-
101 UX Principles (2nd Edition)
- Actionable Solutions for Product Design Success
- Narrado por: Alex Freeman
- Duración: 3 h y 57 m
Failed to add items
Add to Cart failed.
Error al Agregar a Lista de Deseos.
Error al eliminar de la lista de deseos.
Error al añadir a tu biblioteca
Error al seguir el podcast
Error al dejar de seguir el podcast
Exclusivo para miembros Prime: ¿Nuevo en Audible? Obtén 2 audiolibros gratis con tu prueba.
101 UX Principles (2nd Edition)
Compra ahora por US$14.95
No default payment method selected.
We are sorry. We are not allowed to sell this product with the selected payment method
Los oyentes también disfrutaron...
-
Mastering Google AdWords 2020
- A Key Method to Grow Your Clicks and Conversions Using Google AdWords
- De: Mason Golders
- Narrado por: Oliver Hunt
- Duración: 3 h y 17 m
- Versión completa
-
General1 out of 5 stars 1
-
Narración:1 out of 5 stars 1
-
Historia1 out of 5 stars 1
The AdWords advertising network was created by Google in 2000. It has grown considerably, which is not without raising certain criticisms and for a good reason: Commercial links have gradually invaded search results (SERP), to the point of masking "natural" results on certain queries. Advertisers can always pay when a user clicks on an ad through a high-quality auction system. The more relevant the ad is to the user, the lower the cost per click, and the higher the ad. This is to encourage advertisers to provide information relevant to a user's request.
-
1 out of 5 stars
-
Not what I expected
- De Karlajustme en 12-23-21
De: Mason Golders
-
UX: Optimizing User Experience
- De: Andy Vickler
- Narrado por: Helpful Matthew
- Duración: 4 h y 13 m
- Versión completa
-
General0 out of 5 stars 0
-
Narración:0 out of 5 stars 0
-
Historia0 out of 5 stars 0
User experience, or UX, can be defined as any interaction with a service or a product. How the user feels, navigates, and completes the desired task are considered. UX design considers every component of the interaction. This principle can be applied to anything. The purpose of UX Design is to provide users with experiences that are simple, relevant, efficient, and enjoyable.
De: Andy Vickler
-
UX Strategy
- Product Strategy Techniques for Devising Innovative Digital Solutions
- De: Jaime Levy
- Narrado por: Jaime Levy
- Duración: 8 h y 1 m
- Versión completa
-
General4.5 out of 5 stars 66
-
Narración:4.5 out of 5 stars 59
-
Historia4.5 out of 5 stars 59
User experience (UX) strategy lies at the intersection of UX design and business strategy, but until now, there hasn't been an easy-to-apply framework for executing it. This hands-on guide introduces lightweight product strategy tools and techniques to help you and your team devise innovative digital solutions that people want.
-
2 out of 5 stars
-
Handbook for beginners, not suited for audio
- De Martin Valdez en 05-24-22
De: Jaime Levy
-
The Design of Everyday Things
- Revised and Expanded Edition
- De: Don Norman
- Narrado por: Neil Hellegers
- Duración: 10 h y 39 m
- Versión completa
-
General4.5 out of 5 stars 1,600
-
Narración:4.5 out of 5 stars 1,278
-
Historia4.5 out of 5 stars 1,267
Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this ingenious - even liberating - audiobook, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The Design of Everyday Things shows that good, usable design is possible. The rules are simple: make things visible, exploit natural relationships that couple function and control, and make intelligent use of constraints.
-
5 out of 5 stars
-
Designers Start Here (missing visual references)
- De sammy k en 09-01-19
De: Don Norman
-
UX Management Methods
- A User Experience Design Leadership Guide for Beginners: How to Lead UX Designers or Master the UX Research Lifecycle as a Team of One
- De: Jon Binder
- Narrado por: Jon Binder
- Duración: 3 h y 14 m
- Versión completa
-
General4.5 out of 5 stars 20
-
Narración:4.5 out of 5 stars 16
-
Historia4.5 out of 5 stars 16
UX Management Methods is a guide for how to lead your UX team to greatness. Learn proven methods for hiring, managing, motivating, and aligning your UX team. Use these insights to focus your team with a road map of key deliverables, present actionable findings to stakeholders, and measure your team's success and return on investment with analytics. If you want to sharpen your user experience leadership skills and build a strong team of talented experts, then you can begin learning UX management methods today.
-
5 out of 5 stars
-
An authentic guide for new UX managers and leaders
- De Xena en 04-21-22
De: Jon Binder
-
UX
- 3 Books in 1: User Experience Basics for Beginners + Planning and Analyzing Data in a UX Project + Optimizing User Experience
- De: Andy Vickler
- Narrado por: Helpful Matthew
- Duración: 11 h y 53 m
- Versión completa
-
General1 out of 5 stars 1
-
Narración:0 out of 5 stars 0
-
Historia0 out of 5 stars 0
UX books are a category of design books that focus on the usability and user interface of products, mobile apps, and websites. They help designers understand how their product looks and functions from their perspective as users. This audiobook is for anyone who needs to create interfaces for companies or individuals in order to make them more usable, engaging, or beautiful.
De: Andy Vickler
-
Mastering Google AdWords 2020
- A Key Method to Grow Your Clicks and Conversions Using Google AdWords
- De: Mason Golders
- Narrado por: Oliver Hunt
- Duración: 3 h y 17 m
- Versión completa
-
General1 out of 5 stars 1
-
Narración:1 out of 5 stars 1
-
Historia1 out of 5 stars 1
The AdWords advertising network was created by Google in 2000. It has grown considerably, which is not without raising certain criticisms and for a good reason: Commercial links have gradually invaded search results (SERP), to the point of masking "natural" results on certain queries. Advertisers can always pay when a user clicks on an ad through a high-quality auction system. The more relevant the ad is to the user, the lower the cost per click, and the higher the ad. This is to encourage advertisers to provide information relevant to a user's request.
-
1 out of 5 stars
-
Not what I expected
- De Karlajustme en 12-23-21
De: Mason Golders
-
UX: Optimizing User Experience
- De: Andy Vickler
- Narrado por: Helpful Matthew
- Duración: 4 h y 13 m
- Versión completa
-
General0 out of 5 stars 0
-
Narración:0 out of 5 stars 0
-
Historia0 out of 5 stars 0
User experience, or UX, can be defined as any interaction with a service or a product. How the user feels, navigates, and completes the desired task are considered. UX design considers every component of the interaction. This principle can be applied to anything. The purpose of UX Design is to provide users with experiences that are simple, relevant, efficient, and enjoyable.
