Entrepreneur Jesse Itzler will try almost anything. He brazenly pretended to be an established hip-hop artist to secure a meeting with a studio head - and it led to a record deal. He convinced a bunch successful business executives to invest in an unprecedented business plan - and it turned into Marquis Jet. He sincerely offered to run a 100-mile race in Spanx to get the attention of the beautiful founder of the company - and ended up marrying her.
"Inspirational book that doesn't make you think, it makes you get off your ass and DO!"