition to professional gigs, and the intricacies of monitor mixing versus front of house mixing. He discusses the role of technology in live sound, the challenges of life on the road compared to corporate audio work, and his involvement in high-profile events like presidential inaugurations and the Super Bowl victory parade. Chris emphasizes the strategic planning and technical expertise required for large-scale events, providing insights into the behind-the-scenes work that goes into creating memorable live experiences. In this conversation, Chris Leonard discusses his journey from a sound technician to a management role in the audio production industry. He shares insights on the importance of empathy in leadership, the challenges faced during the COVID-19 pandemic, and his passion for podcasting and documenting the history of live sound. The discussion highlights the evolution of the industry, the economic complexities involved, and the innovative spirit that drives sound professionals.


    Takeaways

    • Chris Leonard has nearly 20 years in the live audio business.
    • He started working in audio at a young age, influenced by his father.
    • Transitioning from small gigs to major artists requires dedication and time.
    • Monitor mixing is significantly more complex than front-of-house mixing.
    • Technology like virtual playback is changing the live sound landscape.
    • Life on the road can be challenging for audio professionals with families.
    • Corporate audio work offers more stability compared to touring.
    • High-profile events require meticulous planning and execution.
    • Time alignment of speakers is crucial for large events.
    • Collaboration with other companies is common for large-scale productions. It's all about having resources.
    • The director's role grew with the company.
    • Management skills come from touring experiences.
    • Empathy is a valuable tool in management.
    • Studying people helps in understanding their perspectives.
    • Passion drives people in the sound industry.
    • The history of live sound is often overlooked.
    • COVID-19 forced the industry to pivot to virtual events.
    • Innovation is key in the evolution of live sound.
    • The economic side of the sound industry is complex.


    Chapters

    00:00 Introduction to Chris Leonard and His Journey

    02:46 Early Experiences in Live Audio

    06:05 Transitioning to Professional Gigs

    08:50 Understanding Monitor vs. Front of House Mixing

    11:58 The Role of Technology in Live Sound

    14:57 Life on the Road vs. Corporate Audio

    18:09 High-Profile Events: Inaugurations and Super Bowl Parades

    32:19 Transitioning from Technician to Manager

    39:05 The Journey into Podcasting

    46:45 Capturing the History of Live Sound

    56:06 Adapting to the Pandemic: Challenges and Innovations


    Credits:

    Hosted by Ryan Roghaar and Michael Smith

    Produced by Ryan Roghaar

    Theme music: "Perfect Day" by OPM

    The Eggs Podcast Spotify playlist:

    bit.ly/eggstunes


    The Plugs:

    The Show: eggscast.com

    @eggshow on X and Instagram


    On iTunes: itun.es/i6dX3pCOn

    Stitcher: bit.ly/eggs_on_stitcher

    Also available on Google Play Music!


    Mike "DJ Ontic":

    Shows and info: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠djontic.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    @djontic on twitter


    Ryan Roghaar:

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠rogha.ar

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    1 h y 4 m
  • Eggs 437: The Death of Hourly Billing with Jonathan Stark
    Oct 23 2025

    Summary

    In this episode, Ryan and Mike interview Jonathan Stark, a consultant and author, who shares his journey from software development to coaching on value-based pricing. They discuss the pitfalls of hourly billing, the importance of understanding value, and the significance of the 'why' conversation in client interactions. Jonathan emphasizes the need for a shift in perspective from self-interest to client satisfaction, and he outlines effective pricing strategies, including the use of guarantees to mitigate risk. The conversation also touches on establishing authority in one's field and the benefits of narrowing focus to become a recognized expert.