De: Andy Vickler
-
UX Strategy
- Product Strategy Techniques for Devising Innovative Digital Solutions
- De: Jaime Levy
- Narrado por: Jaime Levy
- Duración: 8 h y 1 m
- Versión completa
-
General4.5 out of 5 stars 66
-
Narración:4.5 out of 5 stars 59
-
Historia4.5 out of 5 stars 59
User experience (UX) strategy lies at the intersection of UX design and business strategy, but until now, there hasn't been an easy-to-apply framework for executing it. This hands-on guide introduces lightweight product strategy tools and techniques to help you and your team devise innovative digital solutions that people want.
-
2 out of 5 stars
-
Handbook for beginners, not suited for audio
- De Martin Valdez en 05-24-22
De: Jaime Levy
-
The Design of Everyday Things
- Revised and Expanded Edition
- De: Don Norman
- Narrado por: Neil Hellegers
- Duración: 10 h y 39 m
- Versión completa
-
General4.5 out of 5 stars 1,600
-
Narración:4.5 out of 5 stars 1,278
-
Historia4.5 out of 5 stars 1,267
Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this ingenious - even liberating - audiobook, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The Design of Everyday Things shows that good, usable design is possible. The rules are simple: make things visible, exploit natural relationships that couple function and control, and make intelligent use of constraints.
-
5 out of 5 stars
-
Designers Start Here (missing visual references)
- De sammy k en 09-01-19
De: Don Norman
-
UX Management Methods
- A User Experience Design Leadership Guide for Beginners: How to Lead UX Designers or Master the UX Research Lifecycle as a Team of One
- De: Jon Binder
- Narrado por: Jon Binder
- Duración: 3 h y 14 m
- Versión completa
-
General4.5 out of 5 stars 20
-
Narración:4.5 out of 5 stars 16
-
Historia4.5 out of 5 stars 16
UX Management Methods is a guide for how to lead your UX team to greatness. Learn proven methods for hiring, managing, motivating, and aligning your UX team. Use these insights to focus your team with a road map of key deliverables, present actionable findings to stakeholders, and measure your team's success and return on investment with analytics. If you want to sharpen your user experience leadership skills and build a strong team of talented experts, then you can begin learning UX management methods today.
-
5 out of 5 stars
-
An authentic guide for new UX managers and leaders
- De Xena en 04-21-22
De: Jon Binder
-
UX
- 3 Books in 1: User Experience Basics for Beginners + Planning and Analyzing Data in a UX Project + Optimizing User Experience
- De: Andy Vickler
- Narrado por: Helpful Matthew
- Duración: 11 h y 53 m
- Versión completa
-
General1 out of 5 stars 1
-
Narración:0 out of 5 stars 0
-
Historia0 out of 5 stars 0
UX books are a category of design books that focus on the usability and user interface of products, mobile apps, and websites. They help designers understand how their product looks and functions from their perspective as users. This audiobook is for anyone who needs to create interfaces for companies or individuals in order to make them more usable, engaging, or beautiful.
De: Andy Vickler
-
Articulating Design Decisions
- Communicate with Stakeholders, Keep Your Sanity, and Deliver the Best User Experience
- De: Tom Greever
- Narrado por: Ric Chetter
- Duración: 6 h y 56 m
- Versión completa
-
General4.5 out of 5 stars 128
-
Narración:4.5 out of 5 stars 97
-
Historia4.5 out of 5 stars 95
Talking to people about your designs might seem like a basic skill, but it can be difficult to do well. In many cases, how you communicate with stakeholders, clients, and other non-designers may be more important than the designs themselves. Because if you can't get their support, your work will never see the light of day - no matter how good it is. This practical guide focuses on principles, tactics, and actionable methods for presenting your designs.
-
5 out of 5 stars
-
A must for any UX Designer!
- De Michael en 04-05-22
De: Tom Greever
-
Inspired
- How to Create Tech Products Customers Love, Second Edition
- De: Marty Cagan
- Narrado por: Marty Cagan
- Duración: 7 h y 45 m
- Versión completa
-
General4.5 out of 5 stars 2,629
-
Narración:4.5 out of 5 stars 2,140
-
Historia4.5 out of 5 stars 2,114
How do today's most successful tech companies - Amazon, Google, Facebook, Netflix, Tesla - design, develop, and deploy the products that have earned the love of literally billions of people around the world? Perhaps surprisingly, they do it very differently from the vast majority of tech companies. In Inspired, technology product management thought leader Marty Cagan provides listeners with a master class in how to structure and staff a vibrant and successful product organization and how to discover and deliver technology products that your customers will love.
-
4 out of 5 stars
-
Great book, terrible audio wanted to ask a refund
- De Srikanth Ramanujam en 11-15-18
De: Marty Cagan
-
Sprint
- How to Solve Big Problems and Test New Ideas in Just Five Days
- De: Jake Knapp, John Zeratsky, Braden Kowitz
- Narrado por: Dan Bittner
- Duración: 6 h y 10 m
- Versión completa
-
General4.5 out of 5 stars 1,820
-
Narración:4.5 out of 5 stars 1,507
-
Historia4.5 out of 5 stars 1,499
Entrepreneurs and leaders face big questions every day: What’s the most important place to focus your effort, and how do you start? What will your idea look like in real life? How many meetings and discussions does it take before you can be sure you have the right solution? Now there’s a surefire way to answer these important questions: the Design Sprint, created at Google by Jake Knapp. This method is like fast-forwarding into the future, so you can see how customers react before you invest all the time and expense of creating your new product, service, or campaign.
