Real estate investing marketing strategy secrets revealed! PPC optimization, brand building, lead quality improvement, low-cost social proof, seller motivation triggers, and Facebook video conversions for investors.

In this data-driven interview with Shannon Ashton, we dive deep into what's actually working RIGHT NOW for real estate investors looking to generate motivated seller leads online. Shannon reveals the surprising $2/day strategy that makes small businesses look like major players, why your expensive videos are being outperformed by simple phone footage, and the exact feedback loop that increased one investor's lead qualification rate to 45%! 🔍

Whether you're just starting with online marketing or spending six figures on PPC, this episode will help you optimize your budget, improve lead quality, and close more deals in today's competitive market.

📖 What You Will Learn:

• Why brand presence is now critical for real estate investors
• How to leverage social proof when you don't have a strong brand yet
• The retargeting strategy that costs just $1-2/day but creates massive brand presence
• Why simple phone videos outperform expensive professional productions
• The data feedback loop that increased qualification rates by 15%
• How to properly adjust your marketing budget with seasonal trends
• Why most investors miss the market opportunities by reacting too slowly

🕣 Time Stamps:
02:01 - The Brand Factor: Why It Matters More Than Ever
04:13 - Social Proof: Building Trust When Sellers Google You
06:56 - The $2/Day Strategy That Makes You Look Like Coca-Cola
08:12 - Eight Touchpoints: The Path To Seller Conversion
09:45 - Video Content: What's Actually Working On Facebook
12:32 - Why Simple Videos Outperform $20,000 Productions
18:40 - 45% Qualification Rate: The Data Strategy That Works
21:49 - The Essential Feedback Loop Most Investors Ignore
27:43 - Summer Seller Surge: Capitalizing On Search Volume
30:18 - Budget Pacing: Don't Miss The Market Opportunity

#RealEstateInvesting #MotivatedSellerLeads #REIMarketing #PPC #FacebookMarketing #BrandBuilding #LeadGeneration #RealEstateMarketing #InvestorMarketing #WholesaleReal Estate

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We're always looking to improve the pod: drop us some feedback here.

If you're looking to finally unlock PPC as your best marketing channel, you can start with a free strategy consultation here.

In this eye-opening interview, real estate veteran Chris Prefontaine shares his 34 years of experience in creative real estate investing. Learn how to buy properties without banks, using creative financing strategies like subject-to, owner financing, and lease purchase. Perfect for both beginners and experienced investors looking to expand their toolkit in today's challenging market! 🏡

📖 What You Will Learn:

• How to buy properties without using banks or borrowing money
• Three creative financing strategies that work in ANY market
• Why high interest rates create MORE opportunities for creative investors
• How to structure deals to protect yourself from due-on-sale clauses
• The biggest mistakes to avoid when doing creative financing
• How wholesalers and flippers can add creative strategies to multiply profits
• Ways to convert rejected leads into profitable creative deals
• How to structure your team to incorporate creative financing

🕣 Time Stamps:

00:02 - Welcome and introduction to Chris Prefontaine
00:30 - Chris's 34-year background in real estate and surviving the 2008 crash 01:31 - Changes in creative financing since last year
02:54 - Why rising interest rates make creative financing more valuable
03:54 - Finding off-market deals in any marketplace
05:06 - Common misconceptions about creative financing
07:40 - Can banks really call the debt? The truth about due-on-sale clauses 09:55 - What experienced investors miss about creative financing opportunities 11:44 - How to add creative financing to an existing acquisition team
14:50 - Where to learn more about Chris's strategies

#creativerealestateinvesting #subjecttofinancing #ownerfinancing #nomoneydown #realestateinvesting #passiveincome #wholesalerealestate #flippinghouses #offmarketdeals #realestatecreativefinancing #investmentproperty #realestatestrategy #chrisprefontaine #leaseoption

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We're always looking to improve the pod: drop us some feedback here.

If you're looking to finally unlock PPC as your best marketing channel, you can start with a free strategy consultation here.

Justin Silverio breaks down the evolution of direct mail marketing and reveals why most investors are leaving money on the table with their campaigns. From precise data selection to automated list building, discover the strategies that generate consistent deals in today's competitive market. Learn why response rates have changed dramatically since 2015 and the exact timeline needed before judging your campaign's effectiveness.

