Direct Approach with Wayne Moorehead Podcast Por Direct Selling News arte de portada

Direct Approach with Wayne Moorehead

Direct Approach with Wayne Moorehead

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Welcome to the Direct Approach with Wayne Moorehead, an exclusive podcast by DSN where Wayne shares candid and insightful conversations with leading corporate executives about today's evolving direct sales channel. Tune in every other Thursday for timely insights and relevant takeaways.2023 Direct Selling News. All Rights Reserved. Economía Gestión Gestión y Liderazgo Marketing Marketing y Ventas
Episodios
  • Navigating the New Economy with John Fleming
    Dec 4 2025

    Join host Wayne Moorehead as industry legend John Fleming shares insights from his new book exploring how millions are redefining work. Discover why the gig economy proves flexibility and freedom are winning, how direct selling holds 10% market share of this massive shift and why simplicity has become the new gold standard. A masterclass in understanding our place in the new economy.

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    59 m
  • Welcoming vs. Targeting: Betty Perez on Building an Authentic K-Beauty Brand in Direct Selling
    Nov 20 2025

    Join host Wayne Moorehead as Betty Perez, GM & CMO of Riman, shares how direct selling's roots are converging with today's social commerce landscape. Discover the powerful distinction between welcoming vs. targeting influencers, why brand strength drives distributor confidence and how to meet people where they're at. Betty reveals insights from Riman's $2B+ growth in Korea and US launch strategy.

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    52 m
  • The AI Transformation Playbook: Peter Griscom on Building Faster, Leaner Direct Selling Companies
    Nov 6 2025

    Join host Wayne Moorehead as Peter Griscom, President & COO of It Works!, reveals how AI is transforming his company at scale. From customer service agents to personalized field coaching, discover the practical framework for building faster, leaner organizations. Peter shares strategies for self-funded reinvestment, reducing waste by 35-40% and creating competitive advantage through technology.

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    1 h y 4 m
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