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Top 10 Profit Killers for Plastic Surgeons and Medical Spas
- And How to Avoid or Fix Them!
- Narrado por: Jane Boyer
- Duración: 6 h y 13 m
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Resumen del Editor
The comprehensive guide to growing your medical spa business to seven figures in sales, and keeping as much of the profits as possible
“Profit killers” are costly expenditures that do one thing: Kill your practice's profits. In her 20 years of experience in the medical cosmetic industry, Kelly Smith has identified 10 key areas that can immediately infuse massive profits into every elective medical practice.
If one of these scenarios sounds familiar….
- Your sales aren't growing, even though calls are coming in
- Your website isn't converting, even though you're spending money on ads
- Expenses are way too high and the spa is in "the red" month after month
- You feel your team doesn't like you, doesn't respect you, and you have a high turnover rate
- Open houses and virtual open houses aren't selling a thing
…then this book was written for you.
Kelly has condensed med spa revenue essentials into ten easy one-hour solutions for everything from social media marketing and sales events to payroll solutions and staff training. Whether you are starting a plastic surgery business, buying a med-spa franchise, or looking to increase profits at your laser clinic startup, you will find solutions to your immediate business management needs that you can apply today.
As a successful medical spa owner, Kelly uncovered the secrets that increase revenue and reduce costs. Through her book you’ll gain insights on:
- How to get your team to crush monthly sales goals that increase practice revenue!
- How to start a medspa.
- Easy medspa marketing, even if you hate marketing!
- How to set up your practice's website to make sales for you!
- How to know if you are spending too much money on marketing, payroll, or something else, and how to control those costs.
- How to know if your marketing efforts are actually helping you grow.
- How to convert phone calls, consultations, and other new leads into lifelong clients.
- How to script consultations to sell more!
- Trading out unsuccessful open houses for fun, engaging, and profitable sales events!
- Effective social media campaigns and other online marketing strategies that work...without paying a fortune for costly ads.
- Staff training and office culture—how to have the best team in your city, improve reviews, and gain customer referrals.
- A full suite of downloadable resources and tool kits for your practice.
From the Introduction:
After working with thousands of clinics, I created this book to let you see behind the scenes of elective medical practices to reveal the most common challenges. These are the top ten areas I have encountered that cause challenges for increasing revenue and profit.
Even practices with a great bottom line may find one or more areas to focus on. Whether they are earning $1M or $5M, the challenges practices face are consistent, and they may have a few top priorities to work on. You can use this book as a reference to solve challenges as priorities shift in your organization.
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Historia
Many of the areas that salespeople struggle with these days have long been the domain of marketers, according to best-selling author John Jantsch. The traditional business model dictates that marketers own the message while sellers own the relationships. But now, Jantsch flips the usual sales approach on its head. It's no longer enough to view a salesperson's job as closing. Today's superstars must attract, teach, convert, serve, and measure while developing a personal brand that stands for trust and expertise.
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not quite for audible
- De Andrea en 05-08-16
De: John Jantsch
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Book Yourself Solid, Third Edition
- The Fastest, Easiest, and Most Reliable System for Getting More Clients Than You Can Handle Even if You Hate Marketing and Selling
- De: Michael Port
- Narrado por: Michael Port
- Duración: 9 h y 54 m
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Book Yourself Solid has been one of the most popular marketing guides in the world for service-based businesses since its initial release in 2006. This new third edition includes updated and expanded strategies, techniques, and skills to help you get more clients and increase your take-home profits.
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One of the best.
- De Amazon Customer en 02-02-19
De: Michael Port
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Scale
- Seven Proven Principles to Grow Your Business and Get Your Life Back
- De: Jeff Hoffman, David Finkel
- Narrado por: David Finkel
- Duración: 7 h y 14 m
- Versión completa
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Business owners want growth but fear it will take over their lives. Surprisingly, the only way to truly grow your company is to reduce its reliance on you - to scale. Jeff Hoffman and David Finkel offer a blueprint to rapidly grow your business while also gaining more freedom. Based on their own experiences starting, scaling, and effectively exiting from multiple successful companies, they provide seven clear principles that will help you determine the best strategy for growth in your company.
