Digital Accessibility Experts Podcast Por Hassell Inclusion arte de portada

Digital Accessibility Experts

Digital Accessibility Experts

De: Hassell Inclusion
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Whether you call it Inclusive Design or Digital Accessibility, whether you're an individual with a passion or an organisation wanting to know more, this podcast explores a range of topics on accessibility. Hosted by Jonathan Hassell, its aim is to share inspiration, expertise, and hints and tips to help speed you on your digital accessibility journey.

For our most up-to-date insights, join us for our free monthly webinar - https://www.eventbrite.co.uk/e/digital-accessibility-experts-live-registration-111949261254?aff=PodcastCopyright Hassell Inclusion Economía Gestión Gestión y Liderazgo Política y Gobierno
Episodios
  • Accessibility User-Testing & User-Research – Making sure you build what users really want

    Accessibility User-Testing & User-Research – Making sure you build what users really want
    Dec 14 2025
    Accessibility audits are great at making sure your experience meets standards and guidelines, but often people forget the real reason for accessibility – the user.

    There are multiple benefits of user testing with people with disabilities: it can unlock insights you may otherwise never have found, and ensure you are building solutions that work for all users, not just against guidelines.

    And user-research with people with disabilities will give you confidence that what you create serves a need. So how do you get people with disabilities into your user-research and user-testing without it costing the earth?

    Jonathan Hassell was the Exec that led this change at the BBC, and Yac Woozeer did so much user-testing with people with disabilities in UK government that he can now guide organisations through how they might respond to products in our Live Audits. In this webinar, they discuss:
    • The benefits that can come from testing your product/service idea, product or service with real people with disabilities, rather than just getting people with disabilities who are tech experts to review them
    • How co-creating with people with disabilities can eliminate costly assumptions, ​drive innovation, and deliver meaningful experiences​
    • How to involve people with disabilities in your user-research and user-testing​, with examples of how to do this for people who are blind or have a learning difficulty
    • Examples of how to make the most from the expertise you gain from doing this work, by capturing insights in internal Guidelines or expert evaluation methodologies
    This audio was originally recorded as a webinar.

    You can access the video recording of the webinar, and its transcript, here: https://www.hassellinclusion.com/webinars/accessibility-user-testing-user-research-making-sure-you-build-what-users-really-want/

    Access it for free by registering on HiHub (https://www.hassellinclusion.com/webinars/) which will also give you access to recordings of all our past webinars, and keep you updated on upcoming webinars.
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    59 m
  • Accessibility in Marketing: the Opportunities and 3 Key Challenges

    Accessibility in Marketing: the Opportunities and 3 Key Challenges
    Nov 14 2025
    Whatever the size of your organisation, marketing is key. How you communicate with existing and potential customers could be the difference between winning or losing them, and accessibility is key to that.

    In this webinar, we discuss essential topics for 2025:
    1. What you can win – Increasing Reach. How much will inclusion of people with disabilities and older people in marketing increase the reach of your messaging?
    2. How can AI help? Will AI get you accessibility in marcomms materials for free?
    3. Making this the way you work. How do you get accessibility embedded into your marketing processes?
    4. Marketing to people with disabilities – what the EAA requires. Communicating about the accessibility of your services could bring more people to them, and is required by the EAA.
    5. Marketing to people with disabilities – authenticity. How do you go beyond nodding at disability and tell stories about disability and accessibility authentically?
    This audio was originally recorded as a webinar.

    You can access the video recording of the webinar, and its transcript, here: https://www.hassellinclusion.com/webinars/accessibility-in-marketing-the-opportunities-and-3-key-challenges/

    Access it for free by registering on HiHub (https://www.hassellinclusion.com/webinars/) which will also give you access to recordings of all our past webinars, and keep you updated on upcoming webinars.
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    50 m
  • Accessibility Nightmares: From Digital Disaster to Inclusive Triumph

    Accessibility Nightmares: From Digital Disaster to Inclusive Triumph
    Oct 14 2025
    In today’s digital landscape, accessibility isn’t a luxury – it’s a critical business imperative and an investment. An investment in broader market reach, reduced legal risk, and genuinely inclusive digital experiences.

    Our “Accessibility Nightmares” webinar pulls back the curtain on the types of real-world accessibility disasters that have cost companies millions, damaged reputations, and left users frustrated and excluded.

    Here our consultants Rob Wemyss and Jonathan Hassell tell the stories of how we’ve helped some organisations facing these challenges turn them into triumphs, including:
    • SaaS disasters – the impact of accessibility fails on both buyer and vendor
    • PR failures – when poor accessibility hits the press, brand damage follows fast
    • Lawsuit landmines – how to make lawsuits work for you
    • EAA complacency – is your disaster just a month away?
    Rob shares our transformation playbook – an approach to turning round disasters which mirrors Gordon Ramsey’s classic kitchen makeovers:
    1. Brutal honesty assessment
    2. Rapid remediation strategies
    3. Cultural transformation
    Are you ready to turn your digital accessibility nightmare into a success story?

    This audio was originally recorded as a webinar.

    You can access the video recording of the webinar, and its transcript, here: https://www.hassellinclusion.com/webinars/accessibility-nightmares-from-digital-disaster-to-inclusive-triumph/

    Access it for free by registering on HiHub (https://www.hassellinclusion.com/webinars/) which will also give you access to recordings of all our past webinars, and keep you updated on upcoming webinars.
    Más Menos
    55 m
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