Enoch "RobotBoy" Appiah Jr. takes the mic to break down how marketers can go beyond just collecting data and start using it to drive real results in 2025.

Enoch shares practical strategies that every digital marketer should be using to stay ahead of the curve. Whether you’re running campaigns for a startup or scaling a brand, this episode will help you unlock the true power of your marketing data.

Support the Show

Buy a cup of Coffee for Enoch and his Guests: https://buymeacoffee.com/iamrobotboy

Support the ShowBuy a cup of Coffee for Enoch and his Guests: https://buymeacoffee.com/iamrobotboy

In Episode 64, Alice Mensah talks about the mind game she uses to teach her students how to fight imposter syndrome.

Support the ShowBuy a cup of Coffee for Enoch and his Guests: https://buymeacoffee.com/iamrobotboy

Support the ShowBuy a cup of Coffee for Enoch and his Guests: https://buymeacoffee.com/iamrobotboy

Support the Show

Buy a cup of Coffee for Enoch and his Guests: https://buymeacoffee.com/iamrobotboy

In this episode of Colours of Digital Marketing, host Enoch "RobotBoy" Appiah Jr. sits down with Alice Mensah, a seasoned digital marketer, to explore the ins and outs of digital marketing education.

Alice shares her journey, insights into the latest industry trends, and practical tips for aspiring marketers looking to upskill.

Whether you're a beginner or a professional looking to refine your skills, this episode is packed with valuable advice to help you navigate the digital landscape. Tune in now!

0:00 Intro

2:13 Who is Alice Mensah?

5:30 How Alice "Survives" in a male-dominated industry 6:40 Inspiration to Start DIFEP

11:00 Alice Compares Digital Marketing back in her days to her current students

13:14 Alice's approach to teaching Ladies Digital Marketing in #Ghana

14:00 Needed skills you need if you want to venture into Digital Marketing

16:20 Alice's Brief Journey in Digital Marketing

20:13 How Alice Juggled multiple brands during her time at the Agency side

22:22 How to Overcome Imposter Syndrome as a Digital Marketer

26:00 Alice's Vision for DIFEP

28:18 Alice's Advice for Newbies in Digital Marketing

30:56 Outro

Enoch sat down with Alice, his long-time friend to discuss Alice's new path in Digital Marketing. A 30-minute-long episode will be dropping on Sunday. Stay tuned - you don't want to miss this episode.

Join Enoch as he goes LIVE from Tom-Chris Emewulu’s Guinness World Record attempt for the Longest Interview Marathon!

🎙️ In this special episode, Enoch shared his insights into his digital marketing journey, exploring growth strategies, tech innovations, and the transformative power of marketing in today’s business landscape. 🌐

This was more than just an interview—it was a chance to make history together, and we did!

Catch the excitement, the lessons, and the record-breaking moments as it happened in October

Special thanks to Tom-Chris and SFAN for this groundbreaking initiative.

Build a Life, not just a Resume, visit readyforwork.africa

Kwabena Bayode talks about the essence of word-of-mouth marketing for businesses. Support the Show https://buymeacoffee.com/iamrobotboy