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All stuff no fluff
- De Jonathan Bonanno en 05-25-21
De: Jeff Hoffman, y otros
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Neurodiversity and the Myth of Normal
- De: Kyler Shumway, Daniel Wendler, The Great Courses
- Narrado por: Kyler Shumway, Daniel Wendler
- Duración: 2 h y 39 m
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In six lectures, Dr. Shumway and Dr. Wendler will help you understand the nature of neurodiversity, a growing school of thought that seeks to embrace the range of differences in individual brain function and behaviors rather than “correct” them, with a focus on empathy, acceptance, and accommodation.
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Simplistic in a negative way.
- De Scotty P en 04-11-24
De: Kyler Shumway, y otros
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Maybe You Should Talk to Someone
- A Therapist, HER Therapist, and Our Lives Revealed
- De: Lori Gottlieb
- Narrado por: Brittany Pressley
- Duración: 14 h y 21 m
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One day, Lori Gottlieb is a therapist who helps patients in her Los Angeles practice. The next, a crisis causes her world to come crashing down. Enter Wendell, the quirky but seasoned therapist in whose office she suddenly lands. With his balding head, cardigan, and khakis, he seems to have come straight from Therapist Central Casting. Yet he will turn out to be anything but.
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It was like a hallmark movie being waterboarded into my ears for 15 hours
- De Amazon Customer en 10-01-19
De: Lori Gottlieb
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How to Train Your Mind
- Exploring the Productivity Benefits of Meditation
- De: Chris Bailey
- Narrado por: Chris Bailey
- Duración: 3 h y 18 m
- Grabación Original
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Meditation makes you more productive because it lets you earn back time. For each minute you spend meditating, you'll earn around nine minutes back, as Chris Bailey - author of The Productivity Project and Hyperfocus - will show in this candid and counter-intuitive guide to the productivity benefits of meditation.
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Started Listening By Accident
- De T.D.Willis en 01-17-21
De: Chris Bailey
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The Obesity Code
- Unlocking the Secrets of Weight Loss
- De: Dr. Jason Fung
- Narrado por: Brian Nishii
- Duración: 10 h y 9 m
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In this highly listenable and provocative book, Dr. Jason Fung sets out an original, robust theory of obesity that provides startling insights into proper nutrition. In addition to his five basic steps - a set of lifelong habits that will improve your health and control your insulin levels - Dr. Fung explains how to use intermittent fasting to break the cycle of insulin resistance and reach a healthy weight - for good.
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There is a PDF, Folks
- De Cynthia en 06-27-17
De: Dr. Jason Fung
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How to Release Anxiety
- De: Gabrielle Bernstein
- Narrado por: Gabrielle Bernstein
- Duración: 1 h y 29 m
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It’s not just you. Stress levels are at an all-time high—so much so that a recently convened panel of medical experts in the US has recommended that all adults under the age of 65 be screened for anxiety. In How to Release Anxiety, Gabby Bernstein offers simple, actionable steps for feeling better, living with more ease, and showing up for those around us. Gabby’s unusual advice: Rather than manage your anxiety, what if you befriended it? Gabby posits that what we befriend, we can ultimately be at ease with. So she invites us to get curious.
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Not my thing, but one good point
- De Scott en 10-22-22
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Brain Energy
- A Revolutionary Breakthrough in Understanding Mental Health—and Improving Treatment for Anxiety, Depression, OCD, PTSD, and More
- De: Christopher M. Palmer MD
- Narrado por: Christopher M. Palmer MD
- Duración: 12 h y 18 m
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We are in the midst of a global mental health crisis, and mental illnesses are on the rise. But what causes mental illness? And why are mental health problems so hard to treat? Drawing on decades of research, Harvard psychiatrist Dr. Chris Palmer outlines a revolutionary new understanding that for the first time unites our existing knowledge about mental illness within a single framework: mental disorders are metabolic disorders of the brain. Brain Energy will transform the field of mental health, and the lives of countless people around the world.