    Takeaways

    • Jonathan Stark transitioned from software development to coaching on pricing.
    • Hourly billing can lead to misaligned incentives and poor client outcomes.
    • Value-based pricing focuses on the client's perceived value rather than costs.
    • The 'why' conversation helps uncover client motivations and needs.
    • Setting prices based on value can lead to better profitability.
    • Offering guarantees can alleviate client concerns about quality and service.
    • Establishing authority in a niche can lead to higher pricing and demand.
    • Narrowing focus helps in becoming a recognized expert in a field.
    • Proposals should offer multiple pricing tiers to maximize client options.
    • Understanding customer satisfaction is key to long-term business success.


    Chapters

    00:00 Introduction to Jonathan Stark

    02:56 The Shift from Hourly Billing to Value-Based Pricing

    09:31 Understanding Value-Based Pricing

    12:56 The Importance of the 'Why' Conversation

    18:47 Negotiating Prices and Payment Terms

    25:39 Shifting Perspective: From Self to Client

    30:42 Creating Customer Satisfaction

    38:57 Proposals and Pricing Strategies

    47:49 Guarantees and Risk Mitigation

    59:52 Establishing Authority in Your Field


    Credits:

    Hosted by Ryan Roghaar and Michael Smith

    Produced by Ryan Roghaar

    Theme music: "Perfect Day" by OPM

    The Eggs Podcast Spotify playlist:

    bit.ly/eggstunes


    The Plugs:

    The Show: eggscast.com

    @eggshow on X and Instagram


    On iTunes: itun.es/i6dX3pCOn

    Stitcher: bit.ly/eggs_on_stitcher

    Also available on Google Play Music!


    Mike "DJ Ontic":

    Shows and info: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠djontic.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    @djontic on twitter


    Ryan Roghaar:

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠rogha.ar

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    1 h y 8 m
  • Eggs 436: The Power of Niche Marketing in B2B with Joe Sullivan
    Oct 16 2025

    Summary

    In this conversation, Joe Sullivan, co-founder of Gorilla 76, discusses his journey in industrial marketing, the importance of deep expertise in B2B marketing for manufacturers, and the strategic decision to charge for initial consultations. He emphasizes the need for high-quality content in marketing, the evolving landscape of SEO, and the significance of measuring marketing results effectively. In this conversation, the speakers delve into various aspects of marketing strategies, focusing on the importance of understanding marketing metrics, the distinction between inbound and outbound marketing, and the significance of crafting effective outreach emails. They discuss the balance between achieving fast results and building sustainable marketing success, the necessity of aligning marketing and sales efforts, and the difficult decision of knowing when to let go of a client. The insights shared provide valuable guidance for businesses looking to enhance their marketing effectiveness and overall success.


    Takeaways

    • Gorilla 76 specializes in industrial marketing for B2B manufacturers.
    • Deep expertise is crucial for effective marketing strategies.
    • Charging for initial consultations helps establish trust and commitment.
    • Content marketing should prioritize quality over quantity.
    • SEO is a long-term strategy that requires patience and consistency.
    • Narrowing focus on specific keywords yields better results.
    • Understanding the sales cycle is essential for measuring marketing success.
    • Engaging with subject matter experts enhances content quality.
    • Proactive content distribution is key to reaching target audiences.
    • Marketing metrics should include both leading and trailing indicators. Understanding your marketing funnel is crucial for success.
    • Inbound marketing is a long-term strategy that builds authority.
    • Outbound marketing can yield quick results but requires careful targeting.
    • Crafting personalized outreach emails increases engagement.
    • Positioning your business effectively is essential for attracting the right clients.
    • Aligning marketing and sales teams can drive better results.
    • Utilizing the right tools helps analyze customer behavior effectively.
    • It's important to assess the profitability of client relationships.
    • Transparent communication with clients can lead to better outcomes.
    • Providing solutions when parting ways with clients shows professionalism.


