Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold Podcast Por GURU Media Hub arte de portada

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold

De: GURU Media Hub
Escúchala gratis

Welcome to "Do This, NOT That!" - your ultimate destination for mastering marketing insights. Join us as we dive deep into the world of marketing, unlocking powerful strategies and game-changing tactics that will revolutionize your approach. Our podcast offers actionable takeaways and practical advice to supercharge your marketing game. Explore the power of decision-making, the art of nurturing contacts, and the influence of loss aversion in marketing. Discover how anchoring and positive psychology can elevate your campaigns to new heights. Unravel the secrets of understanding your audience's minds and tapping into behavioral science principles. We guide you on a journey to marketing mastery, empowering you to make the right decisions and drive remarkable results. Tune in to "Do This, NOT That!" to unlock your full marketing potential, stay ahead in the competitive landscape, and embark on this thrilling marketing adventure with us! MASSIVE thank you to our Sponsor, https://meetmarigold.com/ (Marigold)!! Marigold is a relationship marketing platform designed to help you acquire new customers and turn them into superfans with their best-in-class loyalty solutions. Don’t take my word for it though, American Airlines, Honeybaked Ham, Title Boxing, and Notre Dame University are also customers! Regardless of your size, check out Marigold today to get the solution you need to grow your business!© 2025 Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold Economía Gestión y Liderazgo Liderazgo Marketing Marketing y Ventas
Episodios
  • STOP Being Positive! ➕ F1 Movie Review🏎️! Ask Us ANYTHING❓ | Ep. 377

    STOP Being Positive! ➕ F1 Movie Review🏎️! Ask Us ANYTHING❓ | Ep. 377
    Jul 16 2025

    Marketing doesn’t always have to be sunshine and sparkle—sometimes a little “doom” drives way more clicks. Jay Schwedelson digs into fresh data showing that negative words, emojis, and angles can outperform the classic “win-win” tone we’re all told to use. So if you’ve ever wanted to tell your boss that positivity is tanking your subject lines, now’s your moment. Plus, Jay gets fired up about weird moviegoers and horror trailers in a classic ridiculous question rant.

    ㅤ

    Best Moments:

    (01:30) Why "positive vibes only" might actually kill your marketing results

    (02:44) Negative words in headlines generate 63% more clicks than positive ones

    (03:31) Using “mistake” in your subject line can double CTRs

    (04:48) Negative emojis outperform positive ones in email subject lines

    (05:56) The “nope” subject line trick that boosts open rates by 17%

    (07:45) Jay rants about people bringing blankets to the movies (and taking off their shoes)

    (08:48) The battle of the trailers: Jay loves them, his wife hates them

    ㅤ

    Check out our 100% FREE + VIRTUAL EVENTS! ->

    Guru Conference - The World's Largest Virtual EMAIL MARKETING Conference - Nov 6-7!

    Register here: www.GuruConference.com

    ㅤ

    Check out Jay’s YOUTUBE Channel: https://www.youtube.com/@schwedelson

    Check out Jay’s TIKTOK: https://www.tiktok.com/@schwedelson

    Check Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/

    ㅤ

    MASSIVE thank you to our Sponsor, Marigold!!

    Email chaos across campuses, branches, or chapters? Emma by Marigold lets HQ keep control while local teams send on-brand, on-time messages with ease.

    Podcast & GURU listeners: 50 % off your first 3 months with an annual plan (new customers, 10 k-contact minimum, terms apply).

    Claim your offer now at jayschwedelson.com/emma
    Más Menos
    10 m
  • SPECIAL SERIES == Less Competition, More Clicks? Try Sunday Sends 📬 <== | BATHROOM Break #64 COLLAB: The Marketing Millennials + Do This, Not That

    SPECIAL SERIES == Less Competition, More Clicks? Try Sunday Sends 📬 <== | BATHROOM Break #64 COLLAB: The Marketing Millennials + Do This, Not That
    Jul 14 2025

    If you’re ignoring weekends in your marketing plan, you might be sleeping on gold. Jay Schwedelson and Daniel Murray are teaming up for “Bathroom Break” — a quick-hit series where they trade data-backed tips while pretending we’re not all scrolling on the toilet. This one’s all about why Saturday and Sunday might be your secret weapon for better engagement, higher intent, and less crowded inboxes.