-
4 out of 5 stars
-
Great Advice, But It's All Old News
- De Michael en 08-19-16
De: Jake Knapp, y otros
-
Hooked: How to Build Habit-Forming Products
- De: Nir Eyal, Ryan Hoover
- Narrado por: Nir Eyal
- Duración: 4 h y 40 m
- Versión completa
-
General4.5 out of 5 stars 4,602
-
Narración:4 out of 5 stars 3,826
-
Historia4.5 out of 5 stars 3,791
Why do some products capture our attention, while others flop? What makes us engage with certain products out of habit? Is there a pattern underlying how technologies hook us? This audiobook introduces listeners to the "Hooked Model", a four-step process companies use to build customer habits. Through consecutive cycles through the hook, successful products reach their ultimate goal of bringing users back repeatedly - without depending on costly advertising or aggressive messaging.
-
4 out of 5 stars
-
Great book, wish the narration was a little better.
- De Todays The Best Day - Dani Davis en 07-21-15
De: Nir Eyal, y otros
-
Measure What Matters
- How Google, Bono, and the Gates Foundation Rock the World with OKRs
- De: John Doerr, Larry Page - foreword
- Narrado por: John Doerr, full cast, Julia Collins, y otros
- Duración: 7 h y 56 m
- Versión completa
-
General4.5 out of 5 stars 6,615
-
Narración:4.5 out of 5 stars 5,546
-
Historia4.5 out of 5 stars 5,509
In Measure What Matters, Doerr shares a broad range of first-person, behind-the-scenes case studies, with narrators including Bono and Bill Gates, to demonstrate the focus, agility, and explosive growth that the Objectives and Key Results system has spurred at so many great organizations. This book will help a new generation of leaders capture the same magic.
-
3 out of 5 stars
-
Last chapter covers what matters most
- De Dan Richards en 06-08-18
De: John Doerr, y otros
-
The Lean Product Playbook
- How to Innovate with Minimum Viable Products and Rapid Customer Feedback
- De: Dan Olsen
- Narrado por: Walter Dixon
- Duración: 9 h y 54 m
- Versión completa
-
General4.5 out of 5 stars 648
-
Narración:4.5 out of 5 stars 534
-
Historia4.5 out of 5 stars 525
The Lean Product Playbook is a practical guide to building products that customers love. Whether you work at a start-up or a large, established company, we all know that building great products is hard. Most new products fail. This book helps improve your chances of building successful products through clear, step-by-step guidance and advice.
-
3 out of 5 stars
-
Weak Narration Makes for a Boring Listen
- De Trent S. en 11-04-16
De: Dan Olsen
-
Build
- An Unorthodox Guide to Making Things Worth Making
- De: Tony Fadell
- Narrado por: Tony Fadell, Roger Wayne
- Duración: 11 h y 5 m
- Versión completa
-
General5 out of 5 stars 1,972
-
Narración:5 out of 5 stars 1,668
-
Historia4.5 out of 5 stars 1,666
Tony Fadell led the teams that created the iPod, iPhone and Nest Learning Thermostat and learned enough in 30+ years in Silicon Valley about leadership, design, startups, Apple, Google, decision-making, mentorship, devastating failure and unbelievable success to fill an encyclopedia.
-
5 out of 5 stars
-
Best guide for start up founders, ever!!!
- De Curly Beard en 05-28-22
De: Tony Fadell
-
User Friendly
- How the Hidden Rules of Design Are Changing the Way We Live, Work, and Play
- De: Cliff Kuang, Robert Fabricant
- Narrado por: Jean Ann Douglass
- Duración: 11 h y 18 m
- Versión completa
-
General4.5 out of 5 stars 220
-
Narración:4.5 out of 5 stars 183
-
Historia4.5 out of 5 stars 183
In User Friendly, Cliff Kuang and Robert Fabricant reveal the untold story of a paradigm that quietly rules our modern lives: the assumption that machines should anticipate what we need. Spanning over a century of sweeping changes, from women’s rights to the Great Depression to World War II to the rise of the digital era, this audiobook unpacks the ways in which the world has been - and continues to be - remade according to the principles of the once-obscure discipline of user-experience design.
-
2 out of 5 stars
-
Underwhelming real life examples
- De Nick en 12-17-20
De: Cliff Kuang, y otros
-
Intuitive Design
- Eight Steps to an Intuitive UI
- De: Everett N. McKay
- Narrado por: Miles Meili
- Duración: 4 h y 46 m
- Versión completa
-
General4.5 out of 5 stars 127
-
Narración:4.5 out of 5 stars 111
-
Historia4.5 out of 5 stars 109
Your mission: To design an intuitive UI for your next project. Your problem: You’re not sure what “intuitive UI” really means. Worst problem: Your team isn’t sure either, so your discussions about intuitive design are unproductive and opinion-driven. If this sounds familiar, Intuitive Design: Eight Steps to an Intuitive UI will give you the insight, principles, and guidelines you need to get the job done. You’ll learn the objective and actionable steps for designing intuitive UIs - for mobile, web, and desktop apps. Mission accomplished!
-
3 out of 5 stars
-
Design can apply to audio too
- De Trang en 06-04-19
De: Everett N. McKay
-
Obviously Awesome
- How to Nail Product Positioning so Customers Get It, Buy It, Love It
- De: April Dunford
- Narrado por: April Dunford
- Duración: 3 h y 31 m
- Versión completa
-
General4.5 out of 5 stars 397
-
Narración:4.5 out of 5 stars 308
-
Historia4.5 out of 5 stars 306
You know your product is awesome, but does anybody else? Forget everything you thought you knew about positioning. Successfully connecting your product with consumers isn’t a matter of following trends, comparing yourself to the competition, or trying to attract the widest customer base. So, what is it? April Dunford, positioning guru and tech executive, will enlighten you.
-
5 out of 5 stars
-
The best and only book on positioning
- De Geordie en 05-02-20
De: April Dunford
-
The Pragmatic Programmer: 20th Anniversary Edition, 2nd Edition
- Your Journey to Mastery
- De: David Thomas, Andrew Hunt
- Narrado por: Anna Katarina
- Duración: 9 h y 55 m
- Versión completa
-
General4.5 out of 5 stars 1,495
-
Narración:5 out of 5 stars 1,216
-
Historia4.5 out of 5 stars 1,198
Dave Thomas and Andy Hunt wrote the first edition of this influential book in 1999 to help their clients create better software and rediscover the joy of coding. These lessons have helped a generation of programmers examine the very essence of software development. Now, 20 years later, this new edition re-examines what it means to be a modern programmer. Topics range from personal responsibility and career development to architectural techniques for keeping your code flexible and easy to adapt and reuse.
