Creative Control

De: Fast Company
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  • Resumen

  • Fast Company's Creative Control is taking a deep dive into the forces that are shaping the creator economy and what it means for its future. As the creator economy continues its rapid expansion, there are issues that deserve a closer look. Topics like who owns what online, where’s the middle class for creators, and what web3 technology will really mean for creators after the hype.
    © Fast Company Magazine | Creative Conversation
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Arte Economía Marketing Marketing y Ventas
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Episodios
  • Creative Control series roundup!

    Creative Control series roundup!
    Sep 18 2023
    2 m
  • How Watcher Entertainment is changing the rules of content creation

    How Watcher Entertainment is changing the rules of content creation
    Jul 6 2023
    Steven Lim used to work at Buzzfeed, cohosting the wildly popular show ‘Worth It.’ But a few years ago, he left to start his own digital studio, Watcher Entertainment, to take a chance on making content a little differently. Being a creator himself, Lim knew the struggle of writers, producers, and talent fighting to keep their own IP and earn what they’re worth, so he decided to take a unique approach that could be a new standard for digital content production—or as Lim puts it, ‘the stupidest decision’ he could ever make. Steven told us all about his perspective working at a small independent studio after being at a large media company, and his ambitions to raise the bar for digital content in the future.
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    27 m
  • How TikTok’s Medical Mythbuster exposes racism in healthcare

    How TikTok’s Medical Mythbuster exposes racism in healthcare
    Jun 29 2023
    Last week, we took a trip to VidCon in Anaheim, California, to meet up with some of the top creators in the industry. Joel Bervell, a fourth-year medical student at Washington State University, rose to fame on TikTok for calling out racial inequities in the healthcare system. One of his first videos, posted early on in the pandemic, taught people that pulse oximeters can overestimate oxygen saturation on people with darker skin—a fact with serious implications for Black COVID patients who weren’t receiving the necessary care. In our conversation, Joel talked about the myths about race that he’s encountered in medical school and how social media can be a powerful educational tool.
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    28 m
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