The MSP Marketing Machine Podcast Por Scott Millar arte de portada

The MSP Marketing Machine

The MSP Marketing Machine

De: Scott Millar
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The MSP Marketing Machine Podcast by Scott Millar is about the marketing challenges faced by managed service providers (MSPs). In the episodes, Scott provides practical and actionable solutions for standing out on SEO, tips for consistent marketing, and advice on how to manage sales leads. He covers various topics such as SEO, email marketing, website design, unique selling point, and the importance of having a marketing strategy. The podcast also includes discussions on the most effective marketing channels, how to build an email list, and the three big marketing mistakes that MSPs make. https://www.itrockstars.net© 2025 Economía Marketing Marketing y Ventas
Episodios
  • Has NinjaOne’s Support Gone Downhill? What MSPs Are Really Saying
    Aug 4 2025

    Get more MSP leads fast - guaranteed. Join IT Rockstars https://www.skool.com/aio-for-msps-6769 Book A Call With Me⤵️ https://calendly.com/itrockstars/msp-marketing-accelerator

    In this episode, I dive into the heated Reddit thread that’s got the MSP world buzzing — is NinjaOne offshoring support, and is it affecting quality?

    We break down:

    • The original claims made by a frustrated NinjaOne user

    • The company’s response (straight from their CEO and SVP of Strategy)

    • What the MSP community is really experiencing

    • And my take on whether NinjaOne is still worth your time and trust

    While the product itself is still top-tier, the real concern is about transparency, trust, and whether the shift in support is a warning sign of things to come.

    If you're an MSP evaluating RMM tools — or already using NinjaOne — this episode is for you.

    Let’s talk about what matters most: support you can count on when your clients need you most.

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    3 m
  • The Webinar REEP formula for MSPs
    Jul 27 2025

    Like what you hear join IT Rockstars: https://www.skool.com/aio-for-msps-6769

    Most IT business owners I meet are like Mozart before his first tour – talented, capable, but completely invisible.

    In this episode, I break down why so many MSPs and cybersecurity companies struggle to get noticed, no matter how many posts, emails, or cold calls they do.

    You’ll learn:

    • Why traditional MSP marketing doesn’t work anymore

    • The “Digital Tour” strategy that finally gets your business seen

    • The REEP Formula (Relationships, Educate, Entertain, Present) – a simple way to turn strangers into loyal clients

    • How one MSP went from sweaty palms to 23 business leads in 4 days with a single webinar

    If you’re tired of being the best-kept secret in town, this episode will give you a new way to look at lead generation and scaling your IT business.

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    12 m
  • MSPs and Microsoft Copilot: Turning AI into Real Revenue
    May 30 2025

    In this episode, Scott Millar is joined by Christian Bogdan of Tikko Secure to unpack the real-world opportunities (and limitations) MSPs face when deploying Microsoft Copilot. They explore how MSPs can generate project work and new revenue streams by guiding clients through the complexities of AI adoption—covering everything from security concerns and hallucinations to data preparation, user training, and setting realistic expectations. Whether you're curious about internal Copilot use cases, AI-led automation, or just want practical ways to talk to clients about AI, this session is packed with firsthand insight. Bonus: you’ll hear how Christian is using chained AI agents to supercharge his LinkedIn marketing—and how MSPs can do the same.

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    47 m
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