In this week's pep talk, I am sharing what’s really working right now—and why more information isn’t the answer your clients are looking for. Instead of DIY overwhelm, buyers in 2025 are craving speed, clarity, and human support.

In today's episode, I share:

• The truth about course completion rates (and what they mean for your offers)
• Why the “fast track” model—expertise + systems + accountability—is converting higher than ever
• Real examples of how service providers, podcasters, and coaches can adapt their offers to deliver quick wins
• Behind-the-scenes of how we rebuilt Anti-Social School™ with AI bots, accountability, and a promise of faster results

🔗 LINKS MENTIONED:

🌟 Explore Intensives → www.hollymariehaynes.com/intensive

🎧 Anti-Social School™ → www.hollymariehaynes.com/antisocial

🌎 Website → www.hollymariehaynes.com

📲 Instagram → @thehollymariehaynes

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Comment below with your biggest takeaway, share it with a business friend, and don’t forget to subscribe for part 2 of this series!

Ever looked at your website or copy and thought, this kind of sounds like me… but not quite? In this episode, I sit down with Laura Kendrick, copy co-conspirator and conversation strategist at Cheeky Copy, to talk all things clarity, copy, and websites that actually convert. Laura shares why clarity is the foundation of messaging that sells, how to think differently about your website so it works harder than you do, and why you can’t just copy and paste someone else’s process and expect results. If you’ve been wanting your marketing to finally feel like you and drive results without the overwhelm, this one’s for you.

Today you’ll hear:

• Why clarity in your messaging, brand voice, and voice of customer research are non-negotiable if you want copy that connects and converts.
• Simple, practical strategies to make your website work behind the scenes—guiding people on a journey that leads to action.
• What to prioritize first when updating your website or launch copy (hint: it’s not always the homepage!).
• The power of asking the right questions at the right time, like “Why did you buy?” to uncover messaging gold.
• How Laura approaches boundaries, rhythms, and resilience in business to create both great copy and a life-first business.

CONNECT WITH LAURA:

Website: www.cheekycopy.co

Instagram: @cheekycopy

LinkedIn: https://www.linkedin.com/in/laura-m-kendrick/

The Clarity Compass: https://www.cheekycopy.co/clarity-compass

🔗 LINKS MENTIONED:

✨Create Your Dream Income Strategy: Free Workshop → www.hollymariehaynes.com/profit

🌟 Join our new Anti-Social School™ (completely revamped and redone for 2025) and build your audience with less stress now → https://www.hollymariehaynes.com/antisocial

🌎 Website → hollymariehaynes.com

📲 Follow Along on Instagram → @thehollymariehaynes

💬 Loved this episode?

Share it with a business friend who might need it too—and don’t forget to screenshot and tag me so I can cheer you on!

In this week's pep talk, I am sharing why quarterly brand photoshoots are one of the most strategic tools I use to scale my business—without the burnout.

In today's episode, I share:

• Why each season is a vibe (and how to capture it in your photos)
• How branded photoshoots force you to update essentials like your Instagram grid, press page, and website
• The personal story of how we used our family suitcases (covered in travel stickers) to highlight our life-first business model—and why those images became the perfect fit for our podcast rebrand
• Tips for props, outfits, and even teaching your partner to capture b-roll video you can use for reels, YouTube intros, and more
• Real-life hacks for making photoshoots fun, intentional, and aligned with your goals

🔗 LINKS MENTIONED:

✨Create Your Dream Income Strategy: Free Workshop → www.hollymariehaynes.com/profit

🌟 Join our new Anti-Social School™ (completely revamped and redone for 2025) and build your audience with less stress now → https://www.hollymariehaynes.com/antisocial

🌎 Website → hollymariehaynes.com

📲 Follow Along on Instagram → @thehollymariehaynes

💬 Loved this episode?

Share it with a business friend who might need it too—and don’t forget to screenshot and tag me so I can cheer you on!