Let’s be honest—follow-up can feel awkward, pushy, or downright overwhelming. But what if it didn’t have to?

In this episode of Amplify Your Marketing Message, Christine shares a refreshingly human approach to follow-up that’s rooted in connection, clarity, and consistency. Whether you’re nurturing warm leads or re-engaging someone who ghosted you months ago, these five simple steps will help you stay visible, build trust, and create momentum—without the pressure.

What you’ll learn:

• Why 65–75% of potential clients don’t say yes on the first offer—and why that’s not the end

• How to follow up in a way that feels natural, not nagging

• The role your CRM plays in keeping things organized and stress-free

• Five easy-to-implement strategies that spark engagement and build credibility

  
  

If you’ve ever hesitated to send that second message or wondered if you’re “bugging” someone—this episode will shift your mindset and give you tools to follow up with confidence.

🎧 Listen now, save it for later, and start implementing today—because your next client is closer than you think.

CLEAR Acceleration Inc. Create Your Client Growth Engine ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.christinecampbellrapin.com⁠⁠⁠

Request your free 10-minute training resource on how to master your marketing message to create more impact and income in your business on the ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠podcast page⁠⁠⁠⁠⁠.⁠

If your brand feels stuck, scattered, or slow to scale — this episode is your wake-up call. Marketing isn’t just what you say; it’s how you live. And if your systems don’t back up your message, your audience won’t either.

In This Episode of Amplify Your Marketing Message Christine sits down with strategic powerhouse Sam Ghanem to unpack what it really takes to scale a brand with integrity, clarity, and data. Together, they challenge the myth that marketing is just about visibility — and show you how to build a business that earns trust, converts consistently, and grows with intention.

Listen to this episode to learn:

• Branding is lived, not just designed — Your logo isn’t your brand. It’s how people experience you, and that experience must be intentional.
• R&D isn’t optional — Whether you’re a solopreneur or scaling fast, you need to test, measure, and refine your messaging to stay relevant and convert.
• CRMs are your business engine — From lead tracking to follow-through, systems remove emotion and create consistency that scales.
• Emotion belongs in delivery, not decision-making — Data gives you freedom to serve with heart while staying anchored in what works.
• Strategic partnerships multiply your reach — You don’t need to be in every room to be in every room. Build a referral ecosystem that works while you sleep.
• Your brand is a living thing — If you’re evolving, your brand should be too. Treat it like a billion-dollar entity and give it the oxygen it needs to grow.

Today's Guest: Guest: Sam Ghanem
Sam Ghanem, MIBA is a strategic Fractional CMO who helps growth-stage companies align their messaging and operations for measurable, scalable success. With over 20 years of experience across global manufacturers, health systems, e-commerce startups, and professional services, Sam bridges the gap between brand vision and execution.

She’s known for:

• Building branded systems that support long-term growth
• Developing high-performing referral ecosystems
• Turning marketing from a guessing game into a results-driven growth engine
• Her approach blends StoryBrand messaging, CRM architecture, and operational excellence to help brands go from misaligned and underperforming to structured, strategic, and scaling. Available for: Fractional CMO roles, brand/system audits, and strategic growth consulting

Connect with Sam: iamsamghanem.com | Instagram: @‌samwghanem

Final Word
You’re not just selling a product — you’re selling a belief. And when your systems align with your message, your audience doesn’t just buy… they believe. That’s the power of intentional branding backed by data.

🎧 Listen Now
Save this episode. Revisit it when success starts to feel unsustainable. Christine and Sam’s insights will help you simplify, refocus, and grow with clarity. Subscribe to Amplify Your Marketing Message, share it with your network, and connect with us — because the future of business is human.

CLEAR Acceleration Inc. Create Your Client Growth Engine ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.christinecampbellrapin.com⁠⁠⁠⁠

Request your free 10-minute training resource on how to master your marketing message to create more impact and income in your business on the ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠podcast page⁠⁠⁠⁠⁠.⁠

What if the secret to scaling your business isn’t just strategy—but the people you surround yourself with?

In this episode of Amplify Your Marketing Message, Christine takes us behind the scenes of her personal success formula—one that’s helped hundreds of entrepreneurs scale with clarity, courage, and connection. Whether you’re building your first six figures or navigating the million-dollar mark, this conversation will challenge everything you thought you knew about leadership and support.

Inside this episode:

• Why “lonely at the top” is a myth—and how to rewrite it

• The 5 essential seats every entrepreneur needs filled (yes, even if you're a solopreneur)

• How to build your dream team with intention—not someday, but today

• The difference between a mentor and a coach (and why it matters)

• Why accountability isn’t a dirty word—it’s your secret weapon

This episode is a masterclass in building a business that feels supported, sustainable, and soul-aligned. If you’ve ever felt like you’re “dogging it,” half-showing up, or surrounded by yes-people—this is your wake-up call.

Listen now to learn how to stop going it alone and start building the kind of legacy that lasts.

