Episodios

  • How to Know When Replacing an Annuity Actually Makes Sense
    Feb 23 2026

    In this episode of the 7-Figure Annuity Sales podcast, we talk about the tricky business of replacing annuity policies while doing right by your clients. We walk through a real case where a client could get $23,000 more per year in income, but it would cost them $200,000 in account value—showing why it's so important to lay out all the facts and let clients make informed decisions. We break down market value adjustment (MVA) in simple terms, explaining how it works like a teeter-totter that makes it easier or harder to get out of a policy depending on whether interest rates go up or down. The main message is clear: never sell a policy planning to replace it later, and always focus on what's truly best for your client, not what puts more money in your pocket. We emphasize being transparent, documenting everything, and building trust by putting your clients' needs first every single time.

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    16 m
  • Why Pushing Back on Clients Actually Closes More Business
    Feb 9 2026

    Ever wonder why some agents close $600,000 deals while others settle for 20% of the pie? This episode breaks down a real-life sale where standing firm on the recommendation—instead of caving to client pushback—made all the difference. You'll hear how using relatable analogies helps clients actually understand what you're recommending, plus some raw talk about the grit it takes to build a career with over $300 million in production. The big takeaway? Leading with genuine care and not being afraid to advocate for what's right beats chasing commissions every single time.

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    26 m
  • Cap Rates vs Participation Rates: A Simple Way to Decide
    Feb 2 2026

    In this episode of the 7-Figure Annuity Sales podcast, Caleb North breaks down essential strategies for comparing index annuity rates and making smart allocation decisions for your clients. He explains how to properly compare products using the same index and crediting methods, and shares a mathematical formula for determining when to use cap rates versus participation rates. Caleb also dives into Roth conversion strategies, emphasizing the benefits of systematic conversions over lump sum conversions to minimize tax liability and keep clients in lower tax brackets. He cautions agents about using the right product for the right solution, sharing a recent example of questionable marketing practices that could harm insurance companies. Throughout the episode, Caleb reinforces the importance of ethics and integrity in annuity sales, always putting clients first.

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    23 m
  • How to Win Annuity Cases Against Competing Agents & Advisors
    Jan 27 2026

    In this episode of the 7-Figure Annuity Sales podcast, Caleb North and Chad dive deep into the strategies for winning cases when you're up against competing agents, advisors, and major brokerage firms. Chad shares his battle-tested approach to handling challenging clients, including a recent case with an insurance actuary who was impressed by his comprehensive solutions. Learn why knowing your products AND your competition inside and out is critical, plus how to use economic insights like market manipulation indicators to build unshakeable client confidence. They also discuss the importance of pushing back on clients' misconceptions and adapting your approach based on client psychology. Whether you're facing your first competitive case or looking to sharpen your closing skills, this episode delivers actionable insights from someone who's won millions in contested sales.

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    21 m
  • How Taking Responsibility Can Transform Your Sales Career
    Dec 15 2025

    On this episode of the 7-Figure Annuity Sales Podcast, Caleb North dives into why taking personal responsibility is the real key to success as an agent. He breaks down the difference between making excuses and finding real reasons when things don't go as planned, and shares some honest stories from his own journey and top producers he's worked with. Caleb talks about how a mix of confidence and humility can help you grow, even when you hit setbacks. You'll hear why it's so important to look at yourself first before blaming outside factors, and how that mindset shift can lead to bigger results.

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    22 m
  • 3 Questions That Will Transform Your Annuity Sales Appointments
    Nov 24 2025

    In this episode of the 7-Figure Annuity Sales podcast, Caleb North reveals three key questions that can transform your client appointments and boost annuity sales. Learn how to uncover client needs, set realistic expectations, and position the right solutions. Plus, get a sneak peek at upcoming training to accelerate your success. Don't miss these actionable tips to elevate your business!

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    22 m
  • How to Succeed in Annuity Sales When Life Gets Tough
    Nov 17 2025

    This episode dives into overcoming setbacks in annuity sales, the power of mindset, and how appointment setters can transform your business. Get real strategies for handling lost deals, tracking leads, and thriving in a changing market. Don't miss these actionable insights!

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    21 m
  • The Simple Index Strategy That Wins Clients
    Nov 10 2025

    In this episode of the 7-Figure Annuity Sales podcast, Caleb North dives deep into the art and science of index allocation strategies for indexed annuities. Discover why choosing the right index—before focusing on rates or crediting methods—can make all the difference for both agents and clients. Caleb breaks down the pros and cons of popular indexes like the S&P 500 versus volatility-controlled options, demystifies participation rates and caps, and shares practical tips for having better, more transparent client conversations. Whether you're looking to boost client confidence, simplify your sales process, or ensure long-term satisfaction, this episode delivers actionable insights you can use right away. Tune in and take your annuity sales to the next level!

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    29 m