-
5 out of 5 stars
-
An excellent and entertaining technical book
- De Amazon Customer en 01-21-20
De: David Thomas, y otros
-
HBR's 10 Must Reads on High Performance
- With Bonus Article "The Right Way to Form New Habits”. An Interview with James Clear
- De: Harvard Business Review
- Narrado por: Carolyn Jania, William Sarris
- Duración: 6 h y 12 m
- Versión completa
-
General4.5 out of 5 stars 13
-
Narración:4.5 out of 5 stars 11
-
Historia4.5 out of 5 stars 11
If you listen to nothing else on performing at your highest level, listen to these ten articles. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you focus on what matters, manage your energy and attention, and achieve remarkable results. This book will inspire you to improve on your weaknesses, not just your strengths; rise above the pack; take care of your physical health for sustained mental performance; understand what motivates you; use short-term goals to achieve long-term aspirations; and inspire others.
Resumen del Editor
Design is everywhere. Take a look around you right now, and consider the products and services we use every day. You'll notice that our computer and phone operating systems, our web browsers, and the apps we use to work, order food, socialize, and even date have been designed by UX specialists to offer you the best experiences when using their products and services.
Of course, not all online experiences are designed with our best interests in mind. That's exactly why UX design is such an exciting and rewarding field; by learning the logic behind what people engage with and implementing it in your UX work, you can craft intuitive, accessible, and highly functional designs for your digital products.
The second edition of 101 UX Principles is the perfect companion when working on digital projects and making the right decisions for your users. From landing pages and checkout basket UIs to startup launch products and enterprise software solutions, a rich user experience design will maximize the success of your product.
The audiobook includes an exclusive invitation to join an online UX designers' community, where you can enjoy the book alongside peers and other UX designers, and participate in various challenges and discussions with the author. See you there!
PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.
Más títulos del mismo
Related to this topic
-
Java from Zero
- Learn Java Programming Fast for Beginners to Professionals: The Complete Guide with Code Examples and Exercises to Become a Professional
- De: Scott Brandt
- Narrado por: Jason Wright
- Duración: 9 h y 6 m
- Versión completa
-
General5 out of 5 stars 26
-
Narración:5 out of 5 stars 25
-
Historia5 out of 5 stars 25
According to HackerRank, Java is now the third most in-demand language that hiring managers look for. And with US Java developers now earning upwards of $105,000 on average, based on data from Indeed…you can rest assured that learning Java will pay off in more ways than one.
-
5 out of 5 stars
-
Easy to understand
- De Tony M. Grissett en 04-14-23
De: Scott Brandt
-
Brain Energy
- A Revolutionary Breakthrough in Understanding Mental Health—and Improving Treatment for Anxiety, Depression, OCD, PTSD, and More
- De: Christopher M. Palmer MD
- Narrado por: Christopher M. Palmer MD
- Duración: 12 h y 18 m
- Versión completa
-
General4.5 out of 5 stars 990
-
Narración:4.5 out of 5 stars 864
-
Historia4.5 out of 5 stars 860
We are in the midst of a global mental health crisis, and mental illnesses are on the rise. But what causes mental illness? And why are mental health problems so hard to treat? Drawing on decades of research, Harvard psychiatrist Dr. Chris Palmer outlines a revolutionary new understanding that for the first time unites our existing knowledge about mental illness within a single framework: mental disorders are metabolic disorders of the brain. Brain Energy will transform the field of mental health, and the lives of countless people around the world.
-
1 out of 5 stars
-
Arguing brain health theory to medical profession
- De Maya H Saric en 03-10-23
-
Napoleon's Hemorrhoids…And Other Small Events That Changed History
- De: Phil Mason
- Narrado por: LJ Ganser
- Duración: 8 h y 13 m
- Versión completa
-
General4 out of 5 stars 1,100
-
Narración:4 out of 5 stars 976
-
Historia4 out of 5 stars 972
Hilarious, fascinating, and a roller coaster of dizzying, historical what-ifs, Napoleon's Hemorrhoids is a potpourri for serious historians and casual history buffs. In one of Phil Mason's many revelations, you'll learn that Communist jets were two minutes away from opening fire on American planes during the Cuban missile crisis, when they had to turn back as they were running out of fuel. You'll discover that before the Battle of Waterloo, Napoleon's painful hemorrhoids prevented him from mounting his horse to survey the battlefield.
-
3 out of 5 stars
-
They just throw the facts too fast
- De Concerned_llama en 12-11-20
De: Phil Mason
-
Gut
- The Inside Story of Our Body's Most Underrated Organ
- De: Giulia Enders
- Narrado por: Katy Sobey
- Duración: 7 h y 26 m
- Versión completa
-
General4.5 out of 5 stars 4,602
-
Narración:4.5 out of 5 stars 4,015
-
Historia4.5 out of 5 stars 3,972
Our gut is almost as important to us as our brain, yet we know very little about how it works. Gut: The Inside Story is an entertaining, informative tour of the digestive system from the moment we raise a tasty morsel to our lips until the moment our body surrenders the remnants to the toilet bowl. No topic is too lowly for the author's wonder and admiration, from the careful choreography of breaking wind to the precise internal communication required for a cleansing vomit.
-
5 out of 5 stars
-
Doctors opinion
- De KevinMcVeigh en 03-02-17
De: Giulia Enders
-
Chemistry and Our Universe
- How It All Works
- De: Ron B. Davis, The Great Courses
- Narrado por: Ron B. Davis
- Duración: 30 h y 6 m
- Grabación Original
-
General4.5 out of 5 stars 503
-
Narración:4.5 out of 5 stars 398
-
Historia4.5 out of 5 stars 394
Chemistry and Our Universe: How It All Works is your in-depth introduction to this vital field, taught through 60 engaging half-hour lectures that are suitable for any background or none at all. Covering a year’s worth of introductory general chemistry at the college level, plus intriguing topics that are rarely discussed in the classroom, this amazingly comprehensive course requires nothing more advanced than high-school math. Your guide is Professor Ron B. Davis, Jr., a research chemist and award-winning teacher at Georgetown University.
-
4 out of 5 stars
-
Great Professor, Hard to Follow.
