• AI for Business Leaders: The AI Hat Podcast

  • De: Mike Allton
  • Podcast

AI for Business Leaders: The AI Hat Podcast

De: Mike Allton
  • Resumen

  • Practical AI Strategies for Business Growth Are you a business leader interested in using AI for growth but unsure where to begin? Do you want straightforward advice and real-world examples to help you successfully integrate AI into your business? Who is this show for? "AI for Business Leaders: The AI Hat Podcast" is designed for business leaders and decision-makers across all industries who are ready to explore and implement AI solutions for business growth. Whether you're new to AI or seeking to expand your current AI initiatives, this podcast offers clear guidance and expert insights. What can you expect from this show? Join your host, Mike Allton, founder of The AI Hat [https://theaihat.com/], as he breaks down AI concepts and explores practical applications for businesses of all sizes. Each episode features insightful conversations with AI experts and business leaders who share their experiences, strategies, and best practices. You'll learn how to: ‣ Identify AI opportunities within your specific industry and business model ‣ Develop a human-centered approach to AI adoption ‣ Implement AI solutions to improve efficiency, productivity, and decision-making ‣ Navigate the evolving AI landscape and stay ahead of the curve About your host, Mike Allton Mike Allton is a digital marketing expert with a passion for helping businesses thrive in the age of AI. As Chief Storyteller at Agorapulse and founder of The AI Hat, Mike brings his experience and straightforward approach to deliver practical AI insights and actionable advice. Connect with Mike on LinkedIn: https://www.linkedin.com/in/mikeallton/ Join the conversation Tune in to "AI for Business Leaders: The AI Hat Podcast" and discover how AI can transform your business. Subscribe now and start your journey to growth!
    2024-present
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Episodios
  • Gemini Prompt Engineering: Get the Results You Want with Mike Allton
    Apr 30 2025
    In this episode, I unlock the secrets to crafting powerful prompts that get you the exact results you need from Gemini and other large language models (LLMs). I introduce the RICCE framework, a practical system designed to help you communicate effectively with AI and achieve optimal output. Think of RICCE as your training wheels for prompt engineering. By mastering these techniques, you'll gain the confidence and skills to harness the true potential of AI for your business. What You'll Learn: A clear and actionable breakdown of the RICCE framework for prompt engineering. Practical strategies for defining roles, providing context, setting constraints, and using examples to guide AI. How to iterate and refine your prompts for continuous improvement and better results. Episode Outline: 00:00 Introduction: Getting Real Results from AI 00:12 Understanding Prompt Engineering 00:21 The RICCE Framework Overview 08:35 Iterative Process: Refining Your Prompts 09:14 Gemini's Unique Strengths 11:44 The AI Work Buddy: Your Personalized AI Assistant 13:58 Conclusion and Recap SHOW TRANSCRIPT & NOTES: https://theaihat.com/gemini-prompt-engineering-get-the-results-you-want/ Grab the free AI Work Buddy: https://theaihat.com/aiworkbuddy/ AI Prompt Library with 40+ Prompts: https://theaihat.com/your-teams-ai-playbook-how-to-build-and-use-an-ai-prompt-library-for-business/ AI Training for Business Leaders & Teams: https://theaihat.com/ai-training-for-business/ Brought to you by The AI Hat - Get Your AI On. Interesting in sponsoring an episode? Learn more here. Powered by Magai - why choose one AI tool when you can have them all? And Descript, the magic wand for podcasters. Produced and Hosted by Mike Allton, AI Consultant & Trainer at The AI Hat, where he's tirelessly helping businesses and marketers get ahead of the AI Revolution and apply advanced technologies to their roles. He's spent over a decade in digital marketing, bringing an unparalleled level of experience and excitement to the fore, whether he's delivering a presentation or leading a workshop. If you’re interested in helping business owners with AI in an upcoming episode, reach out to Mike. Powered by the Marketing Podcast Network. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    15 m
  • Google Cloud Expert Reveals: Making AI Agents Work for Your Bottom Line with Eva Dong
    Apr 26 2025
    Are you throwing money at AI without seeing real returns? You're not alone. Businesses everywhere are struggling to turn their AI investments into actual revenue. But what if I told you that AI agents could become your most profitable team members? The challenge isn't just implementing AI - it's making it pay for itself. Many business leaders are investing in AI agents without a clear path to ROI, leading to frustrated teams and disappointed stakeholders. The reality is, most companies are leaving money on the table because they don't understand how to properly monetize their AI implementations. That's why I'm thrilled to welcome Eva Dong, Lead of AI Monetization at Google Cloud, back to the show. Eva brings over a decade of transformative leadership experience from McKinsey & Co and Visa, where she's helped countless businesses turn AI investments into profit centers. As a former entrepreneur who built a successful direct-to-consumer marketing startup, Eva knows firsthand what it takes to make AI work for your bottom line. Today, she's at the forefront of Google Cloud's AI monetization strategy, helping businesses of all sizes