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📈 Built Local Podcast | How Angela Grew Martini Pet Services to 200+ Google Reviews (Without the Stress) | Review Harvest
In today’s episode of the Built Local Podcast, Clay Lawrence sits down with Angela from Martini Pet Services, one of the longest-running pet waste removal business owners in the country — nearly nine years in business and recently passing 200+ Google reviews using Review Harvest.
Angela shares her journey from working 12-hour warehouse shifts to building a calm, steady, sustainable pet waste removal business that supports her lifestyle without overwhelm. Unlike the “grow at all costs” mindset many new entrepreneurs fall into, Angela proves you can build a thriving, profitable service business your way.
Whether you're a poop scooper, home service business owner, or someone considering starting your own local service company… this episode is PACKED with relatable stories and wisdom.
⭐ What You’ll Learn in This Episode
• How Angela started Martini Pet Services nearly a decade ago
• Why the pet waste removal industry exploded & what that means for local businesses
• The biggest mistakes she made early on (including forgetting to invoice clients!)
• How she maintains low turnover and a strong connection with customers
• What slow, steady, sustainable growth actually looks like
• Why she finally decided to hire and how she leads her team differently
• How she jumped from 34 Google reviews in 9 years to 200+ reviews in months
• Why a few negative reviews can help your business
• Her #1 piece of advice for new pet waste removal companies
🐾 About Martini Pet Services
Serving Scranton, Pennsylvania, Angela and her team provide trusted, reliable pet waste removal with genuine care. Their steady growth and 200+ Google reviews speak for themselves!
https://www.martinipetservices.com/
https://www.facebook.com/martinipetservices
⏱️ Episode Timestamps
00:01 — Welcome & intro to Angela from Martini Pet Services
00:26 — How Angela got started in poop scooping
01:25 — Discovering the industry before it was widely known
02:24 — Watching the poop scooping industry grow
03:32 — Getting her very first customers (Facebook, magnets, early marketing)
04:38 — Slow, steady growth over 9 years
05:33 — How many customers she’s served total
06:23 — Where her customers come from today (word of mouth, Google, referrals)
07:39 — Her biggest early mistake: forgetting to invoice
09:20 — Why she left her warehouse job & wanted more freedom
10:34 — Growing a business without the stress & pressure
11:05 — Hiring team members after 6 years solo
12:26 — Running a business without the “gray cloud” pressure
14:34 — From 34 reviews in 9 years to 200+ reviews with Review Harvest
16:30 — Handling negative reviews the right way
17:52 — Her best advice for new home service business owners
18:41 — Closing thoughts & goodbye