    Chapters

    00:00 Introduction to Joe Sullivan and Gorilla 76

    02:59 The Evolution of Gorilla 76 and Its Niche

    06:09 Understanding B2B Marketing for Manufacturers

    09:02 The Importance of Deep Expertise in Marketing

    12:03 Charging for Initial Consultations: A Strategic Move

    14:49 Content Marketing: Quality Over Quantity

    18:04 SEO Strategies and Keyword Implementation

    21:06 Measuring Marketing Results for Manufacturers

    26:49 Understanding Marketing Metrics and Funnel Analysis

    30:35 Inbound vs Outbound Marketing Strategies

    34:35 Crafting Effective Cold Outreach Emails

    37:50 Balancing Fast Results with Sustainable Marketing Success

    44:14 Aligning Marketing and Sales for Success

    48:03 Knowing When to Fire a Client


    Credits:

    Hosted by Ryan Roghaar

    Produced by Ryan Roghaar

    Theme music: "Perfect Day" by OPM

    The Eggs Podcast Spotify playlist:

    bit.ly/eggstunes


    The Plugs:

    The Show: eggscast.com

    @eggshow on X and Instagram


    On iTunes: itun.es/i6dX3pCOn

    Stitcher: bit.ly/eggs_on_stitcher

    Also available on Google Play Music!


    Mike "DJ Ontic":

    Shows and info: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠djontic.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    @djontic on twitter


    Ryan Roghaar:

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠rogha.ar

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    54 m
  • Eggs 435: Design. Deploy. Develop yourself with Caleb Mellas
    Oct 9 2025

    Summary

    In this episode, we explore the journey of Caleb Mellas, a senior software engineer and tech lead at Olo Inc. Caleb shares his transition from landscaping to software engineering, the challenges of freelancing, and the impact of imposter syndrome on his career. He discusses his experiences at Wisely, the acquisition by Olo, and his recent shift into engineering management. Throughout the conversation, Caleb emphasizes the importance of continuous learning, building a strong professional network, and the value of soft skills in advancing one's career.


    Takeaways

    • Imposter syndrome can be a sign of growth.
    • Starting as a landscaper, Caleb found his passion in tech.
    • Freelancing taught him valuable lessons about income stability.
    • Transitioning to full-time work brought new challenges.
    • Building a strong network is crucial for career growth.
    • Continuous learning is essential in the tech industry.
    • The acquisition of Wisely led to new opportunities at Olo.
    • Engineering management requires a different skill set than coding.
    • Soft skills are vital for career advancement.
    • Sharing experiences on LinkedIn can help others in their careers.


    Chapters

    00:00 Introduction to Caleb Mellis and His Journey

    03:00 Transitioning from Landscaping to Software Engineering

    05:55 Freelancing and Overcoming Imposter Syndrome

    09:07 Navigating the Feast and Famine Cycle in Freelancing

    12:05 From Freelance to Full-Time: The Shift in Mindset

    14:59 Learning New Technologies and Overcoming Challenges

    17:52 The Importance of Consistent Learning and Growth

    21:12 Interviewing Strategies and Standing Out in the Tech Industry

    24:39 Going Above and Beyond in Job Applications

    27:15 The Importance of Relationship Development in Interviews

    29:09 Navigating Early Career Challenges

    32:41 Innovative Solutions in Restaurant Technology

    35:01 Developing a Growth Mindset

    37:31 Experiencing Company Acquisition

    40:28 Transitioning from Engineer to Manager

    44:51 Balancing Technical Skills and Leadership

    47:16 Building a Professional Network on LinkedIn


    Credits:

    Hosted by Ryan Roghaar

    Produced by Ryan Roghaar

    Theme music: "Perfect Day" by OPM

    The Eggs Podcast Spotify playlist:

    bit.ly/eggstunes


    The Plugs:

    The Show: eggscast.com

    @eggshow on X and Instagram


    On iTunes: itun.es/i6dX3pCOn

    Stitcher: bit.ly/eggs_on_stitcher

    Also available on Google Play Music!


