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Business Writing for Dummies
- 3rd Edition
- Narrado por: Romy Nordlinger
- Duración: 18 h y 18 m
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Business Writing for Dummies
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Resumen del Editor
Business writing that gets results!
The ability to write well is a key part of your professional success. From reports and presentations to e-mails and Facebook posts, whether you're a marketer, customer service rep, or manager, being able to write clearly and for the right audience is critical to moving your business forward. The techniques covered in this book will arm you with the skills you need to write better business communications.
Inside you'll find: planning each communication; editing and fine-tuning your copy; building your personal brand with communications; writing bids, proposals, reports, and more; recognizing key differences in your global audiences; and advancing your career with great writing.
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Small business marketing doesn't have to be a mystery. It's just a series of simple decisions (and the action steps to implement those decisions) that will help you regain the clarity, confidence, and control you need to succeed. Do It! Marketing is an encouraging kick in the pants that will reignite your marketing mojo. The underlying premise is that "only action creates results."
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3 out of 5 stars
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GOOD Book. However...
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The Referral Engine
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- Narrado por: John Jantsch
- Duración: 6 h y 49 m
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General4 out of 5 stars 655
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Narración:4 out of 5 stars 367
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The power of glitzy advertising and elaborate marketing campaigns is on the wane; word- of-mouth referrals are what drive business today. People trust the recommendation of a friend, family member, colleague, or even stranger with similar tastes over anything thrust at them by a faceless company. Most business owners believe that whether customers refer them is entirely out of their hands. But science shows that people can't help recommending products and services to their friends....
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5 out of 5 stars
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A misleading Title results in a hidden gem
- De Dean en 10-13-10
De: John Jantsch
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2 out of 5 stars
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Outdated and Really Basic, Wasted my Time , Good dad jokes though.
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4 out of 5 stars
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Covers it all
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5 out of 5 stars
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6-Star Worthy!
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1 out of 5 stars
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Couldn’t finish it.
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5 out of 5 stars
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Buy the print or kindle version. The narration is trash.
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Technical Writing For Dummies is a master class on how to build a career writing user manuals, e-learning, streaming, simulations, and more. Whether you're new to the field, a seasoned professional, or a technical person who needs to write, this guide arms you with the skills you need to cash in on this flourishing world of technical writing. As a tech writer, you'll need a robust skillset that allows you to offer clear and concise documentation for just about anything. This new edition of Technical Writing For Dummies—updated for today's tech writing advances—can get you there.