After hiring over 150 people, I’ve learned one powerful truth: when someone doesn’t work out, it’s usually our fault.

In this episode, I’m unpacking what truly makes (or breaks) a team member’s success.. your onboarding process.

We’ll cover:1️⃣ The onboarding experience that sets people up to win2️⃣ How to make those first days on the job actually matter3️⃣ And how to retain your best talent long-term

Whether you’re scaling your first team or refining your company culture, this episode will show you how to turn new hires into A-players, starting from day one.

When we started The To-Do Dudes, people didn’t buy into us, they bought into the idea: students showing up, working hard, and helping their community. We charged just $18 an hour and still got plenty of “no’s.” But every stage of growth came with a lesson. From pricing struggles and pushback to finally earning the trust and loyalty of our customers.

In this episode, we break down the full journey that taught us about value, elasticity, and reputation. You’ll hear about the growing pains, the tough lessons in credibility, and the moment we realized that people will pay a premium for reliability, speed, and quality.

In this episode, I share how one of my biggest mistake ended up becoming one of my greatest advantages years later.

This episode is all about trusting the process, learning from what feels like failure, and understanding that sometimes the dots only make sense when you look back.