    Mike "DJ Ontic":

    Shows and info: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠djontic.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    @djontic on twitter


    Ryan Roghaar:

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠rogha.ar

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    51 m
  • Eggs 434: The Intersection of "AI" and Human Connection with Peter Murphy Lewis
    Oct 2 2025

    Summary

    In this engaging conversation, Peter Murphy Lewis shares his entrepreneurial journey, emphasizing the importance of human connection, the role of AI in marketing, and the value of authenticity in building relationships. He discusses the challenges faced by businesses today and offers actionable strategies for small business growth, highlighting the significance of attention and the effective use of data. The dialogue also explores cultural insights gained from Peter's experiences in Latin America, reinforcing the idea that personal connections are vital in a tech-driven world.


    Takeaways

    • Peter's journey reflects the uncertainty many entrepreneurs face.
    • Success often comes from being comfortable with being wrong.
    • AI can enhance creativity but should not replace human insight.
    • Building relationships is key to business success.
    • Cultural experiences can shape personal and professional growth.
    • Authenticity in marketing fosters true connections with customers.
    • Attention is the most valuable currency in marketing today.
    • Data should be used wisely to inform business strategies.
    • Brick-and-mortar businesses have unique opportunities with AI.
    • The future of marketing lies in perspective and human touch.


    Chapters

    00:00 Introduction to Peter Murphy Lewis and His Journey

    03:05 The Uncertain Path of Entrepreneurship

    05:51 Navigating AI in Creative Industries

    08:46 The Importance of Human Connection

    11:57 Cultural Insights from Latin America

    15:10 Building Relationships in Business

    17:55 Challenges in Business Strategy

    22:02 Navigating Data in Marketing Strategies

    25:03 The Role of AI in Marketing Execution

    30:04 Human Insight vs. AI Automation

    35:18 Identifying Opportunities in Brick and Mortar

    37:35 Strategies for Growing Small Businesses


    Links from the show:

    strategicpete.com


    Credits:

    Hosted by Ryan Roghaar

    Produced by Ryan Roghaar

    Theme music: "Perfect Day" by OPM

    The Eggs Podcast Spotify playlist:

    bit.ly/eggstunes


    The Plugs:

    The Show: eggscast.com

    @eggshow on X and Instagram


    On iTunes: itun.es/i6dX3pCOn

    Stitcher: bit.ly/eggs_on_stitcher

    Also available on Google Play Music!


    Mike "DJ Ontic":

    Shows and info: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠djontic.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    @djontic on twitter


    Ryan Roghaar:

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠rogha.ar

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    45 m
  • Eggs 433: Transforming webinars from simple sales tools into thought leadership opportunities with Logan Lyles
    Sep 25 2025

    Summary

    In this conversation, Ryan Roghaar interviews Logan Lyles, founder of DemandShift, about the evolution of webinars in B2B marketing. They discuss the importance of authenticity, delivering value, and building trust with audiences. Logan shares insights on creating engaging content, overcoming barriers to entry, and the technical aspects of running successful webinars. The conversation also covers the benefits of repurposing content, automation tools, and the differences between live and pre-recorded webinars. Logan emphasizes the need for marketers to adapt to new technologies and strategies to maximize their impact.


    Takeaways

    • Webinars should focus on thought leadership rather than just sales pitches.
    • Delivering value is crucial for retaining audience attention.
    • Building trust involves sharing expertise freely.
    • The no-like-trust factor is essential in marketing.
    • Repurposing content can significantly increase ROI.
    • Automation tools can streamline webinar processes and save time.
    • Live webinars allow for real-time audience engagement and feedback.
    • You don't need expensive tech to start hosting webinars.
    • Implementing a two-step signup process can boost conversion rates.
    • A single webinar can generate multiple content pieces for future use.


