Kim Cottle, president and CEO of Associated Equipment, a manufacturer of battery chargers, shares her journey from joining her family’s business to becoming its leader, highlighting her passion for U.S.-based manufacturing and product innovation. She advocates for women’s involvement in the automotive industry, emphasizing the importance of mentorship, networking and leadership roles. Kim looks at how to adapt to industry challenges, prioritizing exceptional customer service and fostering trust through integrity and strong professional relationships. She offers advice on resilience, collaboration and maintaining a human touch in an evolving, technology-driven industry.

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Ontario is facing a mounting tire crisis after regulatory changes lowered recycling targets from 85% to 65%, leaving millions of tires stranded across the province. Adam Moffatt, executive director of the Ontario Tire Dealers Association, about how reduced obligations have triggered service cutbacks, stockpiles and growing fire, safety, insurance and environmental risks, especially in rural areas. Moffatt outlines the urgent need for government intervention, higher targets and regulatory fixes, and calls on dealers, municipalities and consumers to pressure to help alleviate the situation.

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We rounded up highlights following conversations with representatives from Volvo, Ford and Stellantis from the 2026 Canadian International AutoShow in Toronto. During Media Day, Matt Girgis from Volvo Canada explores about the importance of government incentives, how much they’ll actually help and what impact Chinese EVs can have on the market, Said Deep from Ford tells us how Ford is making an effort to bring what was traditionally aftermarket business over to the dealer side of things and Brad Horn from Stellantis dove into the importance of customer choice when bringing vehicles to market.

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