With this program, you'll have the tools, the techniques, and, just as importantly, the unflinching confidence to influence your readers and listeners decisively - both at work and at home.
"Largely Sales-Oriented, and Instantly Usable"
Most sales training programs offer the same old pointers: Always be closing, keep it simple, stupid, and ask for referrals. You know these clichés. Selling Is So Easy, It's Hard is the first program to focus on the 77 correctable selling mistakes that novices and veterans make. Without conscious awareness, these errors, snafus, miscues, and blunders keep the typical seller from earning at least 25% more business.
Are you unemployed? Or, are you overworked, underpaid, and stuck in a lifeless job, reporting to someone who doesn't seem to be doing much better than you are? You're not alone. Corporations once needed large inflows of middle managers and the formally educated. Many of these posts have disappeared or have been displaced by outsourcing, offshoring, international competition, and by technology.