📖 What You Will Learn:

• How direct mail marketing has evolved since 2015 and what's working now in 2025
• Why data quality and segmentation matter more than volume for successful campaigns
• The 6-month consistency rule that separates successful investors from those who quit too early
• How to save thousands by tracking property sales and stopping mail to sold homes
• The critical difference between property-based and people-based marketing strategies
• Why stacking lists and using predictive data is essential for modern direct mail success
• The exact response rates you should expect and how to know if your campaign is working

🕣 Time Stamps:

00:00 - Introduction to Justin Silverio and his background
02:58 - Launch of Invelo 2.0 and its game-changing features
03:49 - The unique marketing platform and KPI tracking in Invelo
04:54 - Property-based vs. people-based marketing strategies
06:49 - How direct mail strategy has evolved since COVID
08:43 - The current cost of direct mail and targeting precision
09:55 - Modern data acquisition strategies for investors
13:06 - Best practices for list building and data selection
14:53 - The critical importance of consistency in marketing
17:33 - How Invelo saves investors money by tracking sold properties
20:25 - Getting mail out immediately when properties meet criteria
22:14 - The six-month minimum commitment for marketing success
24:17 - How to maintain resolve when marketing isn't producing results
27:41 - Understanding the marketing funnel and leading indicators
30:04 - Expected response rates and troubleshooting your campaign
34:05 - Real data on marketing ROI across the industry
36:29 - The importance of tracking marketing metrics consistently

#realestateinvesting #directmail #motivatedsellers #wholesaling #directtosellermarketing #realestatemarketing #marketingforrei #leadgeneration #dealflow #realestatedeals #listbuilding

Thanks for listening to Collective Clicks!

We're always looking to improve the pod: drop us some feedback here.

If you're looking to finally unlock PPC as your best marketing channel, you can start with a free strategy consultation here.

SEO strategies for real estate investors seeking consistent leads, lower marketing costs, and long-term sustainable growth in competitive markets without wasting money on ineffective methods.

In this eye-opening conversation with SEO expert Zach Blackburn, we dive deep into why Search Engine Optimization is the missing piece in most real estate investors' marketing strategy. With 14 years of experience helping businesses from local mom-and-pop shops to multi-billion dollar organizations, Zach reveals why SEO should be considered a vital part of your marketing mix, how it builds equity unlike other channels, and why so few investors are taking advantage of this opportunity.

If you've been frustrated with short-term marketing results or want to diversify beyond expensive PPC campaigns, this episode provides the roadmap for establishing a powerful online presence that continues delivering leads long after you stop actively investing in it.

📖 What You Will Learn:

• Why SEO should be an essential part of your real estate investing marketing strategy
• How SEO builds marketing equity similar to rental property investments
• The hierarchy of SEO metrics to track progress (Keywords → Impressions → Clicks → Sessions → Leads)
• Why the "long tail" of search terms generates 80% of valuable leads
• The three core components of SEO: onsite, offsite, and website technical factors
• How to avoid the common SEO pitfall of quitting right before results materialize
• Why creating fewer, higher-quality content pieces outperforms mass-producing blogs

🕒 Time Stamps:

00:11 - Introduction to Zach Blackburn and His SEO Background
00:51 - Zach's Extensive Experience in SEO Across Different Sectors
01:28 - The "Black Box" Problem of SEO for Real Estate Investors
03:51 - Why SEO Matters for Real Estate Investors
05:48 - SEO as Growing a Garden: Understanding the Timeline
07:19 - The Equity Building Nature of SEO vs. Other Marketing Channels
11:07 - Maximizing Search Result Real Estate: Ads, Organic & Maps
11:26 - Understanding Different Search Behaviors and Demographics
12:15 - Key Metrics That Matter in SEO Campaigns
14:25 - The Hierarchy of SEO Success: Keywords to Qualified Leads
16:38 - Leading vs. Lagging Metrics in SEO Strategy
18:24 - The "Lizard Tail" Effect: Why Unusual Keywords Drive Most Leads
21:26 - Summarizing the "Why" of SEO for Real Estate Investors
22:28 - Demystifying the SEO "Black Box": Three Core Components
24:01 - The Importance of Backlinks and Domain Authority
27:55 - SEO Hot Take: Why Mass-Producing Blogs Doesn't Work
28:55 - Closing Thoughts and Next Steps

Thanks for listening to Collective Clicks!