transform their AI agents from cost centers into revenue generators. The AI Hat Podcast host Mike Allton asked Eva Dong about: ✨ Start Small, Scale Smart - Begin with focused AI agent implementations that solve specific revenue-generating problems. ✨ Value-Based Pricing - Structure AI agent pricing around measurable business outcomes rather than usage metrics. ✨ Human-AI Harmony - Success comes from finding the right balance between AI automation and human oversight in your revenue model. Learn more about Eva Dong Connect with Eva Dong on LinkedIn Connect with Eva Dong on X Resources & Brands mentioned in this episode Google Gemini NotebookLM Vertex AI Learn more about Custom GPTs, Gems, and Custom Instructions Christopher Penn on The State of AI around the world World Economic Forum: AI in Action Eva’s Smart AI Marketing newsletter AI Primer: A Comprehensive Guide Explore past episodes of the The AI Hat Podcast podcast SHOW TRANSCRIPT & NOTES: https://theaihat.com/google-cloud-expert-reveals-making-ai-agents-work-for-your-bottom-line/ Start your AI journey with the AI Marketing Primer. Brought to you by The AI Hat - Get Your AI On. Interesting in sponsoring an episode? Learn more here. AI Training for Business Leaders & Teams: https://theaihat.com/ai-training-for-business/ Powered by Magai - why choose one AI tool when you can have them all? And Descript, the magic wand for podcasters. Produced and Hosted by Mike Allton, AI Consultant & Trainer at The AI Hat, where he's tirelessly helping businesses and marketers get ahead of the AI Revolution and apply advanced technologies to their roles. He's spent over a decade in digital marketing, bringing an unparalleled level of experience and excitement to the fore, whether he's delivering a presentation or leading a workshop. If you’re interested in helping business owners with AI in an upcoming episode, reach out to Mike. Powered by the Marketing Podcast Network. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    42 m
  • Gemini vs. ChatGPT: Choosing the Right AI for Your Business with Mike Allton
    Apr 23 2025
    In today's episode, I dive into the most important question every business is asking: Gemini or ChatGPT? I provide a balanced and hype-free comparison of Gemini and ChatGPT, exploring their shared capabilities, unique strengths, and ideal use cases. This isn't about declaring a winner; it's about empowering you to make an informed decision and choose the AI that aligns perfectly with your specific business goals. What You'll Learn: The key similarities and differences between Gemini and ChatGPT. A practical framework, using the H.U.M.A.N. method, to evaluate AI options for your business. Actionable insights to help you choose the right AI for your needs, whether it's content creation, workflow automation, or data analysis. Gemini vs. ChatGPT Outline: 00:00 Introduction The hype around ChatGPT and the need for a balanced perspective. Setting the stage for a comparison of Gemini and ChatGPT. 02:22 Gemini vs. ChatGPT: The Shared Ground Overlapping capabilities: versatility, use cases, accessibility, and cost. Key features both models share: text generation, translation, summarization, etc. The rapid pace of AI development and blurring lines between models. 03:48 The Evolving Landscape The speed of innovation in the AI field. Why chasing the "best" AI is less important than long-term value. Focusing on reliable platforms and alignment with business strategy. 04:49 Comparison Criteria A framework for evaluating AI models: core strengths, use cases, integration, cost, ease of use, data handling, customization, support. 05:30 Gemini vs. ChatGPT: The Breakdown Core Strengths: Gemini's multimodal capabilities vs. ChatGPT's text generation. Use Cases: Gemini for complex tasks, ChatGPT for content creation and brainstorming. Integration: Gemini's seamlessness with the Google ecosystem vs. ChatGPT's API flexibility. Cost: Pricing models and the importance of ROI. Ease of Use: Gemini's intuitiveness within Google tools vs. ChatGPT's conversational interface. Data Handling & Privacy: Emphasizing the importance of data security and user control over data usage. 10:45 Making the Right Choice Recap of key differences and similarities. The H.U.M.A.N. framework for AI selection: Harmonize, Understand, Map, Adapt, Nurture. Guidance for SMBs on choosing the right AI. Next Steps Ready to unlock explosive growth with Gemini? Download the free AI Work Buddy to create your own Custom Gem and get started with personalized AI assistance. SHOW TRANSCRIPT & NOTES: https://theaihat.com/gemini-vs-chatgpt-choosing-the-right-ai-for-your-business/ Start your AI journey with the AI Marketing Primer. Brought to you by The AI Hat - Get Your AI On. Interesting in sponsoring an episode? Learn more here. AI Training for Business Leaders & Teams: https://theaihat.com/ai-training-for-business/ Powered by Magai - why choose one AI tool when you can have them all? And Descript, the magic wand for podcasters. Produced and Hosted by Mike Allton, AI Consultant & Trainer at The AI Hat, where he's tirelessly helping businesses and marketers get ahead of the AI Revolution and apply advanced technologies to their roles. He's spent over a decade in digital marketing, bringing an unparalleled level of experience and excitement to the fore, whether he's delivering a presentation or leading a workshop. If you’re interested in helping business owners with AI in an upcoming episode, reach out to Mike. Powered by the Marketing Podcast Network. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    14 m
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