Bringing Business to Retail Podcast Por Salena Knight | Retail & Ecommerce Growth Strategist arte de portada

Bringing Business to Retail

Bringing Business to Retail

De: Salena Knight | Retail & Ecommerce Growth Strategist
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Tired of putting all the hard work into your retail or ecomemrce business and not feeling like you're getting back as much as you put in? Its time to stop the hustle and instead put your effort into strategic growth. Less ping-ponging, more results. Salena Knight is a Retail & Ecommerce Growth Strategist who founded, built and then sold a multi-award winning chain of stores. Listen in to her proven, no BS strategies, that have helped scale hundreds of retail and ecommerce businesses all around the world.© The Retail Strategists Economía Marketing Marketing y Ventas
Episodios
  • Build Recurring Revenue That Lasts with Sarah Williams
    Oct 2 2025

    What if you could wake up every month knowing your bills were already paid? Sarah Williams turned her local gift shop into a subscription box business generating consistent monthly recurring revenue—and she's sharing exactly how she did it.

    Sarah started with 44 subscribers and grew to thousands, keeping customers for an average of 17.3 months at $74/month with a 67% profit margin. She reveals how she used her existing business data—bestselling categories and average order value—to create subscription boxes customers love.

    Discover how monthly recurring revenue covers rent, utilities, and salaries while retail sales become pure profit on top. Sarah even acquired 761 new subscribers in just 60 days during tough economic times, proving this model works now more than ever.

    Whether you run a brick-and-mortar store or an e-commerce business, this episode shows you the exact framework to add subscription revenue to your existing retail business.

    Connect with Sarah: Website: launchyourbox.com | Social: @HowToStartASubBox

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    34 m
  • The “Customers Are Already Buying” Trap
    Sep 25 2025

    You know that feeling when your store is buzzing with holiday shoppers and you're thinking, "Finally, I don’t need to do anything — they’re already buying!"
    Yeah… that mindset cost me over $200,000. 😬

    In this episode of Bringing Business to Retail, I’m pulling back the curtain on one of the most expensive assumptions I ever made: believing that busy seasons mean you can stop actively marketing.
    Here’s the truth: just because customers are buying doesn’t mean they’re spending as much as they could — and you might be leaving tens of thousands on the table without even realizing it.

    I’ll walk you through:

    • How I failed to maximize my busiest seasons (and the numbers to prove it)

    • The simple upsell strategies that could’ve quadrupled my revenue

    • Why Q4 isn’t the time to coast — it’s the time to double down on strategy

    • What to do now if you want your best Q4 ever (without burning out)

    If you’ve ever thought you don’t need promotions because “people are already buying,” you cannot afford to miss this episode.

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    26 m
  • 5 Step Framework to Choose the Right Products
    Sep 18 2025

    Are you sure you’ve got the right products for the holiday season?
    In this episode of Bringing Business to Retail, I share the painful lesson I learned during my very first Christmas in business — and the 5-step framework that will help you choose products that actually sell (and make this Q4 your most profitable yet).

    Here’s what you’ll learn:
    🎁 Why stocking “good products” isn’t enough for holiday sales
    🎁 The 3 biggest product mix mistakes retailers make every year
    🎁 How to run “The Gift Test” and spot what will (and won’t) sell
    🎁 The price-point gaps that quietly cost you revenue
    🎁 How to clear out dead stock and free up cash for best-sellers
    🎁 Last-minute strategies to boost Q4 without panicking

    Your holiday success isn’t about luck — it’s about strategy. Listen in, take notes, and start making the right product decisions now.

    🔗 Join the Scale Your Store Accelerator: https://scaleyourstore.com

    📸 Follow me on Instagram: https://instagram.com/thesalenaknight

    #RetailTips #Ecommerce #InventoryManagement #HolidaySales #RetailStrategy #Q4Planning

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    21 m
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