Episodios

  • 441 - Leveraging Brand Partnerships Creatively and the Art of Pre-selling with Cubicle to CEO Founder Ellen Yin
    Jun 25 2024

    Tired of the affiliate model? Let’s explore the power of paid brand partnerships! In today’s episode, I had a game-changing chat with Ellen Yin of Cubicle to CEO who shares the value of brand partnerships and pre-selling strategies. Ellen breaks down how to leverage the tools and services you already love and promote them organically. She stresses the importance of content creation and distribution, even for smaller audiences, with the key being creating value and pursuing fewer but bigger partnerships.

    We explore:

    • How to identify existing tools and products to promote by looking at all of the things you already use
    • The importance of pre-selling for stress-free products launches
    • Strategies to monetize content, even with smaller audiences
    • How to add substantial value beyond just sharing a link or discount code to truly stand out

    CONNECT WITH ELLEN:

    Website: cubicletoceo.co

    Instagram: @missellenyin and @cubicletoceo

    Cubicle to CEO Podcast: https://www.ellenyin.com/podcast

    Join the C-Suite: https://www.ellenyin.com/csuite

    CONNECT WITH HOLLY:

    ASK ME ANYTHING: www.hollymariehaynes.com/chat

    WATCH THE EPISODE AND BONUS CONTENT ON YOUTUBE: www.youtube.com/@hollymariehaynes

    SAVE YOUR SPOT IN ANTI-SOCIAL SCHOOL: https://www.hollymariehaynes.com/schooldeposit

    WORK WITH HOLLY: www.hollymariehaynes.com/workwith me

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    36 m
  • 440 - [PEP TALK]: What We Have Invested In This Year (What's Worked and What's Flopped)
    Jun 21 2024

    In this week's pep talk, I share a behind-the-scenes look at what we've invested in this year, what's been successful, and what hasn't gone as planned.

    In today's episode, I share:

    • Why I invested in a year-long mastermind
    • How we invested quarterly to refresh and "glow up" our offers and services
    • My SEO strategy with YouTube and Pinterest
    • Investing in the CTR team, from our executive and virtual assistants to the website and podcast teams
    • Investments that have been flops and what we are learning from them

    CONNECT WITH HOLLY:

    ASK ME ANYTHING: www.hollymariehaynes.com/chat

    WATCH THE EPISODE AND BONUS CONTENT ON YOUTUBE: www.youtube.com/@hollymariehaynes

    SAVE YOUR SPOT IN ANTI-SOCIAL SCHOOL: https://www.hollymariehaynes.com/schooldeposit

    WORK WITH HOLLY: www.hollymariehaynes.com/workwith me

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    21 m
  • Throwback: Letting Go of Perfection and Honoring Your Mind and Body with Simi Botic
    Jun 20 2024

    In this episode, learn from Simi Botic on how to let go of perfection in everyday life, particularly around food and your body.

    What we chat about in this episode:

    -Practical ways to release perfectionist mindset

    -How to find freedom from diet culture (food + movement)

    -Ways to connect more deeply with yourself to build self compassion and trust

    About Simi:

    Simi Botic is an intuitive eating counselor, anti-diet health coach, the author of Letting Go of Leo: How I Broke Up With Perfection, and founder of UNMEASURED™ -- a virtual monthly barre membership that celebrates your body with joy-filled, intuitive movement. She loves coffee, kitchen dance parties with her kiddos, and all things 90s.

    Connect with Simi:

    IG: https://www.instagram.com/simibotic/

    Grab a week free of UNMEASURED™ here: https://movementunmeasured.com/

    Read Letting Go of Leo: https://simibotic.com/book/

    CONNECT WITH HOLLY:

    ASK ME ANYTHING: www.hollymariehaynes.com/chat

    WATCH THE EPISODE AND BONUS CONTENT ON YOUTUBE: www.youtube.com/@hollymariehaynes

    SAVE YOUR SPOT IN ANTI-SOCIAL SCHOOL: https://www.hollymariehaynes.com/schooldeposit

    WORK WITH HOLLY: www.hollymariehaynes.com/workwith me

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    44 m
  • 439 - CLIENT SPOTLIGHT: How to Future Proof your Business with Tiffany Borne Jones
    Jun 18 2024

    Future-proofing your business is more than just a buzzword. It's essential. In today’s episode, I sit down with Tiffany Borne Jones, an operations guru who is now revolutionizing how small businesses scale and succeed. Tiffany shared game-changing insights on documenting processes, leveraging your data, and the crucial timing for hiring help. Want to streamline your operations and scale faster? This episode is packed with golden nuggets to optimize your business backend and ensure sustainability!