CLEAR Acceleration Inc. Create Your Client Growth Engine ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.christinecampbellrapin.com⁠⁠

Request your free 10-minute training resource on how to master your marketing message to create more impact and income in your business on the ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠podcast page⁠⁠⁠⁠⁠.⁠

Listen to this episode to discover:

• How to position yourself to be the obvious choice
• Stop letting their “Survival Brain Needs” get in the way of connecting with their prospect
• Use a simple EQ Brain Hack that can change any conversation in your favor

Today's Guest: Christian Hansen

Christian Hansen has gone behind the scenes in some of the biggest organizations in the world to find out the reasons why some people get chosen and why others don't. As the 2X #1 bestselling and LinkedIn Top Ten ranked author of “The Influence Mindset” and “The Influence Mindset for Sales Acceleration” Christian helps teams and organizations who want increase their earning potential by standing out from the crowd and influencing people to choose them. With degrees from Brigham Young University and The London School of Economics, he’s helped thousands of individuals position and sell themselves. A fan of international communication, history, and choral music, he currently lives in Utah with his wife. https://www.thechristianhansen.com/sales

CLEAR Acceleration Inc. Create Your Client Growth Engine ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.christinecampbellrapin.com⁠

Request your free 10-minute training resource on how to master your marketing message to create more impact and income in your business on the ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠podcast page⁠⁠⁠⁠⁠.⁠

Listen to this episode to discover:

• Why if you are posting every day on social media and it isn’t resulting in leads and clients, the algorithm isn’t the reason.

• How important it is to sell to people who already know you vs trying to go viral with strangers.

• The 4 types of content and balance that results in better engagement.

CLEAR Acceleration Inc. - Ignite Your Client Growth Engine

Christine Campbell Rapin is a business mentor and the owner of CLEAR Acceleration Inc. Service-based business owners and consultants hire her to build consistently profitable businesses by implementing effective marketing and business strategies and scale successfully. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.christinecampbellrapin.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Listen to this episode to discover:

• The Productivity paradox - why smart people procrastinate.
• The 3 neuro chemical allies that are your inner productivity team to activate your natural focus.
• The #1 tip to building accountability that actually works and creates better results.

Today's Guest: Robin J. Emdon

Robin J. Emdon — aka The Procrastination Slayer — hosts the GoalBusters podcast and created GetResultsology® – The Science of Getting Stuff Done!, a system that helps solopreneurs beat procrastination and follow through — without burning out. A face-palm moment in 2019 — taking 10 years to finish a 6-year home-study degree — sparked a 3-year deep dive into academic studies and science-backed books on procrastination. Today, Robin helps clients achieve up to 33% more of their goals using brain science, not willpower. His mantra? Do it today. Profit tomorrow — and repeat! https://getresultsology.com/

CLEAR Acceleration Inc. Create Your Client Growth Engine ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.christinecampbellrapin.com

Request your free 10-minute training resource on how to master your marketing message to create more impact and income in your business on the ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠podcast page⁠⁠⁠⁠⁠.⁠

Listen to this episode to discover:

• That price is often a stall tactic vs a deal breaker.

• What it means when someone responds with “Wow - that’s expensive” when the investment level is stated and how to reframe it to keep momentum building and get to “Heck Yes!”

• Understanding the difference between having money in the budget for your programs and services and being willing to find the money and problem solve a cash shortfall.

CLEAR Acceleration Inc. - Ignite Your Client Growth Engine

Christine Campbell Rapin is a business mentor and the owner of CLEAR Acceleration Inc. Service-based business owners and consultants hire her to build consistently profitable businesses by implementing effective marketing and business strategies and scale successfully. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.christinecampbellrapin.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Is your networking strategy actually driving revenue—or just draining your time?

In this episode of Amplify Your Marketing Message, Christine delivers a bold reality check on why most networking efforts fail and how to fix them. If you’ve been stuck in rooms full of procrastinators, attending endless one-to-ones that go nowhere, and wondering why your client base isn’t growing—this is your moment of clarity.

You’ll learn:

• Why showing up doesn’t equate to effective income producing activity

• How to audit your networking spaces for ROI

• The anatomy of a productive one-to-one (and how to ask for introductions that convert)

• The difference between contacts, leads, and referral partners

• How to track income-producing activities and prune what’s not working

  
  

This episode is your blueprint for turning conversations into clients, building intentional relationships, and finally seeing results from your networking efforts. If you’re ready to stop being a “likable expert” and start being a must-hire, hit play now—and share it with someone who needs the wake-up call.

🎧 Listen now, save it for later, and start implementing today—because your next client is closer than you think.

CLEAR Acceleration Inc. Create Your Client Growth Engine ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.christinecampbellrapin.com⁠⁠⁠⁠

Request your free 10-minute training resource on how to master your marketing message to create more impact and income in your business on the ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠podcast page⁠⁠⁠⁠⁠.⁠⁠