In this episode of 7 Figure Annuity Sales, host Caleb North breaks down 9 powerful ways annuity agents can build credibility with clients. Credibility isn’t just about knowing your products—it’s about how you present yourself, position your expertise, and leverage tools that show clients they can trust you with their retirement future.

➡️ Caleb covers:

• Why being an actual expert is the foundation of credibility

• How professional branding sets you apart from other agents

• The role of media presence—from books and podcasts to guest spots and articles

• Leveraging established platforms like Forbes to boost your authority

• Practical steps you can take today to strengthen how clients perceive you

Whether you’re new to annuity sales or already established, these strategies will help you build the kind of trust and authority that makes clients eager to work with you—and confident in your recommendations.

After a brief hiatus, 7 Figure Annuity Sales welcomes back host Chad Owen for one of his most personal and vulnerable episodes yet. Chad opens up about the recent hardships and challenges he’s faced in his own life, offering an honest look at how he’s navigated those storms while continuing to perform at the highest level in annuity sales.

➡️ In this episode, Chad shares:

• The personal trials that tested his focus and resilience

• How he stayed committed to his clients and business through difficult times

• The mindset and habits that kept him moving forward when quitting felt easier

• Why vulnerability and authenticity can strengthen your client relationships

• How adversity can shape you into a stronger, more effective advisor

This is more than a sales conversation—it’s a raw, real-life example of balancing personal struggle with professional excellence. Chad’s story is a reminder that even in the toughest seasons, you can still lead, serve, and succeed.

💡 Subscribe to 7 Figure Annuity Sales for more conversations that combine practical sales training with the mindset to thrive in all areas of life.
👍 Like, comment, and turn on notifications so you never miss an episode.

In this episode of 7 Figure Annuity Sales, host Caleb North highlights two critical mistakes that can quietly undermine an agent’s entire lead strategy. These aren’t just slip-ups—they’re foundational errors that can derail your growth if left unchecked.

Many agents pull the plug on a new lead system prematurely, basing their decision on initial impressions rather than measured results. Even worse, they point the finger at the leads themselves—when the real issue could be their sales process.

➡️ In this episode, you’ll learn:

• Why abandoning a lead system too early can kill momentum and waste opportunity

• The key metrics you need to track to fairly evaluate any lead source

• How to identify whether the real problem is your leads or your process

• A framework for giving lead systems a structured, data-driven trial

• How top producers adapt and improve instead of starting from scratch

If you're serious about building a predictable, profitable annuity business, you can't afford to make these mistakes. Caleb gives you the clarity and tools to move forward with confidence.