    Tune in to hear:

    • The importance of future-proofing your business
    • How tracking metrics can lead to making crucial data-driven decisions
    • Tips on setting up systems to alleviate feeling overwhelmed
    • How to ensure a seamless client experience from initial contact through to project completion and beyond

    CONNECT WITH TIFFANY:

    • Instagram: @tiffanybornejones
    • Website: www.magnoliarootsconsulting.com
    • DIY Business Assessment: https://tiffanybornejones.ck.page/f1d2ae4873

    CONNECT WITH HOLLY:

    ASK ME ANYTHING: www.hollymariehaynes.com/chat

    WATCH THE EPISODE AND BONUS CONTENT ON YOUTUBE: www.youtube.com/@hollymariehaynes

    SAVE YOUR SPOT IN ANTI-SOCIAL SCHOOL: https://www.hollymariehaynes.com/schooldeposit

    WORK WITH HOLLY: www.hollymariehaynes.com/workwith me

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    35 m
  • 438 - [PEP TALK]: Summer Content on Autopilot: Simple Strategies for Big Results
    Jun 14 2024

    In this week's pep talk, I share a streamlined content plan that operates on autopilot, allowing for both business growth and much-needed time off during this summer season.

    In today's episode, I share:

    • The conflict of scaling versus taking time off during summer
    • My key advice for content creation
    • Practical steps to use when planning your content
    • The content creation and repurposing process
    • How to track and adjust your strategies based on what’s working

    CONNECT WITH HOLLY:

    ASK ME ANYTHING: www.hollymariehaynes.com/chat

    WATCH THE EPISODE AND BONUS CONTENT ON YOUTUBE: www.youtube.com/@hollymariehaynes

    SAVE YOUR SPOT IN ANTI-SOCIAL SCHOOL: https://www.hollymariehaynes.com/schooldeposit

    WORK WITH HOLLY: www.hollymariehaynes.com/workwith me

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    22 m
  • Throwback: How to Plan your Quarter in 30 Minutes or Less
    Jun 13 2024

    Ready for your PEP TALK? In this episode, I share how to create a quarterly plan effectively so you can reach your goals.

    We Chat About:

    • Why quarterly planning is so important
    • How to come up with action steps to make your goals happen
    • Why you need to schedule out your plan

    CONNECT WITH HOLLY:

    ASK ME ANYTHING: www.hollymariehaynes.com/chat

    WATCH THE EPISODE AND BONUS CONTENT ON YOUTUBE: www.youtube.com/@hollymariehaynes

    SAVE YOUR SPOT IN ANTI-SOCIAL SCHOOL: https://www.hollymariehaynes.com/schooldeposit

    WORK WITH HOLLY: www.hollymariehaynes.com/workwith me

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    19 m
  • 437 - How to Have a Multi-6-Figure Launch without Ads, Social or Email with Linda Sidhu
    Jun 11 2024

    Today I had the chance to sit down with Linda Sidhu, a prominent lead generation strategist and expert, and we discussed the magic of visibility and meaningful connections. Linda shares her innovative quiz, "What's Your Visibility Factor," and how it can pinpoint your strengths. We also unpack her peer-to-peer launch strategy that led to a multi-six-figure success without traditional marketing. If you're looking to enhance your visibility, forge powerful partnerships, and build a strong community, this episode is packed with valuable strategies and heartfelt experiences.

    Tune in to hear:

    • Why Linda believes quizzes are a brilliant tool for building meaningful connections and increasing visibility
    • The importance of partnership by building trust and creating opportunities for mutual growth with the “magic match”
    • Tips for launching peer-to-peer strategies for success
    • The importance of intentional offers that resonate with your community

    CONNECT WITH LINDA:

    Website: https://www.lindasidhu.com/

    Quiz: https://lindasidhu.com/quiz

    Instagram: https://www.instagram.com/iamlindasidhu/

    CONNECT WITH HOLLY:

    ASK ME ANYTHING: www.hollymariehaynes.com/chat

    WATCH THE EPISODE AND BONUS CONTENT ON YOUTUBE: www.youtube.com/@hollymariehaynes

    SAVE YOUR SPOT IN ANTI-SOCIAL SCHOOL: https://www.hollymariehaynes.com/schooldeposit

    WORK WITH HOLLY: www.hollymariehaynes.com/workwith me

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    42 m
  • 436 - [PEP TALK]: AI-Powered Content Repurposing: The Ultimate Guide for Busy Creators using Google Gemini
    Jun 7 2024

    In this week's pep talk, I share how we’ve supercharged our content creation by 20x using Google Gemini. Best part? We're doing this without losing our authentic voice!

    In today's episode, I share:

    • How I discovered Google Gemini, even with skepticism
    • Tips to set up Google Gemini to be trained for your brand, voice, and business
    • Ideas of how to use Google Gemini to repurpose content for your business

    CONNECT WITH HOLLY:

    ASK ME ANYTHING: www.hollymariehaynes.com/chat

    WATCH THE EPISODE AND BONUS CONTENT ON YOUTUBE: www.youtube.com/@hollymariehaynes

    SAVE YOUR SPOT IN ANTI-SOCIAL SCHOOL: https://www.hollymariehaynes.com/schooldeposit

    WORK WITH HOLLY: www.hollymariehaynes.com/workwith me

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    24 m