    ㅤ

    Best Moments:

    (01:52) Jay admits to having no work-life balance — and why that matters for weekend strategy

    (02:30) Daniel makes the case for less competition and more attention on weekends

    (04:34) Sunday night sends are outperforming weekday ones for Daniel’s list

    (05:30) Jay explains why weekend send times should never match your weekday schedule

    (06:14) Open rate isn’t everything — high-intent opens matter more

    (07:03) Jay’s weird morning habit: two minutes of direct sun to the eyeballs

    (08:00) Daniel’s morning walk is less about coffee and more about mindset

    ㅤ

    Follow Daniel on LinkedIn, leave a review for The Marketing Millennials, and tag them on Instagram to get reshared in their stories.

    ㅤ

    Check out our 100% FREE + VIRTUAL EVENTS! ->

    Guru Conference - The World's Largest Virtual EMAIL MARKETING Conference - Nov 6-7!

    Register here: www.GuruConference.com

    ㅤ

    Check out Jay’s YOUTUBE Channel: https://www.youtube.com/@schwedelson

    Check out Jay’s TIKTOK: https://www.tiktok.com/@schwedelson

    Check Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/

    ㅤ

    MASSIVE thank you to our Sponsor, Marigold!!

    Email chaos across campuses, branches, or chapters? Emma by Marigold lets HQ keep control while local teams send on-brand, on-time messages with ease.

    Podcast & GURU listeners: 50 % off your first 3 months with an annual plan (new customers, 10 k-contact minimum, terms apply).

    Claim your offer now at jayschwedelson.com/emma
    Más Menos
    9 m
  • I don’t love my job! 👀 Jay’s SCOOP | Ep. 375

    I don’t love my job! 👀 Jay’s SCOOP | Ep. 375
    Jul 11 2025

    Most people don’t love their jobs—and that’s not only normal, it might be healthier. Jay Schwedelson unpacks the toxic myth that everyone should “do what they love” and explains why chasing passion often backfires. He shares why he doesn’t love his own job (and why that’s fine), what actually matters more than love, and how redefining career fulfillment might be the smarter move.

    ㅤ

    Best Moments:

    (00:30) Jay admits he doesn’t love his job—and that’s more than okay

    (02:00) Why “do what you love and you’ll never work a day” is terrible advice

    (02:45) Chasing passion can ruin the thing you once loved

    (04:00) What really matters more than loving your job

    (04:45) The quote from Eat, Pray, Love that nails it

    (08:00) Jay’s gym rant: mirror flexing, water jugs, and the unholy sin of not wiping machines

    ㅤ

    Check out our 100% FREE + VIRTUAL EVENTS! ->

    Guru Conference - The World's Largest Virtual EMAIL MARKETING Conference - Nov 6-7!

    Register here: www.GuruConference.com

    ㅤ

    Check out Jay’s YOUTUBE Channel: https://www.youtube.com/@schwedelson

    Check out Jay’s TIKTOK: https://www.tiktok.com/@schwedelson

    Check Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/

    ㅤ

    MASSIVE thank you to our Sponsor, Marigold!!

    Email chaos across campuses, branches, or chapters? Emma by Marigold lets HQ keep control while local teams send on-brand, on-time messages with ease.

    Podcast & GURU listeners: 50 % off your first 3 months with an annual plan (new customers, 10 k-contact minimum, terms apply).

    Claim your offer now at jayschwedelson.com/emma
    Más Menos
    10 m
Todas las estrellas
Más relevante  
I love that these are bitesized episodes that highlight the latest trends in digital marketing. It provides a quick way for marketers to stay up-to-date on what's going on.

Plus, Jay's personality adds an extra layer of fun to the podcast!

Short, easy to follow, actionable marketing insight

Se ha producido un error. Vuelve a intentarlo dentro de unos minutos.
I love Jay’s bite-sized and actionable tips. His personality and humor make marketing fun and interesting (and easy to listen to). I really liked the EP about emojis in the subject line. Great nuggets of info.

Actionable marketing tips

Se ha producido un error. Vuelve a intentarlo dentro de unos minutos.
jay’‘s podcast is an absolute gem for marketers looking for real, actionable insights. his energy is infectious, and his relatable, personal approach makes every episode engaging. the bite-size format is perfect for busy professionals, delivering valuable tips that you can actually use.

marketing magic

Se ha producido un error. Vuelve a intentarlo dentro de unos minutos.