We're always looking to improve the pod: drop us some feedback here.

If you're looking to finally unlock PPC as your best marketing channel, you can start with a free strategy consultation here.

Real estate investing, wholesale real estate, PPC marketing for real estate, local market domination, lead qualification, in-person acquisition, conversion strategy, and scaling wholesale real estate—if you’ve struggled with one or all of these, this episode is for you. Aaron Gaunt shares why going back to local markets helped 3.5X his business and triple his deal size in a single year.

📖 What You Will Learn:
If you're a real estate investor stuck in low-margin nationwide deals, you'll learn why local market focus can transform your business. Aaron reveals the operations shift, PPC strategy, and in-person acquisition model that led to a jump from $12K to $42K average spreads—and what to fix if you're overqualifying leads. 💡

🕣 Time Stamps:
00:00 – From Nationwide to Local: Aaron’s Shift Explained
05:02 – Why Nationwide Wholesaling Wasn’t Sustainable
07:52 – 3.5X Business Growth & $42K Spreads
10:05 – What to Do If You're NOT in a High-Spread Market
13:50 – The Marketing Budget of the Business You Want
16:17 – Scaling with Big PPC and Smart Conversion
20:06 – Why Feedback Loops in PPC Are Underrated
24:00 – Building a Local In-Person Sales Model
29:57 – Overqualifying Kills Deals (And How to Fix It)
36:42 – Lean Team vs. Big Team: What Actually Works
40:21 – Recruiting A-Players with a Long-Term Vision
44:08 – How to Build a Business That Actually Grows
48:25 – Real Advice for Aspiring Real Estate Leaders

🔗 Connect with Aaron Gaunt:
Instagram: https://www.instagram.com/aaronlgaunt

Thanks for listening to Collective Clicks!

We're always looking to improve the pod: drop us some feedback here.

If you're looking to finally unlock PPC as your best marketing channel, you can start with a free strategy consultation here.

Real estate investing, lead generation, cold texting strategies, TCPA compliance, real estate marketing laws, outbound marketing, wholesaling, and scaling motivated seller outreach are CHANGING fast. If you're using cold texting to generate leads, you need to watch this before you get shut down.

🚀 In this episode of Collective Clicks Podcast, Michael Bartolomei joins Brandon Bateman to break down what’s REALLY happening with cold texting, why investors are getting sued, and how to adapt.

📖 What You Will Learn:

✅ Is cold texting dead? The future of outbound marketing in real estate.
✅ The #1 mistake investors make that leads to TCPA lawsuits.
✅ How to fix your response rates and get more motivated sellers.
✅ What top wholesalers are doing differently to stay ahead in 2024.
✅ How to scale real estate deals without relying on outdated tactics.

🕣 Time Stamps:

• 0:00 – Meet Michael Bartolomei & His Cold Outreach Background
• 3:22 – Is Cold Texting Dead? What’s Changing in 2024
• 8:41 – The Biggest Cold Outreach Mistakes Investors Make
• 14:35 – How to Generate Leads Without Getting Sued
• 19:28 – The Future of Real Estate Lead Generation
• 24:57 – How to Increase Response Rates & Close More Deals
• 30:20 – Scaling a Cold Texting Operation (What Works Now)
• 37:45 – The Truth About Compliance & Avoiding Legal Issues
• 43:10 – Final Thoughts & Where to Connect with Michael

📲 Stay Ahead in Real Estate Marketing

Michael Bartolomei and Brandon Bateman reveal the biggest shifts happening in lead generation and how investors can still win with cold outreach WITHOUT legal trouble.

🔗 Work with Michael:
https://www.instagram.com/launchcontroltext/

📌 Follow for More Insights:
https://www.instagram.com/batemancollective/
https://www.facebook.com/batemancollective/

#realestateinvesting #leadgeneration #coldtexting #wholesaling #realestatemarketing #investingtips #realestatebusiness #ppcmarketing #scaleyourbusiness #marketingstrategy

Thanks for listening to Collective Clicks!

We're always looking to improve the pod: drop us some feedback here.

