• Ep 84 - Guerrilla Marketing - High-Impact Engagement & Tactics

  • Apr 28 2025
  • Duración: 33 m
  • Podcast

Ep 84 - Guerrilla Marketing - High-Impact Engagement & Tactics

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  • Resumen

  • Forget billboards and banner ads — this episode is all about unexpected, low-cost, high-impact marketing moves that big banks simply can’t pull off. Chris and Dan share real-life guerrilla marketing campaigns from community banks that sparked attention, built goodwill, and drove serious local engagement.

    In this episode:

    • What guerrilla marketing is (and why it works for banks)
    • How surprise and delight builds brand loyalty
    • Real examples: food trucks, cookbooks, classroom giveaways & more
    • Ways to turn offline buzz into social media momentum
    • Compliance watch-outs and how to stay inclusive
    • Tips for measuring success and repeating what works

    Links & Resources:

    • Website: bankmarketingshow.com
    • Sign up for our newsletter: bankmarketingminute.com
    • Contact Chris and Dan: contact@bankmarketingshow.com
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