AI SEO for Law Firms Podcast Por John D. McDougall arte de portada

AI SEO for Law Firms

AI SEO for Law Firms

De: John D. McDougall
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John McDougall of the legal marketing agency McDougall Interactive discusses optimizing your law firm website for search engines and AI search, and other ways in which AI is transforming marketing, social media, podcasts, video, and more.2025 Economía Marketing Marketing y Ventas
Episodios
  • Prompt Engineering Mastery for Law Firms

    Prompt Engineering Mastery for Law Firms
    Oct 29 2025

    AI Prompt engineering is the new must-have skill for law firms looking to generate high-EEAT content. In this episode, John McDougall explains how frameworks like CRISPE help attorneys move beyond generic AI output, boosting authority, accuracy, and conversions with smarter, structured prompts.
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    33 m
  • The AI SEO Roadmap for Law Firms

    The AI SEO Roadmap for Law Firms
    Oct 27 2025

    Legal clicks can cost hundreds of dollars per lead, making paid ads a risky bet for law firms. In this episode, John McDougall reveals the AI SEO roadmap: from building EEAT authority and avoiding "AI slop" content to shifting budgets toward practice area pages, case studies, and bottom-of-the-funnel strategies that land high-value cases.
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    16 m
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