🎧 Welcome to the #ADDAZERO Podcast – Where growth meets strategy! 🚀

Join Jay Allen, our passionate presenter, as he dives into the essential topic of "When To Quit". Have you ever wondered when it's time to pivot or make that bold decision in your business? 🕒 Jay guides us through real-world scenarios, where knowing when to stop and reassess can make all the difference in achieving sustainable growth. Whether you're battling bottlenecks or striving for industry leadership, this episode unpacks the power of strategic quitting for scaling success.

🔍 Discover how to identify the right moments to change course, and learn from Jay's experiences as he shares actionable insights from the #Add A Zero methodology.

Ready to add a zero to your growth strategy?

🚀 Tune in and empower your business journey today!

Hit subscribe to stay updated on more episodes packed with valuable insights, and don't forget to share this with your colleagues and business network! 🌟

Watch on Wednesday 7th May from 12pm and take the first step towards significant and sustainable growth! 🎥

#AddAZero #BusinessGrowth #Entrepreneurship #Podcast

🎧 Welcome to the #ADDAZERO Podcast – Where growth meets strategy! 🚀

Join Jay Allen, our passionate presenter, as he dives into the essential topic of "When To Quit". Have you ever wondered when it's time to pivot or make that bold decision in your business? 🕒 Jay guides us through real-world scenarios, where knowing when to stop and reassess can make all the difference in achieving sustainable growth. Whether you're battling bottlenecks or striving for industry leadership, this episode unpacks the power of strategic quitting for scaling success.

🔍 Discover how to identify the right moments to change course, and learn from Jay's experiences as he shares actionable insights from the #Add A Zero methodology.

Ready to add a zero to your growth strategy?

🚀 Tune in and empower your business journey today!

Hit subscribe to stay updated on more episodes packed with valuable insights, and don't forget to share this with your colleagues and business network! 🌟

Watch on Wednesday 7th May from 12pm and take the first step towards significant and sustainable growth! 🎥

#AddAZero #BusinessGrowth #Entrepreneurship #Podcast

7 years in the making, almost three years of testing and implementation. Then COVID-19, Global Lockdown and a visit to Tony Robbins!

This is the news so many business owners in the UK have been waiting for! And, I'm DELIGHTED to share that the wait, is almost over.

In today's episode, we reveal the journey we've been on, in sharing the #ADDAZERO content over the past 2-3 years, and how it sometimes takes a proper size 12 KUTA to step back, and look at the bigger picture!

Welcome back to another episode of #ADDAZERO, the podcast where we dive deep into the world of scaling up businesses for tremendous success. Today we have a fascinating episode lined up for you as we unpack the Scaleup Scorecard and explore the key factors that can make or break your business.

In this episode, we'll be delving into the importance of building a world-class business with significant scale opportunities, and how to identify hidden opportunities and vulnerabilities within your own organization using the ADDAZERO scorecard. We'll also be sharing a personal story that highlights the impact of unexpected closures and the need to understand the reasons behind them.

But that's not all! We'll be unveiling an exciting research plan where we analyze data from 150 national businesses that experienced significant growth, only to eventually fail. Discover the secrets to sustainable success and learn from the mistakes of others.

Throughout this episode, we'll be exploring the three floors of business success. We'll discuss the importance of a consistent business plan, finding the right balance between people, systems, and processes, and remaining people-centric in decision-making and customer experience.

Key Topics Covered

• Importance of creating a world-class business with significant and sustainable scale opportunities
• Understanding the potential for growth and expansion
• Maximizing opportunities for scalability in business operations
• Introduction of the ADDAZERO scorecard tool
• Identifying hidden opportunities and vulnerabilities within a business
• Assessing the overall health and growth potential of a business
• A personal story about the impact of Woolworths' closure
• Demonstrating the need to understand the reasons behind business decisions
• Highlighting the importance of adaptability and resilience in the face of challenges
• Development of a research plan to analyze data from failed businesses
• Analyzing the factors that led to the failure of 150 national businesses
• Identifying common pitfalls and challenges in scaling up businesses
• The three flaws within business growth
• Consistent business planning and strategy development
• Finding the right balance between people, systems, and processes
• Prioritizing people-centric decision-making and customer experience

As we near the end of the episode, we want to take a moment to thank all of our amazing listeners for their continuous support. Your feedback, comments, thoughts, and suggestions are invaluable to us. Don't hesitate to reach out to us via email, as we'd love to hear from you.

