Branding Banter Podcast Por Frank & Delphie arte de portada

Branding Banter

Branding Banter

De: Frank & Delphie
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The Aussie podcast shining a spotlight on Australian businesses, to identify how a brand helps businesses connect with their consumers. Hosted by Frank & Delphie Connect with Frank  Connect with Delphie  Or follow us on Instagram: @brandingbanter 2021 © GDAY FRANK & SEE CREATIVE STUDIO - All rights reserved. Arte Economía Marketing Marketing y Ventas
Episodios
  • S2 EP10 - Bluey
    Nov 8 2021

    🎙 It’s time for some more banter!

    In this episode, we’re shining our banterous spotlight on a different kind of brand, one that both Frank & Delphie have bought into considerably and so have both our sets of kids. It’s the Aussie animated TV show success story that is, Bluey.

    Bluey has become an international brand being broadcast around the world on ABC here in Australia, TVNZ in New Zealand and Disney+ in most parts of the world like the UK and USA. Becoming the most watched kids program on Australian TV.

    But since it started in 2018, Bluey has expanded into a brand beyond the television screen and into our children’s lives with toys, books, stationery, games, outdoor play equipment and even a live stage show.

    So in this episode we look under the hood of what makes Bluey a brand and not just another animated TV show, to identify how it positions itself, how it communicates with key messaging, how it communicates visually in its identity and what brand experience it offers its broad audience and consumers, both kids and parents alike.

    FOR REAL LIFE!

    And this is also our final episode of Branding Banter Season 2. To stay in touch with the show and with us as co-hosts, you can find our details below.

    See you next year!

    🎙 Where to find more about Delphie & Frank

    Branding Banter on Instagram: https://www.instagram.com/brandingbanter/

    Delphie Website: https://www.seecreative.com.au/

    Delphie Instagram: https://www.instagram.com/seecreativestudio/

    Frank Website: https://www.gdayfrank.com/

    Frank Instagram: https://www.instagram.com/gdayfrank/

    Más Menos
    1 h y 17 m
  • S2 EP9 - Petbarn
    Nov 1 2021

    🎙 It’s time for some more banter!

    In this episode, we’re putting a leash on our banter and throwing it a chew toy to spotlight Aussie pet care brand, Petbarn.

    Petbarn in the last 2 decades has grown into a big leader and go-to brand in Australia for pet care. As they have an end-to-end service and product offering that completes the circle of what ‘care’ really means to their customers and their pets.

    So in this episode we look under the hood of Petbarn to identify how it positions itself, how it communicates with key messaging, how it communicates visually in its identity and what brand experience it offers its intended audience and consumers.

    Woof woof…meow!

    🎙 Where to find more about Delphie & Frank

    Branding Banter on Instagram: https://www.instagram.com/brandingbanter/

    Delphie Website: https://www.seecreative.com.au/

    Delphie Instagram: https://www.instagram.com/seecreativestudio/

    Frank Website: https://www.gdayfrank.com/

    Frank Instagram: https://www.instagram.com/gdayfrank/

    Más Menos
    1 h y 28 m
  • S2 EP8 - RØDE Microphones
    Oct 25 2021

    🎙 It’s time for some more banter!

    In this episode, we’re shining our banterous spotlight and microphones on the Aussie beacon of audio gear, RØDE.

    Founded originally in 1967, RØDE has become an industry leader in quality, Australian made audio equipment for the everyday creator, prosumer and professional audio producers.

    Safe to say the choice of this Aussie brand was Frank’s as he’s such a fanboy. But when you dig below the surface to realise what makes their brand, it’s clear that it’s much loved and highly reviewed by it’s customers. Especially when they support their customers with a great brand experience to amplify the brand’s position as a market leader.

    So for us in this episode we’re identifying RØDE as a brand that is not known for its messaging, unlike some of the other brands we’ve covered. But more for their distinctive assets and community building experiences to support creatives.

    That, and their products are pretty cool…just saying (says Frank).

    🎙 Where to find more about Delphie & Frank

    Branding Banter on Instagram: https://www.instagram.com/brandingbanter/

    Delphie Website: https://www.seecreative.com.au/

    Delphie Instagram: https://www.instagram.com/seecreativestudio/

    Frank Website: https://www.gdayfrank.com/

    Frank Instagram: https://www.instagram.com/gdayfrank/

    Más Menos
    1 h y 25 m
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