Aesthetic Pulse Podcast Por Smith and Crawford Company arte de portada

Aesthetic Pulse

Aesthetic Pulse

De: Smith and Crawford Company
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Aesthetic Pulse is a weekly podcast hosted by Andrea Smith and Taleesa Crawford, founders of Smith and Crawford Company—a marketing agency dedicated to helping med spas, esthetician practices, and nurse injectors grow profitable, high-end aesthetics businesses. Each week, Andrea and Taleesa share real-world marketing strategies backed by years of experience helping clients in the aesthetics industry stand out, attract loyal clients, and increase revenue. From step-by-step guidance to guest interviews with industry pros, Aesthetic Pulse is your must-listen podcast for growing your medspa, building a magnetic brand, and turning strategy into success.Copyright 2026 Smith and Crawford Company Economía Gestión y Liderazgo Liderazgo Marketing Marketing y Ventas
Episodios
  • Our Problem With Holiday Marketing (Yes, Even St. Patrick’s Day)
    Mar 5 2026

    Are your holiday social posts actually elevating your Medspa’s brand, or just filling your feed with off-brand filler content?

    In today’s episode, Andrea and Taleesa are talking about the pitfalls of holiday marketing for esthetic practices, particularly with St. Patrick's Day and giving you tips on how you can align your holiday content and branding so your marketing doesn’t look low-effort.

    Join both Andrea and Taleesa as they share how you can incorporate holiday elements into your existing brand colors so you can maintain your brand consistency and trust.

    If you enjoyed this episode please share, rate and review it!

    Also mentioned in today’s episode:

    1. Why most holiday marketing fails 4:53
    2. Strategies for effective holiday content 13:01
    3. Leveraging your stories for holiday content 18:00
    4. The importance of strategy over posting for social pressure 28:35


    Links:

    Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule



    Estie Social Suite:

    https://smithandcrawford.com/aesthetically-social-suite

    2026 Visibility Vault:

    https://smithandcrawford.com/visibility-vault



    Show transcripts: https://smithandcrawford.com/notes

    Email us: hello@smithandcrawford.com

    Join our newsletter: https://smithandcrawford.com/newsletter

    https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10

    https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08

    https://smithandcrawford.com/

    Más Menos
    31 m
  • The Medspa Event Playbook for Spring + Summer
    Feb 26 2026

    Do you want to pack your medspa with summer‑ready clients by planning a Q2 event that people are excited to attend?

    Today, Andrea and Taleesa are diving into how you can host a Q2 event that’s fun, low-stress and completely customizable to your medspa so you have clients that keep coming back through the Summer.

    Listen to this episode to learn why Q2 is the sweet spot for events and get fun event ideas you can start planning now.

    If you enjoyed this episode please share, rate and review it!

    Also mentioned in today’s episode:

    1. Why Q2 is the best time to host an event 5:00
    2. Fun theme and event ideas for Q2 13:22
    3. Mother’s Day Pampering for an event 29:51


    Links:

    Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule



    Estie Social Suite:

    https://smithandcrawford.com/aesthetically-social-suite

    2026 Visibility Vault:

    https://smithandcrawford.com/visibility-vault



    Show transcripts: https://smithandcrawford.com/notes

    Email us: hello@smithandcrawford.com

    Join our newsletter: https://smithandcrawford.com/newsletter

    https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10

    https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08

    https://smithandcrawford.com/


    Más Menos
    34 m
  • Stop Chasing New Clients: Build Members Instead
    Feb 19 2026

    Have you ever considered starting a membership for your medspa but you’re not sure where to start or how to do it?

    In today’s episode, Andrea and Taleesa are spilling the benefits of having a medspa membership. They’re also diving into the main types of memberships and strategies on growing your membership.

    Join both Andrea and Taleesa as they set you up for success in building a high-retention membership program that grows your esthetic practice with predictable revenue and loyal clients.

    If you enjoyed this episode please share, rate and review it!

    Also mentioned in today’s episode:

    1. The main types of different memberships 3:36
    2. Strategies for growing your membership 12:05
    3. Selling memberships without feeling salesy 16:30


    Links:

    Link to book a demo call with us: https://portal.smithandcrawford.com/public/appointment-scheduler/61d5c7d8713ec2457d84ce7a/schedule



    Estie Social Suite:

    https://smithandcrawford.com/aesthetically-social-suite

    2026 Visibility Vault:

    https://smithandcrawford.com/visibility-vault



    Show transcripts: https://smithandcrawford.com/notes

    Email us: hello@smithandcrawford.com

    Join our newsletter: https://smithandcrawford.com/newsletter

    https://calendly.com/smithandcrawford/30-min-strategy-session?back=1&month=2024-10

    https://calendly.com/smithandcrawford/aesthetically-discovery-call?back=1&month=2024-08

    https://smithandcrawford.com/


    Más Menos
    31 m
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