If you haven't already, be sure to subscribe to the ADDAZERO podcast on your favourite platform so you never miss an episode.

And remember, sharing is caring! Share this podcast with your colleagues and business network to help spread the word.

Sit back, relax, and get ready for an insightful episode as we dive deep into the Scaleup Scorecard.

Let's ADDAZERO to your business success, grab your Scorecard report HERE

Brought to you by My TrueNORTH - The UK's leading Ethical Coaching Company. As part of our mission to eradicate unemployment in the UK, by enabling business owners to significantly and sustainably scale up their businesses. That collectively, we can create more new roles, than there are those ACTIVELY seeking employment.

Are YOU ready to #ADDAZERO?

The Journey to Harmonizing Your Life and Achieving Success

Welcome back to another episode of #ADDAZERO!

In today's episode, we have an incredible duo joining us, Fintech turned Yoggie Sarah Ratner and her father Jewelry mogul Gerald Ratner , as they share their unique insights and experiences on finding balance, overcoming challenges, and discovering purpose in both work and life.

Sarah is working to transform the growing & restrictive epidemic of burnout culture. She spent the last 9 years working with a truly exceptional team, growing the FinTech team at Lendable from 5 - 350 people. Where she went from a solo-ops agent to leading an operation of 100, as COO.

Sarah now runs ikigai holistic⁠, where she empowers businesses to incorporate mindfulness practices in the workplace, further enhancing well-being and productivity.

Gerald gained significant attention and notoriety for his role as the former CEO of Ratners Group, a once-prominent jewellery retail chain in the United Kingdom. Under his leadership, the company became one of the largest jewellery chains in Britain. That was until a speech he delivered at an Institute of Directors conference in 1991, which led to a dramatic downfall in his business empire.

Despite the setbacks he faced, Gerald Ratner has demonstrated resilience and a sense of humour about the situation over the years. For me, and many others Gerald's journey is a reminder that even amidst setbacks, entrepreneurs can find ways to rebuild, learn, and evolve.

What did they learn from this?

It’s all about the people. How we think about things, rather than what we knew. How we moved quickly and didn’t obsess over perfection. And how we treated each other, the laughter and care that created a family, in turn, created a multi-product, multi-continent, multi-unicorn business.
The most valuable lesson?

How to truly invest in people. To offer meaning, joy and value each day. So work can be fulfilling, transformative, expansive and sustainable. So we can be well. And so Ikigai Flow was born, combining my time as founding team/ COO, and yoga teacher. Gerald and Sarah invite us into their world, shedding light on the importance of harmonizing various aspects of our lives, whether it's family, social connections, faith, or pursuing our passions.

In this engaging three-way conversation, we explore the significance of work-life harmony (rather than balance) and the joy that can be found in activities outside of work.

Both highlight the importance of physical exercise and mental stimulation, revealing how having a well-rounded life can lead to true happiness.

To the wisdom imparted by my great-grandmother, who lived to be 100 and emphasized daily exercise and continuous learning, to the significance of being self-conscious in order to be selfless, our guests provide valuable advice on achieving fulfilment and supporting others along the way. They also delve into their own entrepreneurial journeys, sharing Gerald's experiences in the jewellery business and the secret to his success - By going against conventional wisdom and catering to a younger market's desires for affordable and impulse-buy items, they managed to capture a remarkable 50% of the market.

But it hasn't always been smooth sailing for Sarah or Gerald. They both discuss facing obstacles and learning from their mistakes.

Join us as we dive deeper into the inspiring stories and invaluable lessons shared by our incredible guests, and discover how finding balance and purpose can lead to extraordinary success in both work and life.

So grab a notebook and pen, as we dive into #ADDAZERO: The Ratner Duo!

In this episode of the #ADDAZERO podcast, we address common objections to coaching and share inspiring success stories. Let's dive in!

