To avoid fainting, keep repeating It's only a move ..only a movie ..only a movie ..only a movie If you grew up believing that Planet of the Apes told you all you needed to know about politics, that Slade in Flame was a savage exposé of the pop world, and that The Exorcist revealed the meaning of life, then you probably spent far too many of your formative years at the cinema. Just as likely, you soon would have realised that there was only one career open to you - you'd have to become a film critic.
"Very funny stories about the love of movies"
In It's Only a Movie, the incomparable Mark Kermode took us into the weird world of a film critic's life lived in widescreen. Now, The Good, The Bad and the Multiplex takes us into the belly of the beast to ask: 'What’s wrong with the modern movie business – and how can we make it right?'
"Kermodian Moonshine, Wittertainment distilled."
For decades, the backbone of film criticism has been the hatchet job - the entertaining trashing of a film by professional reviewers, seen by many as cynical snobs. But with the arrival of the internet, have the critics finally fallen under the axe? With movie posters now just as likely to be adorned by Twitter quotes as fusty reviewer recommendations, has the rise of enthusiastic amateurism sounded the death knell of a profession? Are the democratic opportunities of the internet any more reliable than the old gripes and prejudices of the establishment?