If you're looking to finally unlock PPC as your best marketing channel, you can start with a free strategy consultation here.

Land investing, real estate wholesaling, and passive income—Brent Bowers reveals how real estate investors can scale their businesses, close more deals, and build wealth through land flipping. Unlike traditional real estate investing, land requires no tenants, no rehabs, and no property management headaches. In this episode, we dive into lead generation for land deals, cash flow strategies, seller financing, and how to find the best markets for flipping land. If you’ve struggled with high competition in housing markets, unreliable buyers, or inconsistent deal flow, this conversation will open your eyes to the untapped potential of land investing.
Brent Bowers, a seasoned land investor and coach, shares his exact steps he took to replace his income and generate consistent, passive cash flow through land deals. Whether new to real estate or looking for a better strategy, this episode is packed with insights to help you scale your investing business faster. 💰

🔗 Watch now to discover why land flipping is the best-kept secret in real estate investing!
📖 What You Will Learn:
✅ How to find high-profit land deals without competition
✅ Why land flipping is easier than house flipping
✅ The best lead generation strategies for land investors
✅ How to use seller financing to create passive income
✅ How Brent Bowers built a 6-figure land investing business

🕣 Time Stamps:
0:00 – why land investing is the best-kept secret
4:32 – how Brent Bowers replaced his income with land deals
8:15 – finding off-market land deals with little competition
12:42 – seller financing: how to create cash flow with land
16:27 – common mistakes new land investors make
21:05 – how to scale a land investing business to 6-figures
25:48 – best markets to target for land flipping
30:12 – why land investing beats traditional real estate

📌 #realestateinvesting #landflipping #passiveincome #realestatewholesaling #brentbowers #sellerfinancing #cashflow #investingtips #rei #realestatemarket

Thanks for listening to Collective Clicks!

We're always looking to improve the pod: drop us some feedback here.

If you're looking to finally unlock PPC as your best marketing channel, you can start with a free strategy consultation here.

Real estate investing, lead generation, PPC marketing, scaling a real estate business, digital marketing strategies, cost per lead, conversion rates, paid advertising, return on investment, and data-driven decisions are critical for real estate success. In this episode of Collective Clicks Podcast, Brandon Bateman shares hard-hitting lessons on leadership, marketing, and business growth—including the biggest mistakes investors make in advertising and how to fix them.

🚀 If you’re struggling with marketing ROI, lead generation, or scaling your business, this episode will challenge your approach and help you get better results.

📖 What You Will Learn:
✅ The #1 mistake real estate investors make with lead generation and marketing spend.
✅ Why PPC marketing is either your biggest weapon or your biggest waste of money.
✅ How data-driven decisions separate top investors from those losing money.
✅ The secret to reducing cost per lead without killing conversion rates.
✅ Why most real estate businesses fail at scaling, and what to do instead.

🕣 Time Stamps:

• 0:00 – Why This Episode is Different (Brandon Solo Episode)
• 3:15 – The Biggest Leadership Mistake I Made Scaling My Business
• 8:45 – How Real Estate Investors Waste Money on Marketing
• 14:22 – The Secret to Lowering Cost Per Lead & Boosting ROI
• 18:36 – Data-Driven Decisions: Why Numbers Matter More Than You Think
• 24:10 – Why PPC is Either a Goldmine or a Money Pit
• 29:57 – The Hardest Part of Scaling a Real Estate Business
• 35:22 – My Advice to Investors Who Want More Leads
• 41:05 – Final Thoughts & What’s Next for the Podcast

📲 Want to Improve Your Marketing & Business Growth?

Brandon Bateman has helped hundreds of real estate investors maximize their marketing ROI with data-driven digital strategies. Get expert insights from one of the top PPC marketers in the REI space!

🔗 Work with Brandon: https://www.batemancollective.com/get-started
📌 Follow for More Insights: https://www.instagram.com/batemancollective/

#realestateinvesting #ppcmarketing #leadgeneration #realestateleads #realestatebusiness #paidadvertising #digitalmarketing #businessgrowth #scaleyourbusiness #marketingstrategy

Thanks for listening to Collective Clicks!

We're always looking to improve the pod: drop us some feedback here.

If you're looking to finally unlock PPC as your best marketing channel, you can start with a free strategy consultation here.