1. Referrals and Trusted Networks: Discover how referrals from colleagues and trusted friends can boost awareness and confidence in the coaching process, providing invaluable support.

2. Tailored Coaching Approaches: Explore how different types of business coaching and approaches can address specific needs and goals, ensuring you receive personalized strategies to excel.

3. Embracing Change and Growth: Overcome the fear of change and pave the way for personal and professional growth, enabling you to reach your full potential.

4. Establishing Trust: Learn why building a strong foundation of trust with your coach is crucial for effective coaching, creating a safe space for growth and development.

5. Ethical Standards and Confidentiality: Understand how business coaches prioritize client confidentiality and adhere to ethical standards, offering a secure and confidential environment for collaboration.

6. Building Rapport and Trust: Discover why coaches offer sessions to establish rapport and build trust before committing to a coaching relationship, ensuring a strong partnership.

7. Expertise and Fresh Perspectives: Uncover how business coaches bring expertise and fresh perspectives to enhance your overall competency and decision-making skills, amplifying your success.

8. Seeking Support Network: Explore the importance of building a support network when pursuing coaching, and overcoming scepticism or resistance from others.

9. Researching and Communication: Learn how conducting research and communicating past negative experiences can help you select the right coach, ensuring a fruitful coaching relationship.

10. Humility and Growth Mindset: Embrace humility and a growth mindset for continual learning and improvement, propelling you towards long-term success.

Remember, #ADDAZERO has received awards and helped clients achieve remarkable growth and success. As passionate advocates for scaling businesses, they invite you to book a call and explore how they can support your journey.

Despite common objections to coaching, the podcast addresses each concern head-on. From addressing perceived costs and time commitments to showcasing personalized strategies, testimonials, and free consultations, they strive to eliminate any doubts about the effectiveness of business coaching.

In other news, we share the inspiring story of a business that experienced unprecedented growth in the last four months. The owner's overwhelming success has resulted in an unexpected offer to buy the business. We delve into their decision-making process and journey towards early retirement.

As always, we appreciate your support and encourage you to share your thoughts, comments, and suggestions with us by sending an email. Don't forget to subscribe to the #ADDAZERO podcast and spread the word among your colleagues and business network. And support our mission to eradicate unemployment in the UK, by supporting Business Owners and Entrepreneurs to scale up their businesses sufficiently, so that collectively we create more new roles than there are those actively seeking employment.

Warm regards,

The #ADDAZERO Team

In this episode we're talking about our ideal target audience, the conscientious business owner. Well, what does that actually mean? Surely all business owners are conscientious or they perhaps ought to be. Well, to get into that, perhaps we need to understand the importance of why it is that we share that with you as a watcher, listener on the podcast. So many people, when it comes to marketing, get their marketing particularly wrong. They'll start talking about their audience and then when I ask them about the audience of who it is that their target audience, who it is that they're selling to, they'll tell me, well, anyone who, in all of my experience, having spoken in countries across the world, 34 countries and counting, to about 400,000 other business owners, I've met some really interesting people from all over the globe with some quite interesting names. Met two people called Jesus. I've met a guy called PI, I've met various people called Goliath and Spiros. I've never met anybody called anybody. And yet the moment that you say anyone who nobody springs to mind, I can't think of a single person who might want what it is that you're selling when you use the phrase anyone who lost you straight away.

Here are 3 key takeaways:

• Identify Your Ideal Audience: Instead of targeting "anyone who," have a defined key audience. This helps craft messages that resonate and drive growth.

• Lead With Purpose: Business isn't just about profit. Embrace the B Corp movement and values like corporate social responsibility and Environmental Social Governance (ESG) to create meaningful change.

• Build a Legacy: Focus on growing a business that leaves a lasting impact. Invest in people, create careers, and challenge the status quo to contribute positively to the community.

What does it mean to be a conscientious business leader? Jay breaks it down for us:

1. Beyond Profit: These leaders are not merely focused on profit margins. They measure success by their positive impact on the community, the environment, and the broader world. It's about doing business for good.