- De Jen en 05-14-19
De: Ron B. Davis, y otros
-
The Selfish Gene
- De: Richard Dawkins
- Narrado por: Richard Dawkins, Lalla Ward
- Duración: 16 h y 12 m
- Versión completa
-
General4.5 out of 5 stars 8,860
-
Narración:4.5 out of 5 stars 7,490
-
Historia4.5 out of 5 stars 7,412
Richard Dawkins' brilliant reformulation of the theory of natural selection has the rare distinction of having provoked as much excitement and interest outside the scientific community as within it. His theories have helped change the whole nature of the study of social biology, and have forced thousands to rethink their beliefs about life.
-
5 out of 5 stars
-
Better than print!
- De J. D. May en 07-31-12
De: Richard Dawkins
-
Java from Zero
- Learn Java Programming Fast for Beginners to Professionals: The Complete Guide with Code Examples and Exercises to Become a Professional
- De: Scott Brandt
- Narrado por: Jason Wright
- Duración: 9 h y 6 m
- Versión completa
-
General5 out of 5 stars 26
-
Narración:5 out of 5 stars 25
-
Historia5 out of 5 stars 25
According to HackerRank, Java is now the third most in-demand language that hiring managers look for. And with US Java developers now earning upwards of $105,000 on average, based on data from Indeed…you can rest assured that learning Java will pay off in more ways than one.
-
5 out of 5 stars
-
Easy to understand
- De Tony M. Grissett en 04-14-23
De: Scott Brandt
-
Brain Energy
- A Revolutionary Breakthrough in Understanding Mental Health—and Improving Treatment for Anxiety, Depression, OCD, PTSD, and More
- De: Christopher M. Palmer MD
- Narrado por: Christopher M. Palmer MD
- Duración: 12 h y 18 m
- Versión completa
-
General4.5 out of 5 stars 990
-
Narración:4.5 out of 5 stars 864
-
Historia4.5 out of 5 stars 860
We are in the midst of a global mental health crisis, and mental illnesses are on the rise. But what causes mental illness? And why are mental health problems so hard to treat? Drawing on decades of research, Harvard psychiatrist Dr. Chris Palmer outlines a revolutionary new understanding that for the first time unites our existing knowledge about mental illness within a single framework: mental disorders are metabolic disorders of the brain. Brain Energy will transform the field of mental health, and the lives of countless people around the world.
-
1 out of 5 stars
-
Arguing brain health theory to medical profession
- De Maya H Saric en 03-10-23
-
Napoleon's Hemorrhoids…And Other Small Events That Changed History
- De: Phil Mason
- Narrado por: LJ Ganser
- Duración: 8 h y 13 m
- Versión completa
-
General4 out of 5 stars 1,100
-
Narración:4 out of 5 stars 976
-
Historia4 out of 5 stars 972
Hilarious, fascinating, and a roller coaster of dizzying, historical what-ifs, Napoleon's Hemorrhoids is a potpourri for serious historians and casual history buffs. In one of Phil Mason's many revelations, you'll learn that Communist jets were two minutes away from opening fire on American planes during the Cuban missile crisis, when they had to turn back as they were running out of fuel. You'll discover that before the Battle of Waterloo, Napoleon's painful hemorrhoids prevented him from mounting his horse to survey the battlefield.
-
3 out of 5 stars
-
They just throw the facts too fast
- De Concerned_llama en 12-11-20
De: Phil Mason
-
Gut
- The Inside Story of Our Body's Most Underrated Organ
- De: Giulia Enders
- Narrado por: Katy Sobey
- Duración: 7 h y 26 m
- Versión completa
-
General4.5 out of 5 stars 4,602
-
Narración:4.5 out of 5 stars 4,015
-
Historia4.5 out of 5 stars 3,972
Our gut is almost as important to us as our brain, yet we know very little about how it works. Gut: The Inside Story is an entertaining, informative tour of the digestive system from the moment we raise a tasty morsel to our lips until the moment our body surrenders the remnants to the toilet bowl. No topic is too lowly for the author's wonder and admiration, from the careful choreography of breaking wind to the precise internal communication required for a cleansing vomit.
-
5 out of 5 stars
-
Doctors opinion
- De KevinMcVeigh en 03-02-17
De: Giulia Enders
-
Chemistry and Our Universe
- How It All Works
- De: Ron B. Davis, The Great Courses
- Narrado por: Ron B. Davis
- Duración: 30 h y 6 m
- Grabación Original
-
General4.5 out of 5 stars 503
-
Narración:4.5 out of 5 stars 398
-
Historia4.5 out of 5 stars 394
Chemistry and Our Universe: How It All Works is your in-depth introduction to this vital field, taught through 60 engaging half-hour lectures that are suitable for any background or none at all. Covering a year’s worth of introductory general chemistry at the college level, plus intriguing topics that are rarely discussed in the classroom, this amazingly comprehensive course requires nothing more advanced than high-school math. Your guide is Professor Ron B. Davis, Jr., a research chemist and award-winning teacher at Georgetown University.
-
4 out of 5 stars
-
Great Professor, Hard to Follow.
- De Jen en 05-14-19
De: Ron B. Davis, y otros
-
The Selfish Gene
- De: Richard Dawkins
- Narrado por: Richard Dawkins, Lalla Ward
- Duración: 16 h y 12 m
- Versión completa
-
General4.5 out of 5 stars 8,860
-
Narración:4.5 out of 5 stars 7,490
-
Historia4.5 out of 5 stars 7,412
Richard Dawkins' brilliant reformulation of the theory of natural selection has the rare distinction of having provoked as much excitement and interest outside the scientific community as within it. His theories have helped change the whole nature of the study of social biology, and have forced thousands to rethink their beliefs about life.
-
5 out of 5 stars
-
Better than print!
- De J. D. May en 07-31-12
De: Richard Dawkins
-
Inspired
- How to Create Tech Products Customers Love, Second Edition
- De: Marty Cagan
- Narrado por: Marty Cagan
- Duración: 7 h y 45 m
- Versión completa
-
General4.5 out of 5 stars 2,629
-
Narración:4.5 out of 5 stars 2,140
-
Historia4.5 out of 5 stars 2,114
How do today's most successful tech companies - Amazon, Google, Facebook, Netflix, Tesla - design, develop, and deploy the products that have earned the love of literally billions of people around the world? Perhaps surprisingly, they do it very differently from the vast majority of tech companies. In Inspired, technology product management thought leader Marty Cagan provides listeners with a master class in how to structure and staff a vibrant and successful product organization and how to discover and deliver technology products that your customers will love.