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Arguing brain health theory to medical profession
- De Maya H Saric en 03-10-23
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The Gift of Fear
- Survival Signals That Protect Us from Violence
- De: Gavin de Becker
- Narrado por: Gavin de Becker
- Duración: 12 h y 50 m
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These days, no one in America feels immune to violence. But now, in this extraordinary, groundbreaking book, the nation's leading expert on predicting violent behavior unlocks the puzzle of human violence and shows that, like every creature on earth, we have within us the ability to predict the harm others might do us and get out of its way. Contrary to popular myth, human violence almost always has a discernible motive and is preceded by clear warning signs.
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Decent book severely undermined by last chapter.
- De zachary en 11-01-22
De: Gavin de Becker
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Take Control of Your Life
- How to Silence Fear and Win the Mental Game
- De: Mel Robbins
- Narrado por: Mel Robbins
- Duración: 10 h y 3 m
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Mel Robbins is back! The international bestselling phenomenon and creator of The Five Second Rule and Kick Ass with Mel Robbins returns to help you tackle the single biggest obstacle you face: fear. This life-changing Audible Original features a powerful mix of one-on-one life-coaching sessions and a personal narrative with vital take-aways that you can start using immediately.
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Stop living in fear
- De Nike7 en 02-08-19
De: Mel Robbins
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The Confidence Gap
- A Guide to Overcoming Fear and Self-Doubt
- De: Russ Harris, Steven Hayes PhD - foreword
- Narrado por: Graeme Malcolm
- Duración: 7 h y 39 m
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Russ Harris offers a surprising solution to low self-confidence, shyness, and insecurity: Rather than trying to "get over" our fears, he says, the secret is to form a new and wiser relationship with them. Paradoxically, it's only when we stop struggling against our fearfulness that we begin to find lasting freedom from it.
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The One Book for Overcoming Anxiety
- De Joel Smith en 01-11-16
De: Russ Harris, y otros
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Healing Through Breathing
- Four Lessons for Lasting Health and Happiness
- De: Eddie Stern
- Narrado por: Eddie Stern
- Duración: 2 h y 49 m
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Learn four simple, slow breathing techniques to calm your emotions and leave you stress-free. In addition, these forms of breathing will improve cardiovascular health and your sleep and will also reduce inflammation. Breathing expert Eddie Stern guides you through these practices and also explains exactly how and why they work. These techniques are also a boon to mindfulness and meditation. So tune in, relax, and get ready to take some deep, life-changing breaths through Eddie Stern’s excellent coaching.
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Breath is life!
- De Marie en 01-21-24
De: Eddie Stern
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I Thought It Was Just Me (but it isn’t)
- Telling the Truth about Perfectionism, Inadequacy, and Power
- De: Brené Brown
- Narrado por: Lauren Fortgang
- Duración: 10 h y 44 m
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Based on seven years of ground-breaking research and hundreds of interviews, I Thought It Was Just Me shines a long-overdue light on an important truth: Our imperfections are what connect us to each other and to our humanity. Our vulnerabilities are not weaknesses; they are powerful reminders to keep our hearts and minds open to the reality that we're all in this together.
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I'm sure its great if you are a mother ....
- De Leslie A Hill en 08-09-11
De: Brené Brown
Lo que los oyentes dicen sobre Top 10 Profit Killers for Plastic Surgeons and Medical Spas
Calificaciones medias de los clientesReseñas - Selecciona las pestañas a continuación para cambiar el origen de las reseñas.
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- Anonymous User
- 01-03-23
A must read for business owners!
LOVED the book! Highly recommend to all business owners, but especially MedSpa owners and Plastic Surgeons. the reason I recommend for all business owners is because the tips and metrics Kelly gives are absolutely transferable into other industries.
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- Jakedrummer
- 12-23-22
The Medical Spa’s Blueprint For Success
This book takes you through each step necessary for success in the aesthetics industry. Super thankful for this!
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