2. Corporate Social Responsibility: Many adopt practices akin to the B Corp movement or ESG agendas, ensuring their business decisions reflect ethical and sustainable choices. It’s not just about profits; it’s about creating a legacy of good.

3. Building Legacies, Not Just Businesses: They focus on shaping their industry and challenging the status quo, aiming to leave their field, community, and the world better than they found it.

4. Internal Growth: These leaders see their team as more than employees; they are valued as individuals with personal aspirations and supported to grow along with the business.

We believe in the power of community and collective growth. If you resonate with this mindset and are eager to contribute to positive change, we invite you to join our growing community of like-minded business leaders. Consider this your call to action—become part of a movement that prioritizes ethical growth and societal impact.

#Business owner, #Sustainable growth, #Ideal target audience, #Target audience, #B Corp movement, #Profit margin, #Corporate social responsibility, #Cash flow, #Employment, #Career growth, #SME market, #Systems and processes

I’d love to hear your thoughts and key takeaways from this episode! Share your experiences or any questions you might have — let’s continue the conversation.

Website: ⁠https://www.mytruenorth.biz/⁠

Instagram: ⁠https://www.instagram.com/mytruenorthuk/⁠

Facebook: ⁠https://www.facebook.com/MyTrueNORTHUK/⁠

LinkedIn: ⁠https://www.linkedin.com/company/mytruenorth/⁠

In this episode we're talking about our ideal target audience, the conscientious business owner. Well, what does that actually mean? Surely all business owners are conscientious or they perhaps ought to be. Well, to get into that, perhaps we need to understand the importance of why it is that we share that with you as a watcher, listener on the podcast. So many people, when it comes to marketing, get their marketing particularly wrong. They'll start talking about their audience and then when I ask them about the audience of who it is that their target audience, who it is that they're selling to, they'll tell me, well, anyone who, in all of my experience, having spoken in countries across the world, 34 countries and counting, to about 400,000 other business owners, I've met some really interesting people from all over the globe with some quite interesting names. Met two people called Jesus. I've met a guy called PI, I've met various people called Goliath and Spiros. I've never met anybody called anybody. And yet the moment that you say anyone who nobody springs to mind, I can't think of a single person who might want what it is that you're selling when you use the phrase anyone who lost you straight away.

Here are 3 key takeaways:

• Identify Your Ideal Audience: Instead of targeting "anyone who," have a defined key audience. This helps craft messages that resonate and drive growth.

• Lead With Purpose: Business isn't just about profit. Embrace the B Corp movement and values like corporate social responsibility and Environmental Social Governance (ESG) to create meaningful change.

• Build a Legacy: Focus on growing a business that leaves a lasting impact. Invest in people, create careers, and challenge the status quo to contribute positively to the community.

What does it mean to be a conscientious business leader? Jay breaks it down for us:

1. Beyond Profit: These leaders are not merely focused on profit margins. They measure success by their positive impact on the community, the environment, and the broader world. It's about doing business for good.

2. Corporate Social Responsibility: Many adopt practices akin to the B Corp movement or ESG agendas, ensuring their business decisions reflect ethical and sustainable choices. It’s not just about profits; it’s about creating a legacy of good.

3. Building Legacies, Not Just Businesses: They focus on shaping their industry and challenging the status quo, aiming to leave their field, community, and the world better than they found it.

4. Internal Growth: These leaders see their team as more than employees; they are valued as individuals with personal aspirations and supported to grow along with the business.

We believe in the power of community and collective growth. If you resonate with this mindset and are eager to contribute to positive change, we invite you to join our growing community of like-minded business leaders. Consider this your call to action—become part of a movement that prioritizes ethical growth and societal impact.

#Business owner, #Sustainable growth, #Ideal target audience, #Target audience, #B Corp movement, #Profit margin, #Corporate social responsibility, #Cash flow, #Employment, #Career growth, #SME market, #Systems and processes

Website: ⁠https://www.mytruenorth.biz/⁠

Instagram: ⁠https://www.instagram.com/mytruenorthuk/⁠

Facebook: ⁠https://www.facebook.com/MyTrueNORTHUK/⁠

LinkedIn: ⁠https://www.linkedin.com/company/mytruenorth/⁠