    Chapters

    00:00 Introduction to DemandShift and Webinars

    03:13 The Intentionality Behind Webinars

    06:24 Delivering Value in Webinars

    09:10 Building Trust and Relationships

    12:08 The Balance of Thought Leadership and Conversion

    15:04 Getting Started with Webinars

    18:09 Repurposing Content for Maximum ROI

    21:24 The Importance of Unique Perspectives

    24:00 Becoming the Default Solution

    26:56 Overcoming Self-Consciousness in Content Creation

    32:24 Crafting a Content Strategy for Webinars

    39:17 Live vs. Pre-Recorded Webinars: Pros and Cons

    46:48 Advancements in Webinar Technology

    49:25 The Power of Automation in Marketing


    Links from the show:

    ChatGPT Market Research Prompt: https://demandshift.co/prompt

    14-Day Free Trial of HighLevel (with webinar snapshot): https://affiliates.gohighlevel.com/?fp_ref=logan-lyles&share=W5m179URIIQ3I4ExZ3Yz
    Try Descript (AI-powered audio/video editor): https://get.descript.com/uy373esx9737


    Credits:

    Hosted by Ryan Roghaar and Michael Smith

    Produced by Ryan Roghaar

    Theme music: "Perfect Day" by OPM

    The Eggs Podcast Spotify playlist:

    bit.ly/eggstunes


    The Plugs:

    The Show: eggscast.com

    @eggshow on twitter and instagram


    On iTunes: itun.es/i6dX3pCOn

    Stitcher: bit.ly/eggs_on_stitcher

    Also available on Google Play Music!


    Mike "DJ Ontic":

    Shows and info: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠djontic.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    @djontic on twitter


    Ryan Roghaar:

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠rogha.ar

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    53 m
  • Eggs 432: Navigating the Challenges of Real Estate Investing with Alan Siebenaler
    Sep 18 2025

    Summary

    In this episode of Eggs! The Podcast, hosts Ryan Roghaar and Mike Smith interview Alan Siebenaler, a seasoned real estate investor and agent with over 22 years of experience. Alan shares his journey in real estate, discussing the challenges he faced, including managing properties in tough markets and navigating his first investment deal. He emphasizes the importance of value-add strategies in real estate, comparing flipping properties to long-term holds. Alan also provides insights into the current market conditions, the significance of leveraging equity, and the future of commercial real estate. Listeners will gain valuable tips on finding investment opportunities and understanding the dynamics of the real estate market..


    Takeaways

    • Alan Siebenhaller has over 22 years of experience in real estate.
    • His first investment deal involved overcoming significant financial hurdles.
    • Value-add strategies are crucial for successful real estate investing.
    • Flipping properties can be more challenging than buying and holding.
    • Current market conditions present unique opportunities for investors.
    • Leveraging equity from existing properties can facilitate new investments.
    • The future of commercial real estate is uncertain due to changing work habits.
    • Retail spaces are evolving into experience-based venues.
    • Investors should always be looking for new opportunities.
    • Understanding market dynamics is key to successful investing.


    Chapters

    00:00 Introduction to Alan Siebenhaller's Journey

    03:05 Transitioning from Agent to Investor

    06:06 The First Deal: Overcoming Challenges

    08:56 Lessons from Property Management

    11:51 Value-Add Strategies in Real Estate

    15:10 Flipping vs. Buying to Hold

    18:13 Navigating Today's Real Estate Market

    28:16 Navigating Real Estate Wealth Generation

    32:12 Understanding Market Risks and Strategies

    37:01 Leveraging Home Equity for Investment

    40:50 Opportunities in a Shifting Market

    47:51 The Future of Commercial Real Estate


    Credits:

    Hosted by Ryan Roghaar and Michael Smith

    Produced by Ryan Roghaar

    Theme music: "Perfect Day" by OPM

    The Eggs Podcast Spotify playlist:

    bit.ly/eggstunes


    The Plugs:

    The Show: eggscast.com

    @eggshow on twitter and instagram


    On iTunes: itun.es/i6dX3pCOn

    Stitcher: bit.ly/eggs_on_stitcher

    Also available on Google Play Music!


    Mike "DJ Ontic":

    Shows and info: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠djontic.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    @djontic on twitter


    Ryan Roghaar:

    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠rogha.ar

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    53 m