In this episode of the Brokers Open Podcast, we sit down with Elisha Lopez—real estate powerhouse, leader, and mentor—as she shares her powerful insights on how agents can successfully balance the chaos of business with the demands of everyday life.

Whether you're struggling with burnout, time management, or finding fulfillment beyond closings, Elisha delivers real talk and real strategies that every agent needs to hear.

🔑 What you’ll learn:

How Elisha balances motherhood, leadership, and her real estate empire
Systems and boundaries that protect your energy
Why prioritizing yourself is the key to long-term success
Tips to stay productive without losing your peace
📌 Don’t forget to like, subscribe, and hit the bell so you never miss an episode!

Follow Elisha on social:

@elisha_flourishing
@ocalarealtyworld

#RealEstatePodcast #WorkLifeBalance #ElishaLopez #BrokersOpenPodcast #RealEstateAgents #BusinessTips

Thinking about expanding your real estate business beyond your local market? In this episode of the Brokers Open Podcast, we sit down with Ron Williams, a successful brokerage owner in Hilton Head, SC, to discuss how real estate agents can legally, strategically, and profitably do business in multiple states.

🌍 In this conversation, we cover:

Licensing requirements and practical steps for multistate business
How to build referral networks and strategic partnerships
The systems and mindset needed to operate in more than one market
Lessons Ron has learned from helping agents expand their reach
If you're ready to think bigger and build a more flexible, scalable business, this episode is a must-listen.

👉 Want help growing your real estate brand across markets? Join our free live mastermind every Thursday with agents from across the country:

https://www.the-value-effect.com/bop-live-registration

🎧 Subscribe for more expert interviews and agent growth strategies.

#MultistateRealEstate #RealEstateExpansion #RealEstateInterview #BrokerGrowth #BrokersOpenPodcast

In a world obsessed with digital, print marketing still works—when done right. In this episode of the Brokers Open Podcast, we reveal how smart real estate agents are using print to build authority, stay top-of-mind, and generate real leads.

🖨️ What you’ll learn:

• Why print marketing still delivers strong ROI in today’s market
• The types of print pieces that actually get noticed
• How to combine print with digital for maximum impact
• Real-world examples of agents growing their sphere through postcards, newsletters, and more
• How consistency with print builds long-term brand trust

If you want to stand out in a crowded market, this episode will show you how high-quality print can give you the edge.

👉 Want help implementing a proven print strategy? Join us live every Thursday for our FREE Agent Mastermind: https://www.the-value-effect.com/bop-live-registration

📬 Subscribe for weekly episodes to grow your real estate business the smart way.

#PrintMarketing #RealEstateMarketing #FarmingStrategies #ListingLeads #BrokersOpenPodcast

Now that buyers and sellers know who you are… what’s next? In this episode of the Brokers Open Podcast, we dive into the second stage of the marketing process: Consideration. This is where real estate agents win or lose the business—based on how well they communicate, nurture, and build trust.

💡 You’ll learn:

• What the Consideration phase actually looks like in real estate
• How to follow up without feeling “salesy”
• Simple ways to position yourself as the obvious choice
• How to use content, conversations, and social proof to move clients closer to a “yes”
• Mistakes agents make that stall momentum (and how to fix them)

If you're getting leads but not converting them, this episode is your game plan for bridging the gap between interest and decision.

👉 Want tools to help guide more clients to the finish line?

https://www.the-value-effect.com/bop-live-registration

Grab this free course about the 3 Marketing Stages:

https://tystkjx7exqwv6gdiyhe.app.clientclub.net/courses/offers/b3a8e16a-6bd9-405f-bae0-01885cd957b8

📩 Subscribe now and don’t miss the final part of this series—The Decision Phase!

#RealEstateMarketing #LeadConversion #ClientCommunication #RealEstateNurture #BrokersOpenPodcast

Before a buyer or seller ever chooses you, they have to know you exist. In this episode of the Brokers Open Podcast, we break down the first step in the marketing journey: Awareness—and how agents can position themselves as the agent of choice in their market.

🚀 Inside the episode:

• What “Awareness” really means in real estate marketing
• Why being good at your job isn’t enough if no one knows you
• Practical ways to get seen more (without spending a fortune)
• The Awareness → Consideration → Decision framework explained
• How top agents stay top-of-mind and win more business

If you want more leads, more referrals, and more recognition, this is the step most agents skip—and it’s costing them deals.

👉 Want help growing your visibility and authority? Learn more here:https://www.the-value-effect.com/bop-live-registration

Take our Social Media Course here:

https://mattstestingground.app.clientclub.net/courses/offers/17284fcc-c874-4be1-85fe-ecaa01f4760b

🎯 Subscribe now for weekly tips to grow your real estate brand and business!

#RealEstateMarketing #AgentBranding #LeadGeneration #TopOfMind #BrokersOpenPodcast

Trying to stand out on social media? You don’t have to do it alone. In this episode of the Brokers Open Podcast, we explore how collaborating with other real estate agents on social media can help you grow your reach, build trust, and ultimately close more deals.

📱 In this episode, you’ll discover:

Why agent collaboration is the fastest path to more exposure
Easy ways to partner on Reels, Stories, and Lives
How to grow your audience without paying for ads
Real examples of social media collabs that turned into closings
Stop posting alone in a vacuum. Leverage the power of your network and start winning with others.

👉 Subscribe for weekly real estate tips that help you grow your business faster

🌐 Learn more at our weekly mastermind! Register here:
https://www.the-value-effect.com/bop-live-registration

#RealEstateMarketing #SocialMediaForAgents #AgentCollaboration #BrokersOpenPodcast #RealEstateGrowth

Most real estate agents have a website… but not all have a lead-generating machine. In this episode of the Brokers Open Podcast, we uncover how to transform your website into a powerful client attraction tool using IDX—and why most agents are leaving money on the table by ignoring it.

💡 Inside this episode:

The biggest mistakes agents make with their websites
How to use IDX to showcase listings and build trust
Simple tweaks that turn your site into a lead capture funnel
Why your website should work for you while you sleep
If you're tired of paying for tools that don’t deliver, this episode will show you how to make your website your hardest working team member.

👉 Learn more about our plug-and-play IDX websites at our weekly mastermind: https://www.the-value-effect.com/bop-live-registration

🔔 Don’t forget to like, subscribe, and share with your real estate colleagues!

#IDXLeads #RealEstateWebsiteTips #RealEstateLeadGen #BrokersOpenPodcast #RealEstateMarketing

Are you holding your business back by trying to do everything yourself? In this episode of the Brokers Open Podcast, we dive into why successful real estate agents delegate their administrative tasks—and how you can too.

🎧 Learn:

What tasks you should stop doing immediately
How to delegate effectively (without losing control)
Real-world examples of agents who scaled faster through smart delegation
Tips to hire the right help and boost productivity
If you’re feeling overwhelmed, burned out, or just stuck at a plateau—this episode will give you the strategy and mindset shift you need to grow your business without working more hours.

👉 Join us for our LIVE weekly Mastermind at 12pm EDT every Thursday. It is FREE to attend! https://www.the-value-effect.com/bop-live-registration

#RealEstatePodcast #RealEstateTips #AgentSuccess #RealEstateCoaching #BrokersOpenPodcast