-
4 out of 5 stars
-
Great book, terrible audio wanted to ask a refund
- De Srikanth Ramanujam en 11-15-18
De: Marty Cagan
-
The Theory of Everything: The Quest to Explain All Reality
- De: Don Lincoln, The Great Courses
- Narrado por: Don Lincoln
- Duración: 12 h y 21 m
- Grabación Original
-
General4.5 out of 5 stars 1,621
-
Narración:4.5 out of 5 stars 1,429
-
Historia4.5 out of 5 stars 1,427
At the end of his career, Albert Einstein was pursuing a dream far more ambitious than the theory of relativity. He was trying to find an equation that explained all physical reality - a theory of everything. Experimental physicist and award-winning educator Dr. Don Lincoln takes you on this exciting journey in The Theory of Everything: The Quest to Explain All Reality. Suitable for the intellectually curious at all levels and assuming no background beyond basic high-school math, these 24 half-hour lectures cover recent developments at the forefront of particle physics and cosmology.
-
5 out of 5 stars
-
Audible’s Best Science Offering, A Gem
- De MikeB en 12-08-18
De: Don Lincoln, y otros
-
Welcome to the Universe
- An Astrophysical Tour
- De: Michael A. Strauss, J. Richard Gott, Neil deGrasse Tyson
- Narrado por: Michael Butler Murray
- Duración: 17 h y 53 m
- Versión completa
-
General4.5 out of 5 stars 1,347
-
Narración:4.5 out of 5 stars 1,194
-
Historia4.5 out of 5 stars 1,189
Welcome to the Universe is a personal guided tour of the cosmos by three of today's leading astrophysicists. Inspired by the enormously popular introductory astronomy course that Neil deGrasse Tyson, Michael A. Strauss, and J. Richard Gott taught together at Princeton, this book covers it all - from planets, stars, and galaxies to black holes, wormholes, and time travel.
-
3 out of 5 stars
-
All About What We Know About the Universe - ALL
- De J.B. en 02-17-17
De: Michael A. Strauss, y otros
-
How the Earth Works
- De: Michael E. Wysession, The Great Courses
- Narrado por: Michael E. Wysession
- Duración: 24 h y 31 m
- Grabación Original
-
General4.5 out of 5 stars 1,683
-
Narración:4.5 out of 5 stars 1,474
-
Historia4.5 out of 5 stars 1,457
How the Earth Works takes you on an astonishing journey through time and space. In 48 lectures, you will look at what went into making our planet - from the big bang, to the formation of the solar system, to the subsequent evolution of Earth.
-
5 out of 5 stars
-
Excellent course
- De Doug B. en 05-23-19
De: Michael E. Wysession, y otros
-
Zombified: Real-World Lessons from Fictional Apocalypses
- De: Athena Aktipis, The Great Courses
- Narrado por: Athena Aktipis
- Duración: 2 h y 33 m
- Grabación Original
-
General4 out of 5 stars 311
-
Narración:4.5 out of 5 stars 274
-
Historia4 out of 5 stars 274
Athena Aktipis of Arizona State University is a self-professed apocalypse enthusiast, and as the host of the podcast Zombified, she knows the undead inside and out. With Zombified: Real-World Lessons from Fictional Apocalypses, she’s compiled her research and insights into a fascinating Audible Original that will have you thinking deeper about all those shambling, brain-hungry corpses in pop culture—not to mention our everyday lives. Drawing on years of research on zombies and zombification, these six lessons offer a fun way to explore and understand the many forces that influence us.
-
3 out of 5 stars
-
Good attempt, lackluster execution
- De R. MCRACKAN en 10-14-23
De: Athena Aktipis, y otros
-
Consciousness Explained
- De: Daniel C. Dennett
- Narrado por: Paul Mantell
- Duración: 21 h y 39 m
- Versión completa
-
General4.5 out of 5 stars 509
-
Narración:4.5 out of 5 stars 440
-
Historia4.5 out of 5 stars 431
The national bestseller chosen by The New York Times Book Review as one of the ten best books of 1991 is now available as an audiobook. The author of Brainstorms, Daniel C. Dennett replaces our traditional vision of consciousness with a new model based on a wealth of fact and theory from the latest scientific research.
-
2 out of 5 stars
-
Confuses Consciousness with Ego
- De Rahul Yadav en 07-11-19
Las personas que vieron esto también vieron...
-
The Design of Everyday Things
- Revised and Expanded Edition
- De: Don Norman
- Narrado por: Neil Hellegers
- Duración: 10 h y 39 m
- Versión completa
-
General4.5 out of 5 stars 1,600
-
Narración:4.5 out of 5 stars 1,278
-
Historia4.5 out of 5 stars 1,267
Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this ingenious - even liberating - audiobook, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The Design of Everyday Things shows that good, usable design is possible. The rules are simple: make things visible, exploit natural relationships that couple function and control, and make intelligent use of constraints.
-
5 out of 5 stars
-
Designers Start Here (missing visual references)
- De sammy k en 09-01-19
De: Don Norman
-
Laws of UX
- Using Psychology to Design Better Products & Services
- De: Jon Yablonski
- Narrado por: Jason Leikam
- Duración: 3 h
- Versión completa
-
General4.5 out of 5 stars 91
-
Narración:4.5 out of 5 stars 65
-
Historia4.5 out of 5 stars 64
This practical guide explains how you can apply key principles in psychology to build products and experiences that are more intuitive and human-centered. Author Jon Yablonski deconstructs familiar apps and experiences to provide clear examples of how UX designers can build experiences that adapt to how users perceive and process digital interfaces.
-
5 out of 5 stars
-
Useful for anyone in UX
- De AvidShopper en 10-19-21
De: Jon Yablonski
-
Introduction to Design Thinking for UX Beginners
- 5 Steps to Creating a Digital Experience That Engages Users with UX Design, UI Design, and User Research. Start Building Your UX Career
- De: Uijun Park
- Narrado por: Clayton Masales
- Duración: 3 h y 15 m
- Versión completa
-
General5 out of 5 stars 7
-
Narración:5 out of 5 stars 7
-
Historia5 out of 5 stars 7
Engaging users is essential to every area of online business... Discover everything you need to know to make sure that happens. Are you considering a career in UX design? Or maybe you collaborate with UX designers and don’t fully understand what it is they do…It’s a field that flummoxes many people because it’s such a fast-growing industry, and if you have no background in design, it can seem like an intimidating field to break into.
