Copy And Podcast Por Sam Burmeister | Conversion Copywriter @ Nomad Copy arte de portada

Copy And

Copy And

De: Sam Burmeister | Conversion Copywriter @ Nomad Copy
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The marketing podcast where online service providers learn how to write copy that sounds like them, but converts BETTER.


I’m Sam Burmeister, your guide on this copy adventure. As a conversion copywriter & sales psychology expert, I learned the ‘right way’ to sell in my decade-long sales career.


Now, after spending the last 6+ years writing copy for hundreds of successful launches and helping dozens of entrepreneurs write better copy every week…I know what sells and what’s working in online business right now.


And what’s working is copy AND – Copy and messaging, design, strategy, navigating AI and more...


Together, we’ll put the pieces of the marketing puzzle together - and you will write copy that both serves AND sells.



© 2026 Copy And
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Episodios
  • 32. The Ultimate Launch Email Guide
    Apr 13 2026

    In this episode, Samantha breaks down every category of launch emails you need to send for a successful launch — not just the sales emails everyone thinks of, but the full picture across seven categories and 40+ touchpoints.

    (yeah, that's a LOT of emails!)

    She's been writing launch copy for seven years and over a hundred launches, and the most common gap she sees is service providers who treat "launch emails" like it's just the five-day open cart sequence. It's not.

    If you've ever finished a launch feeling like you could've sold more but you can't put your finger on why you didn't, this episode is probably what you were missing.

    Other resources mentioned in this episode:

    • Launch Emails Checklist
    • Edu-Selling Episode
    • List-Scrubbing Email Template
    • Abandoned Cart Email Template

    Connect with me:

    • Instagram
    • LinkedIn
    • Website

    Nomad Copy Services → sales pages, emails, websites, and more.

    Get on my calendar → if you’d like me to write your sales copy for you!

    Free Opt-In Copy Bot → Write high-converting opt-in pages in minutes

    Watch episodes with subtitles on my YouTube

    Nomad Copy Agency writes copy that CONVERTS for service-based businesses. Inquire about done-for-you services here.

    Más Menos
    33 m
  • 31. How to Give Your Service Provider Feedback
    Apr 6 2026

    In this episode, Samantha discusses something that's been (spicily!) making the rounds in service provider circles: clients giving feedback that was clearly generated by AI.

    A friend vented to her on Voxer, Samantha took it to Threads (see the conversation here), and the responses confirmed two things:

    1. Service providers DO NOT want AI-generated feedback and

    2. They also realize that giving feedback isn't easy

    So instead of leaving it at the rant, she breaks down what good client feedback looks like and why it matters to the process of working with a copywriter, designer, or other service provider.

    This episode is for anyone who has ever hired a service provider and found themselves unsure how to respond to a deliverable, AND for service providers who want some additional language around AI & feedback.

    Giving feedback is a skill, and it's one worth developing.


    ---

    I mention Laura Rae Consulting in this episode - she has a depth of funnel building knowledge after nearly a decade with LeadPages. Highly recommend her friendship and expertise :)


    Connect with me:

    • Instagram
    • LinkedIn
    • Website

    Nomad Copy Services → sales pages, emails, websites, and more.

    Get on my calendar → if you’d like me to write your sales copy for you!

    Free Opt-In Copy Bot → Write high-converting opt-in pages in minutes

    Watch episodes with subtitles on my YouTube

    Nomad Copy Agency writes copy that CONVERTS for service-based businesses. Inquire about done-for-you services here.

    Más Menos
    12 m
  • 30. The Most Common Copywriting Mistakes in Q1 2026
    Mar 30 2026

    In this episode, Samantha shares the most common copy questions she got from Copy On Demand members in Q1 of 2026, straight from a private webinar she hosted just for them. Real talk: if her members are asking it, you're probably thinking it too. So she's bringing it to the podcast.

    This episode covers nurture emails, freebie copy, and the sales page vs. checkout page confusion that came up after her Funnels 101 series. Samantha breaks each one down with her signature blend of specifics, story, and zero patience for vague advice.

    What You'll Learn:

    • What your nurture emails should include (and the one thing every single email needs, no exceptions)
    • Why your freebie is probably really good, and also quietly costing you clients
    • The actual difference between a sales page and a checkout page, explained with lifting shoes and her own website
    • How assertive copy builds trust faster than any other tool in your arsenal
    • Why copy that says what something "isn't" is confusing your readers right out of your funnel

    Resources Mentioned:

    • Funnels 101 series (start here!)
    • My fav lifting shoes
    • Hire Samantha for an hour through Can You Write This For Me: https://canyouwritethisforme.com
    • Grab my stickers

    Connect with me:

    • Instagram
    • LinkedIn
    • Website

    Nomad Copy Services → sales pages, emails, websites, and more.

    Get on my calendar → if you’d like me to write your sales copy for you!

    Free Opt-In Copy Bot → Write high-converting opt-in pages in minutes

    Watch episodes with subtitles on my YouTube

    Nomad Copy Agency writes copy that CONVERTS for service-based businesses. Inquire about done-for-you services here.

    Más Menos
    26 m
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