-
5 out of 5 stars
-
Empowering Beginners in UX
- De Flavio B. en 05-02-24
De: Uijun Park
-
User Friendly
- How the Hidden Rules of Design Are Changing the Way We Live, Work, and Play
- De: Cliff Kuang, Robert Fabricant
- Narrado por: Jean Ann Douglass
- Duración: 11 h y 18 m
- Versión completa
-
General4.5 out of 5 stars 220
-
Narración:4.5 out of 5 stars 183
-
Historia4.5 out of 5 stars 183
In User Friendly, Cliff Kuang and Robert Fabricant reveal the untold story of a paradigm that quietly rules our modern lives: the assumption that machines should anticipate what we need. Spanning over a century of sweeping changes, from women’s rights to the Great Depression to World War II to the rise of the digital era, this audiobook unpacks the ways in which the world has been - and continues to be - remade according to the principles of the once-obscure discipline of user-experience design.
-
2 out of 5 stars
-
Underwhelming real life examples
- De Nick en 12-17-20
De: Cliff Kuang, y otros
-
UX Strategy
- Product Strategy Techniques for Devising Innovative Digital Solutions
- De: Jaime Levy
- Narrado por: Jaime Levy
- Duración: 8 h y 1 m
- Versión completa
-
General4.5 out of 5 stars 66
-
Narración:4.5 out of 5 stars 59
-
Historia4.5 out of 5 stars 59
User experience (UX) strategy lies at the intersection of UX design and business strategy, but until now, there hasn't been an easy-to-apply framework for executing it. This hands-on guide introduces lightweight product strategy tools and techniques to help you and your team devise innovative digital solutions that people want.
-
2 out of 5 stars
-
Handbook for beginners, not suited for audio
- De Martin Valdez en 05-24-22
De: Jaime Levy
-
UX Research
- Practical Techniques for Designing Better Products
- De: Brad Nunnally, David Farkas
- Narrado por: Charlie Krone
- Duración: 5 h y 14 m
- Versión completa
-
General4 out of 5 stars 24
-
Narración:4 out of 5 stars 19
-
Historia4 out of 5 stars 19
One key responsibility of product designers and UX practitioners is to conduct formal and informal research to clarify design decisions and business needs. But there’s often mystery around product research, with the feeling that you need to be a research Zen master to gather anything useful. But anyone can conduct product research. With this quick reference guide, you’ll learn a common language and set of tools to help you carry out research in an informed and productive manner.
-
5 out of 5 stars
-
Excellent Overview of UX Research
- De Rob Stern en 02-16-22
De: Brad Nunnally, y otros
-
The Design of Everyday Things
- Revised and Expanded Edition
- De: Don Norman
- Narrado por: Neil Hellegers
- Duración: 10 h y 39 m
- Versión completa
-
General4.5 out of 5 stars 1,600
-
Narración:4.5 out of 5 stars 1,278
-
Historia4.5 out of 5 stars 1,267
Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this ingenious - even liberating - audiobook, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The Design of Everyday Things shows that good, usable design is possible. The rules are simple: make things visible, exploit natural relationships that couple function and control, and make intelligent use of constraints.
-
5 out of 5 stars
-
Designers Start Here (missing visual references)
- De sammy k en 09-01-19
De: Don Norman
-
Laws of UX
- Using Psychology to Design Better Products & Services
- De: Jon Yablonski
- Narrado por: Jason Leikam
- Duración: 3 h
- Versión completa
-
General4.5 out of 5 stars 91
-
Narración:4.5 out of 5 stars 65
-
Historia4.5 out of 5 stars 64
This practical guide explains how you can apply key principles in psychology to build products and experiences that are more intuitive and human-centered. Author Jon Yablonski deconstructs familiar apps and experiences to provide clear examples of how UX designers can build experiences that adapt to how users perceive and process digital interfaces.
-
5 out of 5 stars
-
Useful for anyone in UX
- De AvidShopper en 10-19-21
De: Jon Yablonski
-
Introduction to Design Thinking for UX Beginners
- 5 Steps to Creating a Digital Experience That Engages Users with UX Design, UI Design, and User Research. Start Building Your UX Career
- De: Uijun Park
- Narrado por: Clayton Masales
- Duración: 3 h y 15 m
- Versión completa
-
General5 out of 5 stars 7
-
Narración:5 out of 5 stars 7
-
Historia5 out of 5 stars 7
Engaging users is essential to every area of online business... Discover everything you need to know to make sure that happens. Are you considering a career in UX design? Or maybe you collaborate with UX designers and don’t fully understand what it is they do…It’s a field that flummoxes many people because it’s such a fast-growing industry, and if you have no background in design, it can seem like an intimidating field to break into.
-
5 out of 5 stars
-
Empowering Beginners in UX
- De Flavio B. en 05-02-24
De: Uijun Park
-
User Friendly
- How the Hidden Rules of Design Are Changing the Way We Live, Work, and Play
- De: Cliff Kuang, Robert Fabricant
- Narrado por: Jean Ann Douglass
- Duración: 11 h y 18 m
- Versión completa
-
General4.5 out of 5 stars 220
-
Narración:4.5 out of 5 stars 183
-
Historia4.5 out of 5 stars 183
In User Friendly, Cliff Kuang and Robert Fabricant reveal the untold story of a paradigm that quietly rules our modern lives: the assumption that machines should anticipate what we need. Spanning over a century of sweeping changes, from women’s rights to the Great Depression to World War II to the rise of the digital era, this audiobook unpacks the ways in which the world has been - and continues to be - remade according to the principles of the once-obscure discipline of user-experience design.
-
2 out of 5 stars
-
Underwhelming real life examples
- De Nick en 12-17-20
De: Cliff Kuang, y otros
-
UX Strategy
- Product Strategy Techniques for Devising Innovative Digital Solutions
- De: Jaime Levy
- Narrado por: Jaime Levy
- Duración: 8 h y 1 m
- Versión completa
-
General4.5 out of 5 stars 66
-
Narración:4.5 out of 5 stars 59
-
Historia4.5 out of 5 stars 59
User experience (UX) strategy lies at the intersection of UX design and business strategy, but until now, there hasn't been an easy-to-apply framework for executing it. This hands-on guide introduces lightweight product strategy tools and techniques to help you and your team devise innovative digital solutions that people want.
-
2 out of 5 stars
-
Handbook for beginners, not suited for audio
- De Martin Valdez en 05-24-22
De: Jaime Levy
-
UX Research
- Practical Techniques for Designing Better Products
- De: Brad Nunnally, David Farkas
- Narrado por: Charlie Krone
- Duración: 5 h y 14 m
- Versión completa
-
General4 out of 5 stars 24
-
Narración:4 out of 5 stars 19
-
Historia4 out of 5 stars 19
One key responsibility of product designers and UX practitioners is to conduct formal and informal research to clarify design decisions and business needs. But there’s often mystery around product research, with the feeling that you need to be a research Zen master to gather anything useful. But anyone can conduct product research. With this quick reference guide, you’ll learn a common language and set of tools to help you carry out research in an informed and productive manner.
-
5 out of 5 stars
-
Excellent Overview of UX Research
- De Rob Stern en 02-16-22
De: Brad Nunnally, y otros
-
Intuitive Design
- Eight Steps to an Intuitive UI
- De: Everett N. McKay
- Narrado por: Miles Meili
- Duración: 4 h y 46 m
- Versión completa
-
General4.5 out of 5 stars 127
-
Narración:4.5 out of 5 stars 111
-
Historia4.5 out of 5 stars 109
Your mission: To design an intuitive UI for your next project. Your problem: You’re not sure what “intuitive UI” really means. Worst problem: Your team isn’t sure either, so your discussions about intuitive design are unproductive and opinion-driven. If this sounds familiar, Intuitive Design: Eight Steps to an Intuitive UI will give you the insight, principles, and guidelines you need to get the job done. You’ll learn the objective and actionable steps for designing intuitive UIs - for mobile, web, and desktop apps. Mission accomplished!
-
3 out of 5 stars
-
Design can apply to audio too
- De Trang en 06-04-19
De: Everett N. McKay
-
Hooked: How to Build Habit-Forming Products
- De: Nir Eyal, Ryan Hoover
- Narrado por: Nir Eyal
- Duración: 4 h y 40 m
- Versión completa
-
General4.5 out of 5 stars 4,602
-
Narración:4 out of 5 stars 3,826
-
Historia4.5 out of 5 stars 3,791
Why do some products capture our attention, while others flop? What makes us engage with certain products out of habit? Is there a pattern underlying how technologies hook us? This audiobook introduces listeners to the "Hooked Model", a four-step process companies use to build customer habits. Through consecutive cycles through the hook, successful products reach their ultimate goal of bringing users back repeatedly - without depending on costly advertising or aggressive messaging.
-
4 out of 5 stars
-
Great book, wish the narration was a little better.
- De Todays The Best Day - Dani Davis en 07-21-15
De: Nir Eyal, y otros
-
Lean UX: Designing Great Products with Agile Teams (Second Edition)
- De: Jeff Gothelf, Josh Seiden
- Narrado por: Douglas Martin
- Duración: 4 h y 56 m
- Versión completa
-
General4.5 out of 5 stars 63
-
Narración:4.5 out of 5 stars 52
-
Historia4.5 out of 5 stars 51
Lean UX has become the preferred approach to interaction design, tailor-made for today’s agile teams. In the second edition of this award-winning book, leading advocates Jeff Gothelf and Josh Seiden expand on the valuable Lean UX principles, tactics, and techniques covered in the first edition to share how product teams can easily incorporate design, experimentation, iteration, and continuous learning from real users into their Agile process.
-
5 out of 5 stars
-
The standard for all design teams
- De billsensei en 05-05-22
De: Jeff Gothelf, y otros
-
UX/UI Design 2022
- A Comprehensive UI & UX Guide to Master Web Design and Mobile App Sketches for Beginners and Pros
- De: Carl Jones
- Narrado por: James Harrison Graff
- Duración: 2 h y 59 m
- Versión completa
-
General2 out of 5 stars 2
-
Narración:3 out of 5 stars 1
-
Historia0 out of 5 stars 0
From mobile experiences to web experiences, the steps you need to take as a UI/UX designer have been highlighted in this book. First, it introduces you to the world of designing as a whole and what UI/UX seeks to achieve, in regards to the experiences of users. You will understand the core aspect of the design, from start to finish. Additionally, the author provides a practical approach to begin your design journey. For your first design, you will be put through the paces. As you start your journey, the software and tools you'll need will be revealed.
-
3 out of 5 stars
-
voice over is rough
- De Abby Kiesling en 01-06-23
De: Carl Jones
-
Lean UX
- Designing Great Products with Agile Teams
- De: Jeff Gothelf, Josh Seiden
- Narrado por: Douglas Martin
- Duración: 6 h y 11 m
- Versión completa
-
General5 out of 5 stars 16
-
Narración:5 out of 5 stars 14
-
Historia4.5 out of 5 stars 13
Lean UX is synonymous with modern product design and development. In the third edition of this award-winning book, authors Jeff Gothelf and Josh Seiden help you focus on the product experience rather than deliverables. You'll learn tactics for integrating user experience design, product discovery, agile methods, and product management. And you'll discover how to drive your design in short, iterative cycles to assess what works best for businesses and users. Lean UX guides you through this change - for the better.
De: Jeff Gothelf, y otros
-
Emotional Design
- Why We Love (or Hate) Everyday Things
- De: Don Norman
- Narrado por: George Newbern
- Duración: 7 h y 23 m
- Versión completa
-
General5 out of 5 stars 1
-
Narración:5 out of 5 stars 1
-
Historia5 out of 5 stars 1
Emotions are inseparable from how we humans think, choose, and act. In Emotional Design, cognitive scientist Don Norman shows how the principles of human psychology apply to the invention and design of new technologies and products. In The Design of Everyday Things, Norman made the definitive case for human-centered design, showing that good design demanded that the user's must take precedence over a designer's aesthetic if anything, from light switches to airplanes, was going to work as the user needed.
De: Don Norman